CEO Glow Show
Are you still selling single sessions and wondering why your bank account isn’t growing? This episode is your wake-up call. 🚨 Inside this power-packed masterclass, I’m sharing my Sales Simplified Framework — the exact script I used to build not one, but TWO multi-seven-figure beauty businesses. Whether you're a lash artist, PMU trainer, esthetician, or salon owner…this strategy will change the game for you. ✨ You’ll learn how to confidently close $1,500+ packages, handle objections without being pushy, and finally shift from hustle mode to CEO energy. 💡 My student Emily went...
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If you’re a beauty entrepreneur still relying solely on Instagram posts to bring in sales — this episode will blow your mind. I’m Sheila Bella, and I built two multi-7-figure brands in the beauty industry using one powerful (and often ignored) strategy: conversations in the DMs. In this episode of The CEO Glow Show, I’m joined by Laura Obando, co-founder of Pretty Rich Bosses and the queen of DM sales. Together, we break down the exact 4-step framework we use to close high-ticket clients and book out beauty businesses — all without running a single ad. ✨ If you want a fully booked...
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What if your deepest pain is also your greatest business superpower? In this raw and vulnerable episode of the CEO Glow Show, I, Sheila Bella, reveal the emotional story behind my childhood wound—how a complicated relationship with my half-sister Candy shaped the woman, leader, and beauty entrepreneur I am today. As beauty business owners, we carry stories from our past that quietly impact our confidence, creativity, and decisions. This episode is for anyone who's ever felt not enough and is ready to rewrite the narrative. 🎧 You'll hear: ✅ How rejection shaped my hunger for...
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Are you posting on Instagram and still not seeing clients come in? It’s not your content—it’s your strategy. In this episode of the CEO Glow Show, I’m breaking down exactly how to use Instagram Trial Reels to test, post, and grow without the pressure to be perfect. Whether you’re a lash tech, PMU artist, esthetician, hair pro, or beauty coach, you’ll want to grab a notebook. This episode will show you how to: ✨ Test hooks like a marketing expert ✨ Decode Instagram metrics that matter ✨ Repost old content and make it go viral again ✨ Turn stories into reels that...
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Do you really need a degree to be successful in the beauty industry? Spoiler alert: You don’t. 💥 In this raw and real episode of The CEO Glow Show, I’m pulling back the curtain on the myths we’ve been sold about traditional success, and why courage, content, and conversations will take you further than any college course ever could. I’m sharing my own story of leaving nursing school, choosing freedom over fear, and building a multi-6-figure beauty business from scratch — no fancy credentials needed. If you’ve ever felt torn between playing it safe and chasing your dream of...
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Are you hustling so hard you’re burning out? You’re not alone, beauty boss. In this powerful episode of the CEO Glow Show, we learn what it takes to build a profitable beauty business without sacrificing your sanity. From my wake-up call to the lessons that helped me create lasting success, this episode is a must-listen for beauty entrepreneurs ready to thrive — not just survive. Whether you're a lash tech, PMU artist, esthetician, or salon owner, you’ll learn how to: Avoid toxic hustle culture Realign your business with your values. Shift from burnout to balance. Scale...
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Is your spouse struggling to understand your business dreams? You're not alone! In this raw and honest conversation, my husband, Will, joins me to talk about the journey from skepticism to full support in our relationship and business. Whether you're a beauty entrepreneur, PMU artist, lash boss, or online coach, this episode is packed with real-life strategies to help you gain your partner’s support, improve communication, and turn your business into a family-backed empire. 🎧 What You’ll Learn in This Episode: ✔️ The #1 reason your spouse may not fully support your business ✔️...
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Are you stuck at the same income level in your beauty business? Whether you’re a lash artist, PMU pro, esthetician, med spa owner, or salon boss, you NEED to make these 3 investments if you want to break through income ceilings and scale to six or seven figures. In this episode, I’m pulling back the curtain on what separates struggling beauty entrepreneurs from those who thrive—and it’s NOT just about your skills! I’ll share the exact strategies I used to grow not one, but TWO multi-million dollar beauty businesses and how you can do it too. 🔥 Inside This Episode, You'll Learn:...
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🚀 Struggling with confidence as a beauty entrepreneur? You’re not alone. Confidence isn’t about being the best in the room—it’s about showing up authentically, knowing your worth, and stepping into your power. In this episode, I share my personal journey with imposter syndrome, self-doubt, and how I built a multi-million dollar beauty business despite those struggles. 💡 What You'll Learn in This Episode: ✔️ The #1 mindset shift that changed everything in my business ✔️ How to stop imposter syndrome from holding you back ✔️ Why faith and business go hand-in-hand ✔️...
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Would you rather have 1,000 bargain hunters who haggle over your prices, cancel last minute, and never pre-book… OR 100 high-ticket, loyal clients who pay your worth, refer their friends, and never question your prices? If you’re stuck chasing low-ticket, discount-hunting clients, this episode is your game-changer! 🚀 In today’s episode, I break down: ✅ Why discount marketing is ruining your beauty business ✅ The two types of clients: Goldfish vs. Whales (and how to attract whales 🐋) ✅ Why high-end branding = premium, high-paying clients ✅ The strategy behind raising your...
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In this powerhouse episode of CEO Glow Show, we take you behind the scenes of how we built a multi-million dollar permanent makeup business from the ground up, despite facing relentless doubt and negativity. We get real about overcoming toxic sorority culture and rejecting superficial standards to rise above the noise.
You’ll walk away with powerful marketing strategies that will elevate your brand, practical tips on silencing your inner critic, and why taking bold action is the secret to scaling your business.
Whether you're launching your beauty empire or are already on the rise, this episode delivers the motivation, mindset shifts, and actionable steps you need to level up. Tune in now and discover the real keys to unlocking success in your business!
Key Takeaways:
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Conquering self-doubt and outside criticism on your entrepreneurial journey
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Leveraging marketing to boost your visibility and transform your business
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Breaking free from toxic culture and embracing authenticity
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The crucial role execution plays in building lasting success
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Proven tactics for converting cold leads into loyal clients
Don't miss out on these game-changing insights—subscribe today for more episodes designed to ignite your business growth!
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#CEOGlowShow #PermanentMakeupBusiness #ToxicSororityCulture #EntrepreneurSuccess #MarketingStrategies #BusinessGrowth #SheilaBella #BeautyEntrepreneur #MarketingSecrets #SmallBusinessTips #MindsetMatters #OvercomingDoubt
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