The Human Side of Practice Growth : Building Trust Before the Treatment Plan
The Raving Patients Podcast
What if your biggest growth opportunity isn’t your marketing… but how your team communicates? In this episode, Dr. Len Tau sits down with returning guest Danny Bobrow to break down the human side of practice growth. From the first phone call to treatment acceptance, Danny explains why trust, empathy, and communication skills are the real drivers behind case acceptance and long-term patient loyalty. They dive into why most practices mishandle leads, how emotional decision-making impacts patient behavior, and the simple shifts your team can make to create stronger connections that lead to...
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From Owner to CEO: The Systems, Data, and Leadership Behind Scalable Practices
The Raving Patients Podcast
What if the biggest thing holding your practice back isn’t your skills… but how you run the business? In this episode, Dr. Len Tau sits down with Dr. Rehan Shahid to break down the real shift dentists must make to grow, scale, and reclaim their time. From understanding your numbers to building systems and empowering your team, this conversation reveals what it truly takes to move from overwhelmed owner to confident CEO. If you’ve ever felt stuck in the day-to-day grind, this episode will challenge how you think about leadership, growth, and what’s actually possible for your practice....
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Why Your Membership Plans Sucks
The Raving Patients Podcast
If your membership plan isn’t driving real retention and recurring revenue… it’s probably broken. In this episode, Dr. Len Tau sits down with Paul Lowry, CEO of Dental Menu, to unpack why most dental membership plans fail and what practices should be doing instead. From understanding the difference between access-based care and traditional discount models to leveraging subscriptions, rewards, and smarter systems, this conversation reveals how to turn your membership plan into a true growth engine. If you want more loyal patients, better retention, and predictable revenue without relying...
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Wellness Is The ROI: How Ergonomics and Stress Management Drive Practice Performance
The Raving Patients Podcast
What if the biggest threat to your dental practice isn’t competition… but your own physical health? In this eye-opening episode, Dr. Len Tau sits down with Caitlin Parsons, dental hygienist and ergonomics and wellness consultant, to unpack how chronic pain and stress are silently impacting productivity, team dynamics, and patient experience. Caitlin shares her personal journey from nearly leaving dentistry due to pain to becoming a leader in helping dental professionals create sustainable, high-performing practices. From small ergonomic tweaks to integrating yoga therapy into your daily...
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The Growth Formula No One Is Talking About In Dentistry
The Raving Patients Podcast
What if the biggest growth opportunity in your dental practice isn’t outside… but already sitting inside your system? In this episode, Dr. Len Tau sits down with Lorie Streeter to unpack the real growth formula most practices overlook. While many dentists chase new patients, Lorie reveals why the true driver of sustainable growth lies in reactivating existing patients, strengthening systems, and elevating the patient experience. From overlooked treatment plans to broken follow-up systems, this conversation dives deep into how practices can unlock hidden revenue, improve retention, and turn...
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The Excellence Curve: Confidence, Delegation, and Elite Ortho Outcomes
The Raving Patients Podcast
Most dentists think growth comes from doing more… but what if it actually comes from doing less, better? In this episode, Dr. Len Tau sits down with Kelley Tyrrell to break down what she calls The Excellence Curve—a smarter, more scalable way to grow your orthodontic and aligner cases without burning out. Kelley shares how micro-education, intentional delegation, and engineered systems can transform not just your clinical outcomes, but your entire practice efficiency. If you’ve ever felt overwhelmed managing cases, second-guessing treatment plans, or stuck doing work your team could...
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How to Get Chat GPT and Gemini to Recommend Your Dental Practice
The Raving Patients Podcast
Being visible online used to mean showing up in search results. Now it means being the practice AI tools choose to recommend when patients ask for help finding a dentist they can trust. In this episode of the Raving Patients Podcast, Dr. Len Tau sits down with marketing expert Adrian Lefler, CEO of MySocialPractice, to break down one of the biggest changes coming to dental marketing. AI tools like ChatGPT, Gemini, and other large language models are rapidly becoming the way patients search for dentists. Instead of scrolling through search results, many patients now ask AI assistants for...
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Mastering Mindset: How Leaders Push Past Fear and Doubt
The Raving Patients Podcast
Why do so many talented professionals feel stuck even when they have the skills and ambition to succeed? In this episode, Dr. Len Tau sits down with executive coach Thomas Passalacqua to explore how mindset, self-awareness, and leadership clarity can help dental professionals move past fear, doubt, and imposter syndrome. In this episode of the Raving Patients Podcast, Dr. Len Tau welcomes Thomas Passalacqua, certified executive coach and founder of Ascend Professional Pathways. Tom specializes in helping leaders, dentists, and ambitious professionals overcome internal barriers that prevent...
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Compliance Isn’t Sexy, But It Sure Beats Noncompliance
The Raving Patients Podcast
Compliance might not be the most exciting part of running a practice, but it can protect your patients, your team, and your business. In this episode, Will Gilmore breaks down the real-world basics of OSHA, HIPAA, and infection control, plus how to stay calm and ready if an investigator ever walks in. Dr. Len Tau sits down with Will Gilmore of Elevate Compliance to talk about what dental practices actually need to stay compliant with OSHA, HIPAA, and infection control regulations. Will explains the “three pillars” of compliance (training, policies, and implementation), why compliance...
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Rebuilding the Bridge Between Diagnosis and Decision
The Raving Patients Podcast
Patients are saying “I’ll think about it” more than ever — not because they don’t want care, but because they can’t see how to afford it. In this episode, Dr. Len Tau and Nancy Coy break down how dental practices can rebuild trust, improve the money conversation, and create a clear path from diagnosis to a confident “yes.” Dr. Len Tau sits down with Nancy Coy of FinanceRx to talk about what really causes case acceptance breakdowns. They discuss why affordability is the #1 barrier for patients, how practices should structure lending options beyond just one provider, and why the...
info_outlineMost dentists are still focused on Google rankings — but patients are quietly changing how they search.
Instead of typing “best dentist near me,” they’re asking AI tools like ChatGPT, Google AI Overviews, and other intelligent assistants to recommend a dentist for them.
And here’s the hard truth:
If your practice isn’t visible to AI, you don’t exist in those conversations.
In this episode, Dr. Len Tau welcomes Eri Georgiev, founder of SoRN AI, a tech-driven growth agency helping businesses — including dental practices — get recommended by large language models like ChatGPT, Google’s AI Overviews, Perplexity, and Gemini.
Eri breaks down how AI search works differently from traditional Google search and why dentists need to start thinking beyond rankings and keywords. Instead of showing a list of websites, AI tools now recommend providers — often selecting just one or two practices for a patient to consider.
Throughout the conversation, Dr. Len and Eri explore what actually influences AI recommendations, including website structure, authority signals, reviews, online mentions, and even platforms many dentists overlook — like Reddit. Eri explains why AI traffic often converts at a higher rate than Google traffic and how early adopters of AI search optimization can leapfrog larger, more established practices.
The episode also dives into practical, actionable strategies dentists can implement now, such as optimizing site structure for AI crawlers, using schema markup, leveraging reviews beyond Google, and positioning themselves as trusted entities online. Erialso shares a forward-looking view of what’s coming next — a world where AI assistants may book dental appointments directly for patients.
If you care about practice growth, patient acquisition, and staying relevant in a rapidly changing digital landscape, this episode is a must-listen.
What You’ll Learn
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Why AI search is quickly becoming a new patient acquisition channel
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How ChatGPT and other LLMs decide which dentists to recommend
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The key differences between traditional SEO and AI Search Optimization (AISCO)
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Why Reddit, reviews, and online authority matter more than ever
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Simple, practical steps dentists can take now to stay ahead
Key Takeaways
01:29 Dentists Who Ignore AI Search Will Fall Behind
03:30 What SoRN AI Does & Why AI Search Matters for Dentists
05:55 Early Adopters, AI Search & Competitive Advantage
09:35 ChatGPT vs Google: How Patients Are Searching Now
11:48 What Is AI Search Optimization (AISCO)?
16:09 SEO vs AI Search: What Dentists Still Need to Do
16:49 Why Reddit Has Massive Influence on AI Recommendations
19:50 Google Reviews vs Reddit Comments: What AI Looks At
24:17 The Future: AI Booking Appointments for Patients
26:37 Technical Wins Dentists Can Implement Right Now
30:40 Lightning Round Q&A with EriGeorgiev
36:55 Special Offer for Raving Patients Listeners
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Connect with Eri
Founder, SoRN AI
🌐 Website: https://sorn.ai
🎁 Special Offer:
Mention The Raving Patients Podcast and receive $1,000 off your first month of service.
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Learn proven dental marketing strategies and online reputation management techniques at DrLenTau.com.
This podcast is sponsored by Dental Intelligence. Learn more here.
This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more here.
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