More Cowork Love, "Data Gene" Gets a Rebrand, Tiny Bottle, and the End of Wordpress
Release Date: 03/31/2026
Raw Data with Rob Collie
Rob was supposed to be finishing his book. Last chapter. Two days past deadline. Freedom was right there. Instead, he hit pause and recorded this. Because something from a few weeks ago wouldn’t leave him alone. A Microsoft exec had dropped “Microsoft IQ” into a conversation weeks ago. At the time, it didn’t fully land. Not unusual. There’s been a steady firehose of new terms, new features, new promises. Most of them sound important. Not all of them are. Then he got deep into the data chapter. The one where you have to stop talking about what AI could do and deal with what it takes...
info_outlineRaw Data with Rob Collie
Garett Medlin just got the official title for the job he was already doing: AI Practice Lead at P3. He’s also the person responsible for Rob trying Cowork in the first place, despite Rob’s very reasonable question: “Why the hell would I want Cowork if I already have Claude Code?” Then Rob accidentally proved Garett right. He made an offhand comment about needing a better way to track feedback on book graphics. Nothing dramatic. Just the kind of annoying little process problem everyone complains about and nobody fixes. Two days later, there was a Slack bot reminding him to review...
info_outlineRaw Data with Rob Collie
Rob didn't go looking for a fight with the medical system. He just showed up with receipts. Claude had already mapped the symptoms, suggested the tests, and summarized the situation better than any portal ever would. And instead of pushing back, the doctor basically said, "Yeah, this all checks out," added a few things, and moved on. No drama. No turf war. Just a quiet moment where you realize… the system didn't break. It just got leapfrogged. The next morning, sitting in an Uber on the way to the fasting lab, Rob had AI log into his medical portal, pull down test results, interpret them,...
info_outlineRaw Data with Rob Collie
Something shifted this year and you can see it in the reactions. Not to the technology. To people talking about it. Rob shared a screenshot on LinkedIn. CFO. Friday night. Using CoWork in real time. The kind of moment where you have to stop yourself because you won’t sleep otherwise. And that’s what set someone off. Not hype. Not a prediction. Just… “this is happening.” Apparently that’s enough now. Rob calls it the knowledge cliff. AI knows three things. What’s in the training. What it can pull from the web. And everything that only exists in your world. The first two feel...
info_outlineRaw Data with Rob Collie
The job hunt is a numbers game. The problem is, the numbers are brutal. Hundreds of applicants per role. Ghosted applications. “Entry level” jobs asking for experience no one at 22 could possibly have. In this episode, Rob brings on his daughter Ella, a college senior in the middle of it, and hands her something different. Not advice. Not a better resume template. A coworker that doesn’t get tired, doesn’t lose track, and doesn’t stop digging. Within 48 hours, she’s using Claude Cowork to search across sources, filter for real roles, verify listings, organize everything into a...
info_outlineRaw Data with Rob Collie
The work feels different now. You can hear it in this one. Something that used to feel like overhead suddenly starts pulling its weight. Not a demo. Not something you have to babysit. It’s actually doing useful work while you’re still figuring out what you want. That’s a weird moment the first time you see it. And then it stops being weird and just becomes the new normal. It shows up in a few places here. Cowork starts earning its keep. The “data gene” gets reworked into something that fits where things are going. And there’s a moment that might make you a little uncomfortable if...
info_outlineRaw Data with Rob Collie
Most AI still lives in the “that’s pretty cool” category. It answers questions, writes a decent paragraph, maybe even points you in the right direction. And then you still have to go do the work. That line is starting to move. Not in theory. In real, hands on, open the file and keep going kind of ways. We’re talking about outputs that don’t fall apart the second you touch them. Work that shows up structured, editable, and worth building on. That’s a very different experience than what most people think of when they hear “AI.” Some of this stuff still feels like a demo. You try...
info_outlineRaw Data with Rob Collie
Most people think they’ve already experienced AI. They’ve asked a chatbot a question, had it summarize something, maybe even draft an email. That version is useful, but it isn’t the one that actually changes how work gets done. The real shift starts when AI stops talking about work and starts participating in it. That’s the moment Rob ran into while experimenting with Cowork tools, and it was convincing enough to push him into changes he hasn’t made since the DOS era. Microsoft just announced Copilot Cowork, and Rob thinks it could turn out to be the most significant AI product...
info_outlineRaw Data with Rob Collie
Every once in a while a new tool shows up that bends the career curve for a certain kind of person. Not everyone. Just the people with that itch to poke at systems until they finally give up their secrets. The same instinct that used to turn someone into the unofficial Excel wizard in the office is now colliding with AI development tools that can help you build real software. If you have the data gene, this moment feels a little like someone just handed you a much bigger toolbox. It has a lot in common with what happened when Power BI first showed up. For years the people who understood the...
info_outlineRaw Data with Rob Collie
Rob and Justin had a plan. Scale Justin's brain across the entire P3 consulting team. Build an AI agent that bottled up his frameworks, his instincts, the way he navigates AI conversations with clients. In theory, everyone gets smarter overnight. It was a solid idea. The tech worked. The knowledge base was deep. The guardrails were tight. And almost nobody used it. Not because it was broken. Because the team wasn't waking up thinking, "Man, if only I could channel Justin right now." That wasn't the fire in front of them. So instead of feeling like leverage, the agent felt like homework. And...
info_outlineThe work feels different now.
You can hear it in this one. Something that used to feel like overhead suddenly starts pulling its weight. Not a demo. Not something you have to babysit. It’s actually doing useful work while you’re still figuring out what you want. That’s a weird moment the first time you see it. And then it stops being weird and just becomes the new normal.
It shows up in a few places here. Cowork starts earning its keep. The “data gene” gets reworked into something that fits where things are going. And there’s a moment that might make you a little uncomfortable if you’ve spent years leaning on tools like WordPress to get things out the door. Because the gap those tools were filling is getting smaller. Fast. The people who like to build and adjust as they go feel that immediately. They don’t want to wait around for results. Now they don’t have to.
And then there’s the other camp. The folks who checked this out once, decided it wasn’t that impressive, and moved on. Still pretty confident the whole thing is overblown. You can feel that tension in this episode. And it matters. Because a year ago this would’ve sounded like a stretch. It doesn’t anymore.