Inside PR 557: Looking Ahead to 2022
Inside PR
Can you believe it's mid-December and another year is almost done? That can only mean one thing ... it's time for our annual episode where we gaze into the proverbial communications crystal ball ...
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Inside PR 556 (Nov 10, 2021)
Inside PR
On this episode of Inside PR, Martin Waxman, Joe Thornley, and Gini Dietrich discuss the importance of protecting your intellectual property, even for new business decks and website verbiage.
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Inside PR 555: Facebook, decaying from the inside?
Inside PR
In the wake of Facebook's bad news month, we discuss the communications challenges the company faces. A blip? Or a step on an irreversible path toward becoming the new MySpace? The necessary impetus to increased regulation? And would a company with an army of lobbyists ever see a regulatory regime that actually curbs its freedom of action in any meaningful way? Is it really becoming the new Tobacco? And, most importantly, is its community decaying from the inside?
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Inside PR 554: Content Meets the Sound of Silence
Inside PR
Have you noticed your brand is no longer getting the type of engagement on organic social media or on your blog? Perhaps the digital world has become even more pay-to-play. Gini, Joe and Martin discuss Rand Fishkind's blog post, ‘The Incentives to Publish No Longer Reward the Web’s Creators‘.
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Inside PR 553: Ethically, Legally, Responsibly
Inside PR
In this episode of Inside PR, we talk about the PR Writer's Code of Conduct and ethical communications. An evergreen topic.
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Inside PR 552: Imagining Your New Workspace
Inside PR
Are you ready to go back to the office or would you prefer to work remotely or in some type of hybrid situation?
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Inside PR 549: When PR People Do Bad Things
Inside PR
This week's podcast is based on a Washington Post story about a site that bills itself as an investigative blog. Turns out, it has financial ties to a PR firm and seems to focus on stories where the agency's clients have a vested interest.
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Inside PR 548 (Jun 16, 2021)
Inside PR
Gini, Martin and Joe talk about mistakes that employers are making in the post-lockdown period. Success in bringing employees back to the office will turn on effective communications. And effective communications starts with listening, understanding others' interests and objectives. And then speaking to their concerns, not just blustering forward with what you want and care about.
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We Are Back - IPR 546
Inside PR
We're happy to report that after a hiatus of around 20 months and all the things that have happened between then and now, Gini Dietrich, Joe Thornley and I are back recording Inside PR.
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Autumn Intent - IPR 545
Inside PR
Yes, it's been a long time coming, a long time behind episodes. But we're back with Inside PR for another year. And we're getting back into the groove by discussing the things that we are looking at in the waning months of 2019.
info_outlineIn this week's episode of the Inside PR podcast:
- Do you want to understand the Paid/Earned/Shared/Owned approach to PR and marketing? Martin tells people that Gini's SpinSucks site is a top site for info on PESO.
- Is Facebook really bigger than every government in the world? Does this mean that Facebook is above the oversight of the political leadership of nation states? Well, you might think so, as politicians in Canada and the UK band together to request that Mark Zuckerberg attends a joint hearing. Canadian politicians will fly across the ocean to question Zuckerberg, who will not fly four hours to speak to them directly in Ottawa.
- Still, some political bodies are determined to move forward to protect our privacy rights. The Canadian Privacy Commissioner announces new disclosure requirements for privacy breaches. Only in Canada, you say? Pity.
- Twitter's Q3 financial results showed that, while monthly active users may have decreased, daily active users continue to increase. And that's a good thing. Suggesting that Twitter is succeeding in reestablishing itself as a place that users like you and me will want to treat as one of our principal social networks on a daily basis, not just on an occasional basis.
- Finally, Kara Swisher gives us much to think about in her rumination on Silicon Valley's links to and dependence on investments from organizations and individuals who would never be considered to be friends of liberal democracy and free speech. And Ezra Klein's discussion with Jay Rosen of the media's turn to entertainment logic from news logic underscores the media's weakness in helping us to come to grips with the true underlying issues.
Linkworthy
- I thought the Web would stop hate, not spread it, Kara Swisher
- Jay Rosen is pessimistic about the media. So am I, Ezra Klein's podcast
- The PESO model on SpinSucks
- UK and Canada MPs unite to demand that Mark Zuckerberg answers questions, Jim Waterson
- New data breach reporting requirements come into force this week, Office of the Privacy Commissioner of Canada
- Twitter Investor Relations Tweetstorm of Q3 2018 financial results
It’s your turn.
We’d love to know what you think about the topics we discussed as well as your suggestions for questions you’d like answered or topics for future shows.
- Leave a comment on the Inside PR Facebook group or the FIR Podcast Network Facebook group,
- Send us an email or an audio comment to [email protected],
- Interact with us on Twitter. We’re @inside_pr or connect directly with Gini Dietrich, Joseph Thornley, and Martin Waxman.
- And, of course, you always can leave a comment below this post.