Cam Bores On About AI & Dave Has A Rant, Normal Service Resumed
Digital Marketing From The Coalface
Release Date: 07/07/2025
Digital Marketing From The Coalface
In this episode Cam has more thoughts on AI and despite the title, it is moderately interesting. Dave has a rant about the way SaaS businesses lie about pricing and how B2B marketing can and perhaps should be edgy.
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In this episode, new boy Cameron/Cam/C tells us why he just doesn't care. We also do some B2B/B2C comparisons and explore the similarities and differences. We think that, given this was Cameron/Cam's first day, he did quite well.
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When it came to the time to record this episode Dave was struggling to get enthusiastic. However, Stu beat him into submission, and this is the end result. You can decide if they should have gone to the pub instead.
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This week Dave and Stu discuss websites, account based marketing gone wrong and Red Bull.
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In this episode, Dave and Stu discuss, among other things, how switched-on businesses use consultants as salespeople—if they can find them. In other words, the day of the order-taker salesperson has, perhaps, gone for good.
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In this episode, Dave and Stuart discuss how the nuclear industry got its messaging wrong and how it's addressing that. We also discuss all sorts of subjects tenuously linked to digital marketing.
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Well the after party following episide 150 went on, quite literally, for seconds which meant recording this episode was all a bit of a blur. Needless to say Alex rants about AI, in a different way, and Dave does his best to calm him down by taking the p**s.
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The big deal with some digital marketing is it's ability to stalk the right audience and only pop up to annoy them, and nobody else. But it's broken and gets it spectacularly wrong. There's also a lot of self congratulatory drivel with this being Episode 150.
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Alex tells us about how someone with whom he'd had several conversations and had a meeting on the calendar with them that day sent him a "Hey, we think you're a good fit for what we're selling" message. Such an abysmal fail. We obviously talk about other stuff as well.
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Ever had service that felt like the company providing it just couldn't be arsed? We discuss that in this episode. We also thank super fan Amy AGAIN, and recommend the best curry you can have delivered to your house anywhere in the UK, no really, it's simply the best.
info_outlineIn this episode Cam has more thoughts on AI and despite the title, it is moderately interesting. Dave has a rant about the way SaaS businesses lie about pricing and how B2B marketing can and perhaps should be edgy.