Episode 152 - How The Undercover Millennial Can Help You Retain Drivers
Recruit & Retain: Trucking Edition
Release Date: 02/17/2021
Recruit & Retain: Trucking Edition
Professional golf's Masters Week was the inspiration for this episode of Recruit & Retain, during which host Chad Hendricks discusses how truck driver recruiting departments need a great short game, but the long game is what will take them farther. "So far I haven’t been able to find a single leader to describe to me in detail what their long game is going to be. It is a hope and pray plan or 'we’ll figure it out as we go,'" Hendricks says in this episode. But what if it didn't have to be that way? What if you had a plan in place that instead of left you crossing your...
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Advertising in the truck driver recruiting industry has evolved considerably over the past 10 years – and it’s about to make another shift. But if you're wondering why you keep getting the same results, or worse, your results are not as good as they used to be with the same or higher advertising budget, this podcast is for you. Chad Hendricks, host of the Recruit and Retain Trucking Edition podcast and President of Driver Outcomes, discusses the evolution and how the advertising industry continues to fall short. He explains why we may be looking at the wrong metrics, and you will...
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Night driving is not something that humans are designed to do from a core biological level, so what can carriers do to improve driver safety for them and other road users? Don’t miss Steven James from the Sleep & Performance Research Centre, at Washington State, share his research.
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Should you include pay in your driver ads? How do you attract drivers who aren’t looking to change jobs? And how can you improve your recruiter’s sales skills to improve the quality of leads? These are just a few of the questions we explore with Leah Shaver, Brad Jones & Beth Potratz.
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If you’ve been wondering what to put on your FB ads to catch a driver’s eye. If you’re not sure how to differentiate your carrier. Or if you have a very small marketing budget, then take advantage of not one, but three perspectives on how to up your marketing efforts.
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Just how important are pay and company culture when recruiting and retaining drivers? Joining Chad to discuss these hot topics are Leah Shaver, President and CEO of the National Transportation Institute; Brad Jones, President and CEO of Saige Partners & Beth Potratz, CEO for Drive My Way.
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If you’re questioning what your carrier can do to attract & retain better drivers, focus your attention on communication problems. Don’t miss Jordan Wagner, founder of WJW Consulting, and Tim Hindes, former CEO of Stay Metrics, sharing their thoughts on this very topic.
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Don’t miss Jeremy Reymer, founder and CEO of CDL driver applicant tracking system, DriverReach, and Wendy Bartz, Director of Sales and Services at DriverReach, discuss how your carrier can solve its driver shortage issues on this week’s episode of Recruit and Retain.
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Don’t miss Joretta Nelson, vice chairman and owner of Credo, a company dedicated to improving the nature of education, share her higher education retention ideas on this week’s Recruit and Retain for how carriers can help drivers thrive and ultimately retain them.
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Do your drivers have a good quality of life? After 22 years in trucking, going into carriers and helping them achieve a drastic overhaul, Roy Craigen, founder of TRANSCOM Fleet Services, knows how to improve driver quality of life & in the process, improve your carrier, improve driver recruitment and retention.
info_outlineClint Pulver isn’t a trucker, nor is he involved in the trucking industry, but what he does is wholly relevant to owners of trucking companies.
Clint is the high energy, Emmy Award winning keynote speaker, author and professional drummer who is a leading authority on employee retention.
Why is he a leading authority on employee retention? Because Clint, as the Undercover Millennial, spent 5 years speaking to over 10,000 employees, getting them to reveal the reasons for their lasting loyalty to the company and what triggers them to make a dash for the door.
So, if you’re wondering how to improve your driver retention rates, because you know you’ve had an epic year of driver retention thanks to COVID, but now you’re worried that the minute restrictions lift, drivers will be out the door. Download and listen to this episode with Clint to discover the Undercover Millennial Program, the 4 types of managers, how to check the vital stats of your employees and learn the 5 ways great leaders recognize their people.
If you want your drivers to say they love working for you, Clint has the solutions.
What you’ll learn about in this episode:
- The undercover millennial program
- The 4 types of managers
- How to check the vital stats of your employees
- The 5 ways great leaders recognize their people
- Consistency creates a lasting culture
How to connect with Clint Pulver: