Ep 232 Using AI to Market with Lori Highby
Profit Answer Man: Implementing the Profit First System!
Release Date: 09/03/2024
Ep 248 Cash Flow Mastery with Anthony Nitsos
Profit Answer Man: Implementing the Profit First System!
Cash Flow Mastery with Anthony Nitsos On this episode of The Profit Answer Man, we welcome Anthony Nitsos, the CEO and Founder of SaaS Gurus. Anthony shares his journey from medical school to mastering finance and becoming a trusted advisor to SaaS startups. His unique perspective focuses on addressing the root causes of financial and operational inefficiencies, bringing lessons from medicine and Japanese manufacturing to the business world. In this episode, you will learn: Why Anthony left medical school and how that shaped his approach to problem-solving in business. The...
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Ep 247 Building the Right Business Model with Wes Barefoot
Profit Answer Man: Implementing the Profit First System!
Building the Right Business Model with Wes Barefoot In this episode, we dive into the exciting and often misunderstood world of franchising with Wes Barefoot, entrepreneur, franchise expert, and host of the Path to Freedom podcast. Wes shares his journey from corporate employee to franchise owner and consultant, detailing how franchising can create financial and time freedom for aspiring entrepreneurs. In this episode, you will learn: What Makes Franchising a Unique Pathway: Explore how franchising offers a structured system that accelerates business success for individuals,...
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Ep 246 Optimizing Your Business Finances with Miller Bradford
Profit Answer Man: Implementing the Profit First System!
Optimizing Your Business Finances with Miller Bradford Welcome back to The Profit Answer Man Podcast! Today, we dive into the dynamic world of financial management for small businesses with our guest, Miller Bradford, founder of Up Accounting Inc. Miller specializes in providing innovative bookkeeping, payroll, and financial operations solutions for small businesses, with a particular focus on builders and Chick-fil-A franchises. Join us as we explore Miller's journey, his insights into financial systems, and how Profit First helps businesses achieve consistent profitability. In...
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Ep 245 The Shatterproof Entrepreneur with Scott Reib
Profit Answer Man: Implementing the Profit First System!
The Shatterproof Entrepreneur with Scott Reib In this episode of The Profit Answer Man, Rocky Lalvani dives into the critical topic of protecting and growing your business with Scott Reib, known as "America's Legal Coach." With over two decades of experience in helping business owners secure their ventures, Scott shares strategies that are foundational for sustainable business growth and resilience. As a Zig Ziglar Legacy Certified Trainer and a thought leader in the legal field, Scott introduces practical ways to fortify your business against legal and operational vulnerabilities,...
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Ep 244 Making the Business of Home Building Profitable with Jose Berlanga
Profit Answer Man: Implementing the Profit First System!
Making the Business of Home Building Profitable with Jose Berlanga In this episode of The Profit Answer Man, we have a fantastic guest, José Berlanga, a seasoned real estate entrepreneur who has successfully ventured into land development, residential construction, and investment properties. José shares his incredible journey from a reluctant start in real estate to becoming deeply involved in an industry that shaped his career over several decades. He dives deep into the nature of the real estate business, the complexities of cash flow, and why timing is everything when making...
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Ep 243 Cash Is King with Peter W. Kingma
Profit Answer Man: Implementing the Profit First System!
Cash Is King with Peter W. Kingma In this episode of The Profit Answer Man, we sit down with Peter W. Kingma, author of CASH IS KING and leader of Ernst & Young LLP’s working capital practice in the Americas. With over 30 years of experience advising global companies on all things cash management, Peter joins us to discuss why cash flow is the true backbone of business success and how business owners can shift their focus from profit-and-loss statements to developing a “cash culture.” Peter provides actionable strategies for managing the five steps from order-to-cash,...
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Ep 242 Getting PR for Pennies with Mickie Kennedy
Profit Answer Man: Implementing the Profit First System!
Getting PR for Pennies with Mickie Kennedy In today’s episode of The Profit Answer Man, we are joined by Mickie Kennedy, the founder of eReleases. Mickie brings over 25 years of experience helping small businesses and entrepreneurs increase their visibility and gain access to national media outlets through affordable press release services. From creative writing to mastering the art of the press release, Mickie shares how his journey led him to become an expert in public relations and how businesses can use press releases to grow their brand effectively. In this episode, you will...
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Ep 241 Creating an Efficient Profit Monitoring System with Jason Kruger
Profit Answer Man: Implementing the Profit First System!
Creating an Efficient Profit Monitoring System with Jason Kruger In today's episode of the Profit Answer Man, we are thrilled to have Jason Kruger, the founder and CEO of Signature Analytics, join us. With over 20 years of experience in accounting and business advisory, Jason shares valuable insights into how outsourced accounting and CFO advisory services can help business owners optimize profitability, improve financial processes, and make smarter decisions. In this episode, you will learn: Why understanding cash flow is critical for small and mid-sized businesses. How to assess the...
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Ep 240 Buying VS Starting A Small Business with David Barnett
Profit Answer Man: Implementing the Profit First System!
Buying VS Starting A Small Business with David Barnett In this episode of The Profit Answer Man, David C. Barnett, a seasoned expert in buying and selling small businesses shares his insights into the world of business acquisition versus starting a new business. We dive into what makes a business "sell-ready" and explore how preparing your business for sale can improve not only its value but also its profitability and enjoyment. If you're considering growth, David offers invaluable advice on leveraging acquisitions as a path to expansion. In this episode, you will learn: The key...
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Ep 239 The 7 Financial Questions You Need to Answer with Richard Bond
Profit Answer Man: Implementing the Profit First System!
The 7 Financial Questions You Need to Answer with Richard Bond Welcome to another insightful episode of The Profit Answer Man! Today, we are joined by Richard Bond, founder of Bond & Company, a boutique financial recruiting firm specializing in treasury finance and pricing. With over 35 years of experience, Richard has worked with major corporations and small businesses alike, offering invaluable insights into the challenges and strategies around recruiting the right financial talent. In this episode, Richard shares his unique perspective on how finance professionals can have a...
info_outlineUsing AI to Market with Lori Highby
In this episode of the Profit Answer Man, Lori Highby, a podcast host, speaker, educator and founder of Keystone Click, a strategic digital marketing agency, shares her vast multi-industry knowledge and experience. Lori’s unique ability to identify and harness the potential within businesses, from Fortune 500 companies like ABB and Syngenta to micro-businesses, has enabled her to help them achieve their marketing goals through strategic, actionable moves.
Lori’s passion for teaching and learning is evident in her professional engagements, where she empowers and educates fellow life-long learners. Outside of her professional life, Lori enjoys playing hockey, brewing beer with her husband Andy, and embarking on long bike rides to test her limits.
In this episode, you will learn the following:
- How to unlock customer insights and understand where your audience spends their time online.
- Identifying customer pain points and researching your competition for easy marketing opportunities.
- Insights into the Profit First system which simplifies financial management and improves cash flow.
- The transformative role of AI in marketing and its impact on workflows.
- Evolving landscape of SEO and the necessity of staying informed in a dynamic digital world.
- Significance of consumer research, brand awareness and effective use of social media in today’s marketing strategies.
- Various programs designed to boost business profitability, including DIY courses and personalized CFO services.
Links:
LinkedIn: https://www.linkedin.com/in/lorihighby/
Keystone Click website: https://keystoneclick.com/
Hi, I'm the Profit Answer Man Rocky Lalvani!
I help small business owners simplify their financial reports to make more informed business decisions with fewer hassles. We utilize the Profit First system created by Mike Michalowicz
Sign up to be notified when the next cohort of the Profit First Experience Course is available!
Check out our website: http://profitcomesfirst.com/
Questions: [email protected]
Email: [email protected]
Relay Bank (affiliate link) - https://relayfi.com/?referralcode=profitcomesfirst
Profit Answer Man Facebook group: https://www.facebook.com/groups/profitanswerman/
My podcast about living a richer more meaningful life: http://richersoul.com/
Profit First Toolkit: click here to sign up
Music provided by Junan from Junan Podcast
Any financial advice is for educational purposes only and you should consult with an expert for your specific needs.
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