Beating the Coverage: Defying Limits, On and Off the Field
Release Date: 07/31/2025
A Functional Medicine Approach to Reversing Hashimoto's
Proven Health Alternatives
Why are thyroid disorders becoming so common? Why do so many people feel exhausted, foggy, and inflamed even when their labs are labeled “normal”? And is Hashimoto’s truly a lifelong condition, or are we missing what actually drives it? In our latest podcast episode, I sit down with Dr. Anshul Gupta, a board-certified physician and functional medicine expert, to unpack what is really happening behind thyroid dysfunction and autoimmune thyroid disease. We break down hypothyroidism versus hyperthyroidism, why Hashimoto’s is the most common cause, and which thyroid tests actually matter,...
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Rebuild, Rewire, & Regulate: How to Restore Brain Calm at Any Age
Proven Health Alternatives
In this episode, I sit down with Laurie Hammer, a functional nutrition therapist, to explore the powerful connection between brain health and gut function. Laurie shares her personal journey into functional nutrition and explains why amino acids play a foundational role in both emotional resilience and physical well-being. Our conversation dives into the relationship between neurotransmitters and amino acids, with a focus on serotonin, GABA, and catecholamines. Laurie explains how imbalances in these systems can contribute to anxiety, depression, and even neurodegenerative conditions. Through...
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Ensuring SIBO Breath Test Results Match Clinician Clinical Impressions
Proven Health Alternatives
In this episode, I sit down with Gary Stapleton to unpack the complexity of small intestinal bacterial overgrowth and why it is so often overlooked in clinical practice. We discuss the true prevalence of SIBO, how it contributes to both digestive and systemic symptoms, and why accurate diagnosis is essential for meaningful treatment outcomes. Gary shares his expertise on breath testing as the cornerstone of proper SIBO diagnosis. We break down the differences between glucose, lactulose, and fructose substrates, explain when each should be used, and highlight common testing errors that can...
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Healthy Spines. Healthy Kids: Pediatric Chiropractic for Optimal Development
Proven Health Alternatives
In this episode, I sit down with Dr. Alayna Pagnani-Gendron to explore the interconnected systems that shape pediatric development. Our conversation focuses on how the gut, brain, and immune system develop together and why pediatric chiropractic care plays a meaningful role in supporting that process from the very beginning of life. Dr. Pagnani-Gendron shares insight into early intervention and why a child’s health foundation begins even before birth. We discuss the influence of maternal health, gut microbiome development, environmental stressors, and nutrition on a child’s nervous...
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Beyond Symptoms: Rethinking How the Body Heals
Proven Health Alternatives
In this episode, I sit down with Dr. Peter Kevorkian, president of Life Chiropractic College West and a leader with more than four decades of clinical and academic experience. Together, we examine the fundamental flaws in the modern healthcare model and why it remains heavily focused on disease management instead of health optimization, prevention, and long-term resilience. Dr. Kevorkian shares how chiropractic philosophy offers a different lens for understanding health, one that recognizes the body as inherently designed to adapt, heal, and thrive when interference is removed. We explore the...
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Strength Beyond Age: How Men Can Thrive as They Get Older
Proven Health Alternatives
Men’s health, fitness, and longevity deserve a deeper and more honest conversation. In this episode, I sit down with Christian Palmer, a veteran bodybuilder, coach, and long-time advocate for sustainable strength and health. Drawing from decades of experience in physique development and training, Palmer shares practical insights into how men can continue to build muscle, maintain performance, and adapt their approach as they age. Our conversation addresses common but often avoided issues in men’s health, including sarcopenia and erectile dysfunction. Palmer explains why these are not...
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The Future of Laser Treatment for Migraine
Proven Health Alternatives
igraine disorders affect more than 1 billion people across the globe, yet they remain deeply misunderstood. In this episode, I sit down with Dr. Adam Harcourt to explore the true nature of migraines as a genetic neurological condition and to uncover why so many patients struggle to find lasting relief. Together, we examine the roots of migraine expression, including genetic vulnerability, environmental triggers, hormonal shifts, and the lifestyle factors that amplify neurological stress. Our conversation also dives into the complex relationship between concussion and migraine. These...
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Creating a Healthier Future: Transforming Healthcare for Everyone
Proven Health Alternatives
Chronic disease now affects 76 percent of American adults, which shows a widening gap between higher healthcare spending and worsening national health. In this episode, I sit down with Dr. Chris Turnpaugh to explore why the United States has become so chronically ill and why our current medical model, which excels in acute care, struggles with long-term metabolic and inflammatory conditions. Our discussion focuses on the need for a proactive healthcare system that identifies early patterns instead of waiting for disease to reach a crisis point. We talk about the limitations of traditional...
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Decoding Longevity: Lifespan VS. Healthspan
Proven Health Alternatives
What if longevity wasn’t just about extending lifespan, but expanding the years you live with strength, clarity, and vitality? In this episode, I sit down with Dr. Christopher Keroack, an internist who brings a powerful clinical lens to the science of aging well. Our conversation starts with a question I believe every patient should ask: Are we adding years to life, or adding life to years? Dr. Keroack walks me through how medicine has shifted from simply preventing death to actively preserving vitality, and why the distinction between lifespan and healthspan is now more important...
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Reversing Hyperthyroidism and Graves' Disease
Proven Health Alternatives
In this episode, we sit down with Dr. Osansky to uncover the hidden connections behind thyroid health and autoimmune conditions like Graves’ disease and Hashimoto’s thyroiditis. Sharing his personal journey with Graves, he blends firsthand experience with medical expertise to reveal why so many patients struggle with conventional approaches. The discussion explores the often-overlooked factors that influence thyroid function — from gut health, stress, and environmental exposures to diet, lifestyle, and supplementation. Dr. Osansky breaks down how blood markers, autoantibodies, and...
info_outlineIn this powerful episode, I sit down with someone who truly embodies grit, discipline, and the underdog advantage. From catching passes alongside Joe Montana to lining up against legends like Deion Sanders, JJ Birden’s journey isn’t just about athleticism—it’s about mindset.
What stood out most to me is how JJ turned obstacles into stepping stones. Despite being overlooked early on, he made it to the NFL through sheer determination and a no-excuses mentality. His stories from the field are more than just entertaining—they’re lessons in perseverance, strategic thinking, and personal accountability.
But his journey didn’t stop when he left the game. JJ shares how he applied the same principles to entrepreneurship, launching his brand Beat the Coverage—a six-step framework for recognizing opportunity and winning in life. He breaks it all down in this episode, along with the health and wellness habits that keep him sharp and performing at his best today.
This isn’t just a highlight reel—it’s a masterclass in resilience. If you’ve ever felt like the odds were stacked against you, this conversation is your playbook for rising above it.
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Resilience & Mindset: JJ Birden emphasizes the power of resilience and a strong mindset in overcoming barriers and achieving goals against the odds.
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Transition from Sports to Entrepreneurship: Birden discusses his career shift, leveraging his football experiences to motivate and guide others in their personal and professional journeys.
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"Beat the Coverage" Framework: JJ introduces a six-step framework designed to spot and exploit opportunities in life's challenges, aligning with his personal narrative.
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Health and Wellness Commitment: Maintaining a healthy lifestyle is crucial to Birden, who shares practical tips and routines that contribute to his well-being at age sixty.
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Family First: Birden and his wife made a significant impact on their family by adopting his five nieces and nephews, expanding their household from five to ten, showing immense dedication and love.
Born June 16, 1965, in Portland, Oregon, JJ's athletic prowess earned him a track scholarship to the University of Oregon. He walked on to the football team and later excelled in both football and track & field
In the 1988 NFL Draft, JJ was selected in the 8th round by the Cleveland Browns and went on to play nine seasons as a wide receiver, surpassing the average NFL career length of under two years Despite standing just 5'10" and weighing 157 lbs, he defied the odds, overcoming injuries and even being turned down by four teams in five days to establish himself as a key player with the Browns, Chiefs, Falcons, and a stint with the Cowboys
After retiring, JJ didn't slow down. He became a successful entrepreneur in the health and wellness space, distributing Isagenix products and building multiple ventures. He also spent years preparing for life after football, serving as a track coach, raising funds, investing, and coaching youth, then launched a career as a motivational speaker and performance coach
JJ's signature speaking style blends stories from his NFL experience, playing two seasons with Hall‑of‑Famer Joe Montana, with clear, actionable strategies designed to help audiences in business and life "seize their opportunities" bestselling book, When Opportunity Knocks: 8 Surefire Ways to Take Advantage!, captures the principles he lives by, and teaches others to follow
He and his college sweetheart, Raina, have been married over 35 years and live in the Phoenix area, raising three children and five nieces and nephews under their roof. Through his speaking, coaching, and writing, JJ inspires people everywhere to embrace their underdog spirit, push past limitations, and take bold steps toward their full potential.
This episode is sponsored by Professional Co-op®, where clinicians gain exceptional access to industry-leading lab services without the hefty price tag—since 2001, they’ve been redefining what efficient, patient-focused support looks like. Imagine no hidden fees, no minimums, and only paying for completed tests. Experience lab services that not only meet but also exceed your expectations. Join the co-op trusted by countless licensed clinicians nationwide. Visit www.professionalco-op.
This episode is also made possible by Functional Medicine University. FMU is a fully online, self-paced training program in functional medicine, founded in 2006 by Dr. Ron Grisanti. With students in all 50 U.S. states and 68 countries globally, FMU has become a cornerstone in advanced clinical education for healthcare practitioners. The curriculum is led by Dr. Grisanti, alongside contributions from over 70 distinguished medical experts on FMU’s advisory board. Graduates earn the prestigious Certified Functional Medicine Practitioner (CFMP®) credential upon completion. FMU is also a nationally approved provider of continuing education for a wide range of licensed professionals, including MDs, DCs, DOs, NDs, acupuncturists, PAs, NPs, nurses, dietitians, pharmacists, and dentists. Whether you're looking to expand your clinical knowledge or bring a functional approach to your practice, FMU offers the tools, guidance, and certification to help you thrive. Visit www.
For over 50 years, NutriDyn has been a leader in functional nutrition, supporting healthcare practitioners with science-based supplements and unparalleled education. Since 1973, they’ve pioneered practitioner-exclusive formulas backed by rigorous testing and built on the latest research—delivering quality and peace of mind in every bottle. NutriDyn is more than just a supplement provider. They’re committed to empowering practitioners through world-class educational resources, including national conferences, workshops, and seminars led by industry thought leaders. From clinical support to dedicated sales reps, NutriDyn offers an integrated approach to help elevate your practice and patient outcomes. Trusted. Transparent. Practitioner-focused. Join NutriDyn’s wellness community and discover functional nutrition tailored for you—create your account today to take the first step toward better health: https://nutridyn.com/