Episode 8: Veterans CRUSHING Real Estate Through YouTube! Here’s How…

From Combat Veterans to Real Estate Content Creators: Levi Lasek & Travis Plum's Real Estate Story

In this week's episode of Real Sense Now, we sat down with two amazing guests: Levi Lasek and Travis Plum. Both are military veterans who have become real estate experts. They’ve taken the skills they learned in the military and used them to achieve great success in real estate. Their secret? Passive prospecting and creating content on YouTube.

From Military Service to Real Estate Success Levi and Travis shared their inspiring story of how they moved from military service to becoming leaders in the real estate industry. They highlighted how the discipline and perseverance they learned in the military helped them thrive in the business world.

What is Passive Prospecting? The key topic was passive prospecting, a strategy that turns traditional sales methods upside down. Instead of actively searching for clients through cold calls or door-knocking, passive prospecting involves making valuable, engaging content that attracts clients naturally. Levi and Travis have perfected this method, especially through their YouTube channels, where they’ve built a large audience that brings in leads.

Using YouTube for Real Estate For Levi and Travis, YouTube isn’t just for videos—it’s a powerful search tool. They shared their tips on how to create a strong content strategy, grow an audience, and get leads by answering common real estate questions and showcasing properties in a fun, informative way. By consistently giving value, they’ve become experts in their market.

Keeping Up with Industry Changes Levi and Travis also talked about the recent NAR settlement, which could change the real estate industry. They emphasized the need to stand out from the competition by providing great value to clients. Whether through creative marketing or personalized service, they believe it’s important to keep up with changes and stay ahead.

Levi and Travis show that with the right attitude and strategy, real estate success is possible. Whether you're experienced or just starting out, their advice on passive prospecting and using YouTube to attract leads is priceless. Be sure to watch this episode if you want to learn how to build your brand and get clients without chasing them.