CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Jered Sturm, Co-Founder and CEO of SNS Capital Group. In this episode, we dive into navigating risk in real estate investing, taking the leap to grow your portfolio to hundreds of units, and mastering the art of efficient delegation. Tune in for insights and inspiration to elevate your investing journey! Learn more about Jered and his story at ! “Doubling down, delayed gratification. That's a consistent narrative of our journey.” 01:00 Jered began his real estate journey 18 years ago as a...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Jamie Goldenberg, the founder of Turn Prop LLC and creator of the Land Investing Club. In this episode, we unpack the essentials of land investing, breaking down its three key steps, exploring effective market strategies, and discussing the future of the industry. Join us and get inspired! Learn more about Jamie and his story at ! 01:00 Jamie began his career at a major finance company after graduating from college, but he always had an entrepreneurial spirit. In 2018, after moving to Chicago, he decided to try...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Waikiki Paulino, the Chief Executive Officer of CRE Construction Partners. In this episode, we explore every phase of a development project—from due diligence and development to construction management and final asset disposition. We dive into building strong teams, ensuring project success, and why the pre-construction phase is often more critical than construction itself. Learn more about Waikiki and his story at ! “It's not so much about stacking one brick over another or pouring concrete. It's really about...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Our guest today is Matthias Wilson, a military veteran turned multifamily syndicator. In this episode, we discuss how Matthias made the leap from being an Air Force pilot to acquiring millions of dollars in real estate, the steps to transition from single-family to multifamily investing, and how to maximize the potential of a value-add property. Join us and get inspired! Learn more about Matthias and his story at ! “The growth is just exponential now that I don't have the day job distracted me from my passion.” 01:00...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Tzvi Wiser, Senior LLC Specialist at NUCO Filings. In this episode, we explore the flexibility and structuring of LLCs in real estate, the compliance requirements they must meet, and the impact of the new Corporate Transparency Act. Tune in to stay informed about emerging trends in real estate! Learn more about Tzvi and his story at ! “The big syndicators usually don't make mistakes because they got lawyers taking care of them. It's the beginers that often make the mistakes.” 01:00 Tzvi explored various...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is commercial real estate investor and developer, Omar Khan. In this insightful conversation, we explore Omar’s career path from investment banking to real estate investing and development, discuss various asset classes for investment, and delve into the specifics of one of his standout deals. Learn more about Omar and his story at ! “If you don't work hard and you don't manage your affairs in a judicious manner, then everywhere in the world, you are going to run into trouble.“ 01:20 Omar grew up in an...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Adam Knorr, a social media entrepreneur and ghostwriter for CRE firms and founders. In this episode, we dive deep into content creation on LinkedIn and how to do it right. In this episode, we dive deep into content creation on LinkedIn and discuss how to do it right. We cover the importance of niching down, being authentic and relevant on social media, and the role of AI in content creation—whether it's helping or hindering the process. Learn more about Adam and his story at ! “Nitching is a really interesting...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Winnie Cherutoh, a real estate investment and sales consultant based in Nairobi, Kenya. In this conversation, we dive deep into the similarities and differences between the US and Kenyan real estate markets. We also discuss some fundamental principles for achieving success in sales. You don’t want to miss this episode! Learn more about Winnie and her story at ! 01:30 Winnie lives and invests primarily in Nairobi, Kenya. With a background in statistics, she became interested in real estate in her early twenties and...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Our guest today is Emma Powell, a real estate investor who achieved remarkable success. We'll dive deep into Emma's journey, exploring how she transformed her life – going from a stay-at-home mom of six to a multimillionaire in just five years. Discover the secrets to getting started in real estate investing and learn powerful strategies for building your path to financial freedom. Get ready to be inspired by Emma's story – tune in now! Learn more about Emma and her story at ! “Managing a 10-unit building is very similar to...
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Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Alex Arenkill, a real estate developer at Enclave. In our conversation, we dive into the development process. We talk about Alex’s journey and the key steps in the industrial development process. Join us and get inspired. Learn more about Alex and his story at ! 01:00 Alex’s family were multifamily investors, so he grew up in the business. He explored various areas in the real estate industry but now focuses primarily on development and acquisition. At 29 years old, Alex has already gained extensive...
info_outlineWelcome to the CRE Clarity Podcast with Jeremy Goodrich. Joining us today is Tom McCrossin, an industrial and warehouse investor and owner of New Lane Management. We'll be diving into the world of industrial investing, discussing how to get started, finding the perfect property, and why it's a hot market in 2024.
Learn more about Tom and his story at creclarity.com!
“A lot of people think that all big buildings are manufacturing, but that’s not necessarily true.”
01:00
Tom started his investing journey in 2010 by househacking. He rented out half of his duplex. By 2020, he saw new potential and transitioned to acquiring industrial buildings and warehouses.
The industrial real estate asset class covers a diverse range of properties, each with its own purpose.
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Warehouses and distribution buildings: Logistics hubs storing goods before export or distribution.
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Manufacturing buildings: These are where industrial work and manufacturing take place.
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Flex spaces: The perfect blend, offering smaller warehouse spaces with integrated office areas for increased functionality.
Industrial buildings typically stand tall, with ceilings ranging from 15-17 feet, reaching up to 35 feet!
“In multifamily, you look at the dollar amount per door. In industrial we look at square footage.”
10:22
Tom built a strong relationship with commercial brokers who are helping him find the right building and suitable tenants.
Tom shares his preference for industrial investing over multifamily.
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He enjoys collaborating with like-minded business owners, fostering a sense of shared purpose.
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The tenants handle maintenance, simplifying the operation for him.
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He sees a rising trend of manufacturers relocating to the Midwest, creating new investment opportunities.
“As you go into these bigger deals, you got to have multiple ways that you want to get out if it starts to go South.”
20:23
Tom calls himself the “Junior Warehouse Flipper”. He shares a risky deal that netted him a 185% return in just 7 months.
Tom’s recommendation for new industrial investors is to partner with someone who’s already successfully done a deal. It’s also important to familiarize yourself with the lease language as it’s very different from residential real estate.
Towards the end of the conversation, Tom shares what he’s most excited about in the CRE world right now. While he anticipates a stabilizing CRE market in 2024, he expresses concerns about potential shifts in the manufacturing landscape and their impact on tenant revenue generation.
Finally, Tom shares one point of clarity with the listeners. Focus on maintaining a positive mindset and keep open communication with your tenants. This way you can plan ahead and make the most out of your investments!
About our Guest, Tom McCrossin
For Tom McCrossin, it all started in 2006 at the age of 19 when he purchased a condominium. With the opportunity to join the condo association’s board of directors, Tom learned about large-scale property management. His professional background includes serving as a property manager as well as managing the restoration of fire/water-damaged buildings.
Tom has extensive experience rebuilding homes and renovating buildings, which started in 2010 by buying duplexes with his wife.
The first industrial warehouse acquisition in 2019 inspired the business to buy vacant buildings with tenants in place to lease space once the property is acquired. In 2020 he added a duplex and a single-family home to the portfolio, while 2021 brought the addition of 100,000 square feet of industrial warehouses, along with a duplex and a whole home revitalization in Milwaukee.
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Special thanks to Tom McCrossin for taking the time to share so many great insights with us
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