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Not Your Everyday Average Creative Director

The RebelRebel Podcast

Release Date: 04/08/2024

Bringing Human-Ness Back To Business show art Bringing Human-Ness Back To Business

The RebelRebel Podcast

“The more technology we embrace, the less we interact on a human level.” In this episode of The RebelRebel Podcast, host Michael Dargie welcomes David Blake, known as the Flip Flop Philosopher. David is a motivational speaker, corporate trainer, and advocate for bringing human-ness back to business in an era increasingly dominated by technology. Blake shares his incredible journey of transformation after a life-altering surgery left him temporarily unable to walk, talk, or even hold himself up. This pivotal moment sparked his unique philosophy—embracing the power of “flip-flopping”...

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The Science Behind Better Water show art The Science Behind Better Water

The RebelRebel Podcast

“We’re energizing water in a way that’s scientifically backed. It’s a game changer for performance and recovery.” In this episode of The RebelRebel Podcast, host Michael Dargie chats with entrepreneur Krish Sidhu, the visionary behind Evolve Co. and its groundbreaking Perform H2O. Broadcasting from Vancouver, Krish walks us through his latest venture in hydration science—a tech-enhanced water that improves absorption using frequency technology. Developed over ten years with $12.5 million in research, this water’s secret lies in a sticker embedded with thousands of nano layers,...

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Defying Norms In Mental Health Care show art Defying Norms In Mental Health Care

The RebelRebel Podcast

“The self-care was the choice to not go for the job that was sucking the life out of me.” In this episode of The RebelRebel Podcast, host Michael Dargie connects with Rebecca Sidoti, the dynamic founder of Mind by Design, a virtual mental health practice based in New Jersey. Rebecca shares the innovative ways her practice breaks from traditional methods to make mental health care accessible and effective, including using VR for exposure therapy and offering ketamine treatments for PTSD and treatment-resistant depression. With a rebellious spirit rooted in personal experience, Rebecca’s...

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Uncorking Entrepreneurial Bottlenecks show art Uncorking Entrepreneurial Bottlenecks

The RebelRebel Podcast

“Entrepreneurs often become the biggest bottleneck in their own business.” In this episode of The RebelRebel Podcast, host Michael Dargie speaks with Laurent Notin, an entrepreneur-turned-coach who shares his remarkable journey from Cambodia to Finland and how he now helps entrepreneurs overcome the barriers that hold them back. Laurent discusses his experiences in the business world, including the pivotal moment when he decided to leave his role as a company shareholder and focus on coaching others to succeed. This episode is sponsored by my new book , helping you find, shape, and share...

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Building Better PT Practices show art Building Better PT Practices

The RebelRebel Podcast

“Healthcare needs rebels. ” In this episode of The RebelRebel Podcast, host Michael Dargie chats with Michael Silva, a business coach specializing in healthcare, particularly physical therapy. Silva shares his journey from being a passionate physical therapist to becoming a business coach who helps other PTs navigate the challenges of the industry. The episode kicks off with a lively discussion about life in Rhode Island, Silva’s favorite local foods like “stuffies,” and his thoughts on what it means to be a true Rhode Islander. This episode is sponsored by my new book , helping you...

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Marketing with Purpose show art Marketing with Purpose

The RebelRebel Podcast

“I wish the world realized the importance of curating your own story well.” In this episode of The RebelRebel Podcast, host Michael Dargie sits down with Ryan Holck, the founder of Distill Your Brand, to explore the art and power of storytelling in business. Ryan shares his unique journey from musician to marketer, revealing how his love for creativity and his knack for distilling complex conversations into clear, impactful messages shaped his career. Ryan dives deep into the importance of branding, discussing how businesses can connect authentically with their audience by focusing on what...

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Finding Your Authentic Voice show art Finding Your Authentic Voice

The RebelRebel Podcast

“Do it your way. That’s the only way to bring the change you’re here to create.” In this episode of The RebelRebel Podcast, host Michael Dargie sits down with Lauri Smith, a soulful speaking coach for sensitive visionaries, ambitious empaths, and loving rebels. Lauri shares her journey from an imaginative child enacting stories in her backyard to becoming a passionate advocate for authentic, soulful speaking. Her work is rooted in her early experiences with theater, where she discovered the transformative power of presence, empathy, and breath. This episode is sponsored by , helping...

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The Right Way To Go The Wrong Way show art The Right Way To Go The Wrong Way

The RebelRebel Podcast

“Just get off your ass and do it.” In this episode of The RebelRebel Podcast, host Michael Dean Dargie sits down with Chris Donaldson, a 65-year-old property developer from Belfast, Ireland, who has led a life filled with audacious adventures and diverse careers. From starting his career in a retail furniture shop to becoming a master franchisee for ladies’ gyms, dabbling in mobile apps in Dubai, and eventually becoming an author, Chris has done it all. This episode is sponsored by , helping you find, shape, and share your story with the world. Chris shares his remarkable journey of...

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The Brilliant Art of Relationshipping show art The Brilliant Art of Relationshipping

The RebelRebel Podcast

"Understanding your values is key to making all your decisions." In this heartfelt episode of The RebelRebel Podcast, host Michael Dean Dargie welcomes Michelle Hoffmann, a relationship coach, author, and expert in navigating the complexities of personal and professional relationships. Michelle shares her transformative journey from a successful professional career to becoming a beacon of guidance for those dealing with love, loss, and life transitions. This episode is sponsored by , helping you find, shape, and share your story with the world. Michelle delves into her background, revealing...

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Reinventing B2B Networking show art Reinventing B2B Networking

The RebelRebel Podcast

"It’s not give to gain, it’s give, give, give, get, give." In this episode of The RebelRebel Podcast, host Michael Dean Dargie chats with Donnie Boivin, the dynamic entrepreneur behind the fastest-growing B2B networking group on the planet. Donnie shares his unconventional journey from a blue-collar kid to a successful business owner, recounting the trials and triumphs along the way. This episode is sponsored by , helping you find, shape, and share your story with the world. Donnie’s story is one of relentless perseverance and innovation. From his early days in sales to launching his...

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More Episodes

"What are you doing when you're not doing the thing you're doing? That's what I want to see."

Host: Michael Dargie, THEREBELREBELPODCAST.COM
Guest: Lou Maxon, LOUMAXON.COM

Lou Maxon, a distinguished figure in the realms of branding and design, shares his fascinating journey with host, Michael Dargie on the RebelRebel Podcast. From the early influence of his father's post-production work to founding a brand and design firm in Washington state, Lou has consistently demonstrated his commitment to creativity and storytelling. He recalls his childhood fascination with the design process, his formative experiences in the magazine industry, and his eventual transition into branding, highlighting the interplay between his past and current endeavours.

Lou's unique office space, a studio set on rails in the Pacific Northwest, epitomizes his innovative spirit. This unconventional workspace, surrounded by the rich history of railroads and his family's legacy in advertising, provides a dynamic environment for creativity and reflection. Moreover, Lou's work extends beyond traditional design boundaries, as illustrated by his project involving stop-motion animation for a digital brand campaign, showcasing his ability to humanize digital spaces through meticulous craft and storytelling.

Throughout the episode, Lou underscores the importance of maintaining passion for one's work despite technological changes and industry challenges. He advocates for finding joy in creation, focusing on meaningful collaborations, and the significance of storytelling in branding. His story is a testament to the power of creative resilience and the endless possibilities that arise from staying true to one's artistic convictions.

Cool Stuff Lou Says

"I've tried as hard as I could to run the other way, but here we are."
"A great new business strategy is to do a good job, leave, and then have them hire you back."
"It's not architecture that's like 'here I am.' It's designed to seamlessly vanish."
"Never lose caring about the work. It's easy to be cynical...but there's always this lament from creatives about losing the craft."
"Projects can be in the rearview mirror, but it's really the people that travel with you to the future projects."

Episode Highlights

Lou's early exposure to design and his path to founding a brand and design firm.
The story behind Lou's unique office space on rails, blending creativity with the natural environment.
The challenge and fulfillment of working on a stop-motion animation project for a digital brand campaign.
Insights into maintaining creativity and passion in a changing industry.
The importance of storytelling in design and branding.

Links from Episode

Lou Maxon website (https://loumaxon.com)
Maxon House website (https://maxonhouse.com)
Lou Maxon LinkedIn (https://www.linkedin.com/in/lou-m-206938a7/)
Maxon Railway Instagram (https://www.instagram.com/maxon_railway/)
Maxon House on Instagram (https://www.instagram.com/maxon_house/)
Olson Kundig, Architectural Firm (https://olsonkundig.com)
Not To Scale, Animation Production Company (https://nottoscale.tv)
McDonald's Fanual Report (https://corporate.mcdonalds.com/corpmcd/our-stories/article/fan-personas-2022-fannual-report.html)


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