195 | 8 signs it's time for a business REFRESH with Brie Morrissey of BK Branding Co
The Pro Organizer Studio Podcast
Release Date: 05/21/2024
213 | Burnout is real. Let's talk about it. | Dr. Camilla Moore
The Pro Organizer Studio Podcast
Talking burnout with Dr. Camilla Moore. (more show notes soon!)
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212 | What's your battery charge level? Talking burnout + stress with Dr. Camilla Moore
The Pro Organizer Studio Podcast
One of my goals as a coach is to try to prevent entrepreneurial burnout in people I love (and myself!) When my guest today reached out to ask to talk on the podcast, I knew it was going to be a good one. Dr. Camilla Moore is a lifestyle medicine expert who focuses on stress management and burnout prevention for women entrepreneurs. She shares her journey from a chiropractor to a full-time stress management coach, and we are talking about the challenges women face with work-life balance, especially post-pandemic, and the importance of setting boundaries to prevent burnout. Dr. Moore...
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212 | Pinterest for professional organizers: it's not just for recipes and decorating ideas!
The Pro Organizer Studio Podcast
Pinterest has a wealth of information for us--but did you know it's also A SEARCH ENGINE? My guest today is an SEO expert for pro organizers and she is here to tell us all the goodness about how professional organizers can use Pinterest to increase their own SEO performance. LINKS FOR LISTENERS: Julia Renee Consulting: Pinterest & SEO: Connect with Melissa for your free Pinterest helper: EPISODE INFO: Boost Your Organizing Business with Pinterest: Expert Tips from Julia Renee Consulting In this episode, Melissa returns to bring valuable insights on using Pinterest as a marketing...
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211 | Let's get you UNSTUCK.
The Pro Organizer Studio Podcast
Inspired Organizer's price is going up at 11:59 on Monday, November 4. I'd love for you to get in before that happens! to join Inspired Organizer if you'd like to have a Zoom with Melissa to talk about coaching options or what IO can do for you. if you'd like to chat about anything else!
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210 | YOU are a CEO! (Time to talk MONEY.)
The Pro Organizer Studio Podcast
Mastering Business Finances: Tips, Mindset Shifts, and Empowerment for Professional Organizers LINKS FOR LISTENERS: Schedule a Zoom with Melissa to talk about joining our programs: Learn more about Inspired Organizer: Get in touch with Danielle and her team at Kickstart Accounting: I am talking to Danielle Hayden, founder of Kickstart Accounting Inc., to demystify the world of business finances. From actionable strategies in bookkeeping and tax planning to understanding the different financial roles like CPAs and CFOs, we are breaking down essential financial concepts and highlight...
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209 | "Everyone else is doing better than I am." Tangible tips to conquer comparisonitis as a professional organizer
The Pro Organizer Studio Podcast
LINKS FOR LISTENERS: Schedule a zoom with Melissa to talk about how I can help you in your business! Connect with Melissa: "Boss October" Podcast: This week's pod... Conquering Comparisonitis: Overcoming Social Media Traps and Boosting Your Business Productivity It's October TO-DO list time in your business--but first, we're talking about a huge block a lot of organizers have, which is comparing yourself against other organizers! I'm talking 'comparisonitis'—the unhealthy habit of comparing yourself to others on social media—and offers practical advice to overcome...
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208 | LIVE from the How To Summit: Marketing Your Professional Organizing Business
The Pro Organizer Studio Podcast
NEW FREE WORKSHOP!! Our new workshop, How Professional Organizers Can Get Clients WITHOUT using social media, is ready for you on demand at THIS WEEK ON THE POD: Fresh from the How To Summit in Austin, Texas, we are diving into a live recording of a marketing panel I moderated--featuring Blair Nastri of Erin Condren, and organizers Liz Wann and Cindy Huzenmen. We are talking about ALLLLLL things marketing for professional organizers--including concentrating on marketing, authenticity, and consistency in building a business. Key takeaways include personalized marketing strategies,...
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207 | Tackling panic moments, and how to sustain your pro organizing business: Day 4 of the Week of Cabri!
The Pro Organizer Studio Podcast
Thank you to our special guest Cabri Carpenter for joining us for this entire week of podcast epsiodes! Today the discussion dives into handling panic moments within the business, setting up pricing strategies, and creating systems to sustain through unexpected situations. We also explore the power of community, the essential tools and courses, and the importance of promoting niche services in your pro organizing business! LINKS FOR LISTENERS Check out Pro Organizer Studio: Connect with Melissa: Learn more about Cabri:
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206 | Simple is BETTER + Working with ADHD clients: Week of Cabri day 3!
The Pro Organizer Studio Podcast
It's Day 3 of the WEEK OF CABRI and we are diving into one of THE most important subjects for organizers--working with clients with ADHD. Adapting to clients with ADHD means talking about how we need to emphasize the wide spectrum of symptoms and the need for flexibility. We are also talking about the significance of not overcomplicating organizational systems and maintaining simplicity for clients. Lots of great things here for our favorite professional organizers! 00:55 The Importance of Working with ADHD Clients 01:34 Adapting to Clients' Needs 08:56 Simplifying the Organizing...
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205 | "Put that on a t-shirt and let me wear it!" | Day 2 of The Week of Cabri!
The Pro Organizer Studio Podcast
How is the organizing business growing and changing--and how do YOU adapt so you don't lose out? We're talking about it today on Day 2 of the Week of Cabri on the pod! LINKS FOR LISTENERS: Our new free workshop: Connect with Melissa: Meet Cabri: Melissa is delving into the evolving landscape of the organizing industry with guest Cabri Carpenter of Minimize Then Organize in Lubbock, Texas. They discuss the impact of COVID-19 on business practices, the importance of adaptability and flexibility, and the necessity for organizers to embrace new technologies and strategies. The conversation...
info_outlineYour online presence is your employee that works 24/7/365--and today I'm hosting Brie Morrissey of BK Branding Co to talk about 8 signs your business needs a REFRESH!
In this episode, Melissa Klug checks in from Kyoto, Japan, to discuss the crucial role of branding in the organizing industry with expert Brie Morrissey. Brie, a former Pro Organizer Studio employee, now specializes in helping professional organizers enhance their online presence to attract more clients.
They explore the significant impact of visual branding, effective website design, and proper use of fonts. Listeners will learn about the importance of maintaining up-to-date branding, aligning business models with current services, and making strategic brand refreshes.
Tune in to gain actionable insights on how to build a cohesive and attractive brand that will elevate your organizing business.
TIMESTAMPS:
00:00 Introduction from Japan
00:30 Meet Brie Morrissey: Expert in Online Presence
01:11 Brie's Journey and Expertise
02:23 The Importance of Branding and Websites
05:58 User Experience and Branding Strategies
11:26 Signs It's Time for a Rebrand
14:46 Practical Tips for Rebranding
23:55 Adapting to Business Changes
30:50 Staying Competitive in the Market
34:05 Expanding Your Business to a New Location
35:24 Rebranding After Acquiring a Business
37:36 Raising Prices and Enhancing Brand Perception
40:11 Attracting High-Quality Employees Through Rebranding
42:03 The Importance of Investing in Professional Branding
45:09 Efficient Design and Branding Processes
48:30 Affordable and Effective Branding Solutions
01:02:21 Conclusion and Final Thoughts