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Debunking Podcast Growth Myths & Why Most Podcasts Fail (Record Edit Roundtable)

Record Edit Podcast

Release Date: 10/22/2021

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Record Edit Podcast

I’ve been many things in my life.

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Bobby Hobert (@bobbbaaaay) aka The Bearded Man is 26 years young from Chicopee, Massachusetts now living in Los Angeles, CA. After graduating college from Bentley University of May 2016, “Bobbbaaaay” was unsure of what he wanted to do next. He launched and hosted “Purpose in the Youth Podcast" where he began documenting the stories of passionate people.

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Stefanie Maegan (@stefaniemaegan), host Broke Girl Therapy, is a 30 something year old serial dater who has trouble looking for love in Los Angeles. She documents every experience as her form of therapy to help her separate the difference between relationships and situation-ships.

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Record Edit Podcast Founder, Bradley Denham (@bradleydenham), Dustin Knouse (@dustinknouse), VP of Creative, and Brendan Woolwine (@brendan_woolwine), the Head Editor, tackle the most commonly asked podcasting questions in our very first Roundtable discussion.

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In this episode of the Record Edit Podcast, Tom talks about content marketing and leveraging your podcast. From deciding who your target audience is, the type of content you want to put to selecting guests, building real relationships and connections within your community, and the importance of having an email list.

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In this episode of the Record Edit Podcast, Daniel opens up about the importance of consistency in any media field; print, radio, TV, and even in podcasting. The best way to grow your audience and keep them engaged is to produce quality content on time, to give the audience easily consumable news bites that they can digest on the go.

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In this episode of the Record Edit Podcast, Dustin Knouse brings us some of the latest news in the podcasting industry - Spotify lands another exclusivity deal with Heavyweight while gaining momentum as the most preferred podcast player, more radio fans are now listening to podcasts weekly, and the most recent review on the best mic.

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In this episode of the Record Edit Podcast, Dan R Morris breaks down his entrepreneurial endeavors around the podcasting industry, how he managed to only spend 4 months on two successful projects each year, and the most common hurdles podcasters struggle with when growing viewership. 

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Record Edit Podcast Founder, Bradley Denham (@bradleydenham), Dustin Knouse (@dustinknouse), VP of Creative, and Brendan Woolwine (@brendan_woolwine), the Head Editor, tackle the most commonly asked podcasting questions in our very first Roundtable discussion. 

What We Discuss:

  • 00:00 Intro
  • 01:08 Can you make money with your podcast?
  • 04:44 Why do some podcasts have seasons?
  • 06:14 Build that habit in your listeners
  • 08:24 What is the ideal podcast length?
  • 10:40 The format that keeps listeners engaged
  • 12:25 The next big thing in podcasts is talking back
  • 15:04 What’s the best podcast microphone to use?
  • 18:58 Transcripts don't help you with Google and SEO
  • 22:40 Spend time on your headlines
  • 24:13 Structuring your podcast episode
  • 27:32 Incorporate an opposing view in your show
  • 28:39 Why do most podcasts fail?
  • 31:15 You should be having fun when you record your shows
  • 34:05 The key to creativity is restraint
  • 35:12 Should my show be on YouTube?
  • 38:58 Discoverability remains the biggest podcast roadblock
  • 40:49 Soak up on the watch time on YouTube
  • 41:50 Long-form and short-form audiences are too different
  • 44:12 Solo-based versus interview-based show

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Some of the interesting questions answered include what’s the best podcasting format and structure that will keep listeners engaged, the ideal show length and the best mic to use, how transcripts are a thing of the past, and YouTube’s latest algorithm for short-form and long-form content.

Episode Resources: