#16 WHITNEY CATALANO: WHEN YOU INVEST SO MUCH YOU EITHER HAVE TO MAKE IT WORK OR YOU’RE OUT OF BUSINESS...FROM REGISTERED DIETICIAN TO FOOD FREEDOM COACH
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Release Date: 07/18/2019
#193 Jenna McCoy Balancing Motherhood Growing a Business Your Health Alignment
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Join us for another episode of the Punch Drunk Soul Podcast where I interview health coach and new mom, Jenna McCoy. On this episode we'll explore stepping into motherhood while running your own business and working on your health and self-care. We'll explore how Jenna has been learning to balance it all with the tips, tricks, and insider scoop into how she's been able to do it. Jenna is a mom and coach for women who want to lose weight and get healthy in a really nourishing, holistic way. She is a child of the 90's, when diet culture was at an all time high. She witnessed first hand all...
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#192 The Mindset Routine That Helped Me Hit My First 10K As a Coach
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Ever wondered what separates the top coaches from those who struggle to reach their business goals? 🤔 Well, the secret's out, and it's tucked away in this episode of the Punch Drunk Soul Podcast. In this episode we're going to dive into the mindset practices I use to grow my business. When I was first getting started, I really struggled with my mindset - from money to self-doubt. I kept thinking I wasn’t “ready” or qualified to support people, even though I knew in my heart I had something valuable to share. I KNEW that I was getting in my own way so in order to have the success I was...
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#191 Help My Messaging Is Off What To Do When Your Content Isnt Converting Into Clients
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Join me and our Path to Freedom lead success coach, Traci Ferguson, as we discuss one of the most common problem new coaches face when it comes to finding clients. The problem? Feeling like your content isn't converting into clients or even engagement. Feeling like you're starting to burn out posting so much without anything to show for it in return. Feeling like there's a disconnect between what you're saying, what you know as a coach, and what your clients need to hear to take action. So...is it a messaging problem? Or is it something else? Tune into this episode to "diagnose" your issue and...
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#190 Leslie M. Thornton - Investing in Yourself Trusting Your Intuition and Taking Big Leaps of Faith To Drive Success In Business
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Join me and my friend Leslie M. Thornton as we dive into her journey being a coach, struggling in her first few years, and what it took to reach financial freedom, joy and abundance in her business! In this episode, we get WOO y’all. I mean if you love the idea of being spirit-led and purpose driven in your coaching business…this is the episode to listen to! You’ll get to hear about both Leslie’s and my greatest “quantum leaps” and the inner work practices we both used to create these massive shifts and up levels in our lives. We get into the importance of meditation, intuitive...
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#189 Behind the Scenes 4 Strategies We Use When Onboarding a New Coaching Client
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
If you're knee-deep in building your coaching business and aiming to make the kind of first impression that has your clients thinking, "Yep, I nailed it choosing them," then you're in the right place. Let's get real: a silky-smooth onboarding process is the warm, reassuring hug your clients need after they've said YES to this huge, life-changing decision to work with you! A seamless client onboarding process tells them they've made a smart investment hiring YOU. Plus, it's a golden ticket for you to gather nuggets of marketing gold to help you continue to grow! So, if you're all about...
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#188 Why Traditional Sales Methods Don't Work For Coaches and What To Do Instead
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
If you’re a coach then you need to know…Traditional sales isn’t working for coaches. Why? 👇 It focuses on scripts and techniques like objections and closing lines, without considering inner alignment and energetic connection to people. This can make sales feel transactional instead of transformative. You know the feeling. That's why we teach the art of soulful sales inside our programs so you can make sales a seamless extension of your coaching and eliminate the “ick” to enroll clients with EASE. The soulful sales approach takes into account inner alignment and energy. Your...
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#187 How to Stand Out As a New Coach When The Industry Is Growing Rapidly
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Welcome back to another episode of the Punch Drunk Soul Podcast! Today we're going to be talking about what YOU can do to differentiate yourself in a crowed coaching marketplace. Each year, thousands more people enter a new career path as a coach. In fact, the number of coach practitioners worldwide has increased by 54% since 2019. It’s clear more and more coaches are getting into the industry and the need to differentiate yourself and build credibility so you can stand out is at an all time high. The market is becoming filled with “general”...
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#186 These are the BIGGEST BLOCKS to finding clients in your business
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Join me for this episode and Jess Tomlinson and I chat about how to find clients and what the biggest blocks are to consistent clients in your coaching business. We're going to outline 4 key areas that need to be addressed in order for clients to come in the door consistently! Tune into this episode if finding and enrolling clients feels like a constant struggle and see what you need to do to get yourself rocking and rolling with the income now! Let us know what you thought of today’s episode! Was it helpful? Let us know by tagging us on Instagram or taking 2...
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#185 What it REALLY takes to make your business fun and easy!
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
I've had a profound experience in the last few weeks in my business. In the beginning of my business, I was challenged. It was HARD. And then I tapped into energetic alignment & spiritual practices and found a lot of peace, ease and flow. And my business became more or less easy, relaxed, fun for the next few years. Sure, there were some ups and downs and hiccups along the way, but the majority of time it felt like it was almost growing ITSELF. And I guess you can say, things were so easy that I started to let GO of some of the practices and alignment that got me here in the first place......
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#184 How to Feel Confident Charging High Ticket Prices
The Punch Drunk Soul Podcast - Soul Alignment + Business Chats
Join me and Traci Ferguson, our lead success coach inside our Path to Freedom Coach Accelerator program, as we talk all about confidence, sales, and pricing! TONS of our clients struggle with charging what their program is truly worth. They struggle with undercharging and lacking confidence to sell their program at higher ticket prices. That's where we come in. Tune into this episode where we're going to share tips, coaching, and our experience working with our clients to level up their confidence, make them feel even excited about pitching their offers, and up their prices to what the value...
info_outlineWHITNEY CATALANO: WHEN YOU INVEST SO MUCH YOU EITHER HAVE TO MAKE IT WORK OR YOU’RE OUT OF BUSINESS...FROM REGISTERED DIETICIAN TO FOOD FREEDOM COACH
Today, I have a friend and mastermind buddy with me, Whitney Catalano. Whitney is a food freedom dietitian & mindset coach helping people break free from emotional binge eating, heal their relationship with their bodies and make peace with their inner bullies so they can fully step into their power.
Whitney and I met earlier this year at a mastermind retreat we’re both a part of and we connected over our similar beliefs around money that we felt were getting in the way of our true success. I’m so excited because we really dive into the topic of investing in yourself, how we spend money and what money means to us on this episode.
We dig deep into Whitney’s story, her background with her own eating disorders and how she’s overcome them to get where she is today. She’s now operating a thriving coaching business - but it didn’t start out that way. Her first year she really struggled and made a lot of investments, making her feel like she was in over her head. Honestly, a lot like I felt last year as well. Hers and my journeys have a lot in common though she’s 5 years younger and way more empowered than I was at 25. I really enjoyed talking to Whitney about how she found clarity in her coaching business, how she overcame the stigma around coaching so she could thrive, and how she went from struggling to crazy abundant in her business (hint it’s not from more content and more strategy).
I think you’ll love how relatable she is, there’s truly something for everyone in this episode!
Aha Moment
- How Whitney overcame the stigma of being a coach
- How she found clarity for what she was meant to do after her business felt like it was all over the place
- How she opened the floodgates of abundance
- The 2 big shifts Whitney experienced to go from struggling to consistent clients
- Learning to switch things up or pivot if things get heavy or feel really hard
- How to finally feel ok with No’s and rejection through this simple mindset shift
- What investing has meant to Whitney and how it’s been a way for her to give herself permission to play bigger
- Her #1 piece of advice for anyone who’s starting out or struggling with their new coaching business
Links
Check out Whitney's Website: https://whitneycatalano.com/
Trust Your Body Project Podcast: Trust Your Body Project
Whitney's Instagram: @trustyourbodyproject
Ali's Instagram: @punchdrunksoul
Resources Mentioned in the Episode: