The Publicity Show Interviews Creative Genius and Author Gary Unger

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Elizabeth Gordon and Lee Kantor host each show. Elizabeth is the author of the upcoming book The Chic Entrepreneur: Put Your Business In Higher Heels and owner of Flourishing Business, an advisory firm for entrepreneurs. Lee Kantor is also the host of the popular Dr Fitness and the Fat Guy show and several other Atlanta-based radio shows.

This afternoon we spoke with author, speaker and advertising consultant Gary Unger, a creative powerhouse and gifted humorist. His message is clear: Be yourself and have fun doing it!  His clever and insightful writing style never fails to inspire laughter and deep thought, sparking the fountain of creativity buried in the minds of his readers.

Gary Unger's message in his book How to Be a Creative Genius (in five minutes or less) has been honed by more than a decade of success in the advertising industry. Currently, Unger is an advertising consultant who has worked on creative campaigns for industry titans such as Chick-Fil-A, General Motors and the National Basketball Association. He is the originator of AutoZone"s "Get in the Zone” ad campaign, the longest running ad campaign in the company’s history. Gary’s creative work has been featured in numerous publications and has also earned him a place in the Levi Strauss T-Shirt Hall of Fame. 

Unger is the creator of a proprietary creative process called XDO, a process blending actions, material and the existential in order to unlock the creative potential of its practitioners. For more information please check out his website www.garyunger.com

Also, if you know of a Public Relations professional anywhere in the world that we should know about, please email Elizabeth Gordon at EGordon @ FlourishingBusiness.com. We will try to get them on the show.