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Add Value First Money Follows feat. Ramon Ray

Beyond 7 Figures: Build, Scale, Profit

Release Date: 09/12/2025

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More Episodes

Learn how giving value first creates predictable revenue growth

Add Value First Money Follows - that's the simple rule most business owners have backwards. They think about what they can get instead of what they can give, and that's why they stay stuck. In this episode, I brought on Ramon Ray because his energy is amazing, but more importantly, he figured out something most people miss: you make money based on how much you help others. We talk about the real meaning behind Darwin's "survival of the fittest" - spoiler alert, it's not what you think - and why hanging around more successful people creates steady growth. Ramon and I break down how to create your own chances instead of waiting to be invited, and why building systems that grow beats working harder every single time.

Ramon Ray is exactly the kind of business owner I love talking with - he doesn't wait for permission, he makes his own luck. This guy has built and sold many companies, recently got a job as Bitdefender's small business rep, and here's how he did it: he walked right up to them after speaking at their event and basically made his own job. That's the kind of thinking that separates million-dollar business owners from everyone else. Ramon wrote "Celebrity CEO" and has been on major TV shows, but what I respect most is how he treats relationships - it's never just about business, always about helping first. And now that he's a grandfather to little Ezra, you can bet he's thinking about what he's building and the lessons he'll teach about creating steady success.

KEY TAKEAWAYS:

  • How to build revenue-generating relationships by starting every interaction asking what's happening in their personal life and how you can add value instead of leading with your pitch.
  • What to do when opportunities don't come to you by creating your own table and walking up to decision-makers to pitch roles that don't exist yet like Ramon did with Bitdefender.
  • How to accelerate your business growth by surrounding yourself with people operating at higher temperatures who naturally pull you up instead of those who drag you down to their comfort level.
  • What separates seven-figure businesses from the rest by building scalable systems and hiring people to expand the business with you so you're not trapped in daily operations.
  • When to take action on opportunities by getting comfortable being uncomfortable and moving immediately without perfect strategy because breakthrough moments require instant response.
  • What to focus on instead of just services by delivering measurable outcomes and business impact since AI is commoditizing results but can't automate true transformation.
  • How authentic networking creates predictable revenue by approaching relationships with genuine intent to help first so opportunities emerge naturally without forced transactions.
  • When business gets tough and you want to quit by showing up and executing anyway because someone loses if you don't win and consistency during lows separates successful entrepreneurs.

Growing your business is hard, but it doesn't have to be. In this podcast, we will be discussing top level strategies for both growing and expanding your business beyond seven figures.

The show will feature a mix of pure content and expert interviews to present key concepts and fundamental topics in a variety of different formats. We believe that this format will enable our listeners to learn the most from the show, implement more in their businesses, and get real value out of the podcast. Enjoy the show.

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