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Marketing with Purpose

The RebelRebel Podcast

Release Date: 09/02/2024

Bringing Human-Ness Back To Business show art Bringing Human-Ness Back To Business

The RebelRebel Podcast

“The more technology we embrace, the less we interact on a human level.” In this episode of The RebelRebel Podcast, host Michael Dargie welcomes David Blake, known as the Flip Flop Philosopher. David is a motivational speaker, corporate trainer, and advocate for bringing human-ness back to business in an era increasingly dominated by technology. Blake shares his incredible journey of transformation after a life-altering surgery left him temporarily unable to walk, talk, or even hold himself up. This pivotal moment sparked his unique philosophy—embracing the power of “flip-flopping”...

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The Science Behind Better Water show art The Science Behind Better Water

The RebelRebel Podcast

“We’re energizing water in a way that’s scientifically backed. It’s a game changer for performance and recovery.” In this episode of The RebelRebel Podcast, host Michael Dargie chats with entrepreneur Krish Sidhu, the visionary behind Evolve Co. and its groundbreaking Perform H2O. Broadcasting from Vancouver, Krish walks us through his latest venture in hydration science—a tech-enhanced water that improves absorption using frequency technology. Developed over ten years with $12.5 million in research, this water’s secret lies in a sticker embedded with thousands of nano layers,...

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Defying Norms In Mental Health Care show art Defying Norms In Mental Health Care

The RebelRebel Podcast

“The self-care was the choice to not go for the job that was sucking the life out of me.” In this episode of The RebelRebel Podcast, host Michael Dargie connects with Rebecca Sidoti, the dynamic founder of Mind by Design, a virtual mental health practice based in New Jersey. Rebecca shares the innovative ways her practice breaks from traditional methods to make mental health care accessible and effective, including using VR for exposure therapy and offering ketamine treatments for PTSD and treatment-resistant depression. With a rebellious spirit rooted in personal experience, Rebecca’s...

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Uncorking Entrepreneurial Bottlenecks show art Uncorking Entrepreneurial Bottlenecks

The RebelRebel Podcast

“Entrepreneurs often become the biggest bottleneck in their own business.” In this episode of The RebelRebel Podcast, host Michael Dargie speaks with Laurent Notin, an entrepreneur-turned-coach who shares his remarkable journey from Cambodia to Finland and how he now helps entrepreneurs overcome the barriers that hold them back. Laurent discusses his experiences in the business world, including the pivotal moment when he decided to leave his role as a company shareholder and focus on coaching others to succeed. This episode is sponsored by my new book , helping you find, shape, and share...

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Building Better PT Practices show art Building Better PT Practices

The RebelRebel Podcast

“Healthcare needs rebels. ” In this episode of The RebelRebel Podcast, host Michael Dargie chats with Michael Silva, a business coach specializing in healthcare, particularly physical therapy. Silva shares his journey from being a passionate physical therapist to becoming a business coach who helps other PTs navigate the challenges of the industry. The episode kicks off with a lively discussion about life in Rhode Island, Silva’s favorite local foods like “stuffies,” and his thoughts on what it means to be a true Rhode Islander. This episode is sponsored by my new book , helping you...

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Marketing with Purpose show art Marketing with Purpose

The RebelRebel Podcast

“I wish the world realized the importance of curating your own story well.” In this episode of The RebelRebel Podcast, host Michael Dargie sits down with Ryan Holck, the founder of Distill Your Brand, to explore the art and power of storytelling in business. Ryan shares his unique journey from musician to marketer, revealing how his love for creativity and his knack for distilling complex conversations into clear, impactful messages shaped his career. Ryan dives deep into the importance of branding, discussing how businesses can connect authentically with their audience by focusing on what...

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Finding Your Authentic Voice show art Finding Your Authentic Voice

The RebelRebel Podcast

“Do it your way. That’s the only way to bring the change you’re here to create.” In this episode of The RebelRebel Podcast, host Michael Dargie sits down with Lauri Smith, a soulful speaking coach for sensitive visionaries, ambitious empaths, and loving rebels. Lauri shares her journey from an imaginative child enacting stories in her backyard to becoming a passionate advocate for authentic, soulful speaking. Her work is rooted in her early experiences with theater, where she discovered the transformative power of presence, empathy, and breath. This episode is sponsored by , helping...

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The Right Way To Go The Wrong Way show art The Right Way To Go The Wrong Way

The RebelRebel Podcast

“Just get off your ass and do it.” In this episode of The RebelRebel Podcast, host Michael Dean Dargie sits down with Chris Donaldson, a 65-year-old property developer from Belfast, Ireland, who has led a life filled with audacious adventures and diverse careers. From starting his career in a retail furniture shop to becoming a master franchisee for ladies’ gyms, dabbling in mobile apps in Dubai, and eventually becoming an author, Chris has done it all. This episode is sponsored by , helping you find, shape, and share your story with the world. Chris shares his remarkable journey of...

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The Brilliant Art of Relationshipping show art The Brilliant Art of Relationshipping

The RebelRebel Podcast

"Understanding your values is key to making all your decisions." In this heartfelt episode of The RebelRebel Podcast, host Michael Dean Dargie welcomes Michelle Hoffmann, a relationship coach, author, and expert in navigating the complexities of personal and professional relationships. Michelle shares her transformative journey from a successful professional career to becoming a beacon of guidance for those dealing with love, loss, and life transitions. This episode is sponsored by , helping you find, shape, and share your story with the world. Michelle delves into her background, revealing...

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Reinventing B2B Networking show art Reinventing B2B Networking

The RebelRebel Podcast

"It’s not give to gain, it’s give, give, give, get, give." In this episode of The RebelRebel Podcast, host Michael Dean Dargie chats with Donnie Boivin, the dynamic entrepreneur behind the fastest-growing B2B networking group on the planet. Donnie shares his unconventional journey from a blue-collar kid to a successful business owner, recounting the trials and triumphs along the way. This episode is sponsored by , helping you find, shape, and share your story with the world. Donnie’s story is one of relentless perseverance and innovation. From his early days in sales to launching his...

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More Episodes

“I wish the world realized the importance of curating your own story well.”

In this episode of The RebelRebel Podcast, host Michael Dargie sits down with Ryan Holck, the founder of Distill Your Brand, to explore the art and power of storytelling in business. Ryan shares his unique journey from musician to marketer, revealing how his love for creativity and his knack for distilling complex conversations into clear, impactful messages shaped his career. Ryan dives deep into the importance of branding, discussing how businesses can connect authentically with their audience by focusing on what truly matters—their story.


This episode is sponsored by my new book BRANDJITSU, helping you find, shape, and share your story with the world.


Throughout the episode, Ryan opens up about his transition from being hands-on in the creative process to taking a more strategic role, emphasizing the significance of knowing your core message and the value of storytelling. He provides insights into how businesses can effectively communicate their value proposition by stripping away unnecessary details and focusing on the heart of their message. Ryan’s candid reflections on leadership, the challenges of running a business, and the need to embrace failure as a stepping stone to success offer invaluable lessons for entrepreneurs and creative rebels alike.

Whether you’re just starting your business or looking to refine your brand, Ryan’s advice on curating and communicating your story will inspire you to rethink how you present yourself to the world. Tune in for a conversation packed with wisdom, humour, and actionable tips that can help you elevate your brand storytelling to the next level.

Cool Stuff Ryan Says

“If you can connect the story to your message, it drives it home and makes it memorable.”
“The only way to discover who you best serve is to continue in the process, even if it means failing often.”
“Give yourself the freedom to fail and to fail often.”
“We have to be willing to tell the stories that connect with our audience, not just the ones that make us feel good.”

Episode Highlights

Ryan Holck’s journey from music to marketing.
The power of storytelling in creating authentic brand connections.
Ryan’s shift from deliverables to strategy and the challenges that came with it.
The importance of defining and focusing on the core message of your brand.
Insights into managing creative teams and the balance between freedom and deadlines.
The role of failure in the creative and entrepreneurial journey.
How businesses can hone their message to connect better with their audience.

Links from the Episode

Distill Your Story - Ryan Holck’s website (https://distillyourstory.com/)
Ryan on Facebook (https://www.facebook.com/rholck)
Ryan on Instagram (https://www.instagram.com/distillyourstory/)
Ryan on LinkedIn (https://www.linkedin.com/in/ryanholck/)

Host: Michael Dargie, THEREBELREBELPODCAST.COM
Guest: Ryan Holck, DISTILLYOURSTORY.COM