Operational Efficiencies at 1400 Units, with Jered Sturm
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Jered Sturm, Co-Founder and CEO of SNS Capital Group. In this episode, we dive into navigating risk in real estate investing, taking the leap to grow your portfolio to hundreds of units, and mastering the art of efficient delegation. Tune in for insights and inspiration to elevate your investing journey! Learn more about Jered and his story at ! “Doubling down, delayed gratification. That's a consistent narrative of our journey.” 01:00 Jered began his real estate journey 18 years ago as a...
info_outline
Residential Land Deals, with Jamie Goldenberg
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Jamie Goldenberg, the founder of Turn Prop LLC and creator of the Land Investing Club. In this episode, we unpack the essentials of land investing, breaking down its three key steps, exploring effective market strategies, and discussing the future of the industry. Join us and get inspired! Learn more about Jamie and his story at ! 01:00 Jamie began his career at a major finance company after graduating from college, but he always had an entrepreneurial spirit. In 2018, after moving to Chicago, he decided to try...
info_outline
Large Urban Development, with Waikiki Paulino
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Waikiki Paulino, the Chief Executive Officer of CRE Construction Partners. In this episode, we explore every phase of a development project—from due diligence and development to construction management and final asset disposition. We dive into building strong teams, ensuring project success, and why the pre-construction phase is often more critical than construction itself. Learn more about Waikiki and his story at ! “It's not so much about stacking one brick over another or pouring concrete. It's really about...
info_outline
Entering A Multifamily Resurgence, with Matthias Wilson
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Our guest today is Matthias Wilson, a military veteran turned multifamily syndicator. In this episode, we discuss how Matthias made the leap from being an Air Force pilot to acquiring millions of dollars in real estate, the steps to transition from single-family to multifamily investing, and how to maximize the potential of a value-add property. Join us and get inspired! Learn more about Matthias and his story at ! “The growth is just exponential now that I don't have the day job distracted me from my passion.” 01:00...
info_outline
LLC Strengths & Pitfalls, with Tzvi Weiser
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today’s guest is Tzvi Wiser, Senior LLC Specialist at NUCO Filings. In this episode, we explore the flexibility and structuring of LLCs in real estate, the compliance requirements they must meet, and the impact of the new Corporate Transparency Act. Tune in to stay informed about emerging trends in real estate! Learn more about Tzvi and his story at ! “The big syndicators usually don't make mistakes because they got lawyers taking care of them. It's the beginers that often make the mistakes.” 01:00 Tzvi explored various...
info_outline
Midwest Multifamily Development, with Omar Khan
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is commercial real estate investor and developer, Omar Khan. In this insightful conversation, we explore Omar’s career path from investment banking to real estate investing and development, discuss various asset classes for investment, and delve into the specifics of one of his standout deals. Learn more about Omar and his story at ! “If you don't work hard and you don't manage your affairs in a judicious manner, then everywhere in the world, you are going to run into trouble.“ 01:20 Omar grew up in an...
info_outline
The Key to Capital Raising on LinkedIn, with Adam Knorr
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Adam Knorr, a social media entrepreneur and ghostwriter for CRE firms and founders. In this episode, we dive deep into content creation on LinkedIn and how to do it right. In this episode, we dive deep into content creation on LinkedIn and discuss how to do it right. We cover the importance of niching down, being authentic and relevant on social media, and the role of AI in content creation—whether it's helping or hindering the process. Learn more about Adam and his story at ! “Nitching is a really interesting...
info_outline
Are Kenyan markets similar to the US? with Winnie Cherutoh
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Winnie Cherutoh, a real estate investment and sales consultant based in Nairobi, Kenya. In this conversation, we dive deep into the similarities and differences between the US and Kenyan real estate markets. We also discuss some fundamental principles for achieving success in sales. You don’t want to miss this episode! Learn more about Winnie and her story at ! 01:30 Winnie lives and invests primarily in Nairobi, Kenya. With a background in statistics, she became interested in real estate in her early twenties and...
info_outline
Retired before 50, with Emma Powell
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Our guest today is Emma Powell, a real estate investor who achieved remarkable success. We'll dive deep into Emma's journey, exploring how she transformed her life – going from a stay-at-home mom of six to a multimillionaire in just five years. Discover the secrets to getting started in real estate investing and learn powerful strategies for building your path to financial freedom. Get ready to be inspired by Emma's story – tune in now! Learn more about Emma and her story at ! “Managing a 10-unit building is very similar to...
info_outline
Developing Industrial, with Alex Arenkill
CRE Clarity
Welcome to the CRE Clarity Podcast with Jeremy Goodrich. Today, our guest is Alex Arenkill, a real estate developer at Enclave. In our conversation, we dive into the development process. We talk about Alex’s journey and the key steps in the industrial development process. Join us and get inspired. Learn more about Alex and his story at ! 01:00 Alex’s family were multifamily investors, so he grew up in the business. He explored various areas in the real estate industry but now focuses primarily on development and acquisition. At 29 years old, Alex has already gained extensive...
info_outlineWelcome to the CRE Clarity Podcast with Jeremy Goodrich. Our guest today is Jenny Massey, the director of site selection and incentives at Sikich. Today, explore finding the best location for your business. We'll discuss the key factors to consider when choosing a location, along with strategies for leveraging government subsidies and the types of incentives available in different parts of the country.
Learn more about Jenny and her story at creclarity.com!
“Location is everything so you have to choose the best location for your company.”
01:00
At the beginning of the conversation, Jenny shares her top considerations for businesses searching for the perfect location.
-
Location is everything: It's a cliché for a reason! Finding the right spot is crucial.
-
Workforce and quality of life.
-
Logistics: Access to highways and railways keeps the business moving.
-
Low barriers to market entry.
“Every state has different programs, rules, and regulations. The only constant in this industry is change.”
08:30
Jenny shares that non-retail companies expanding with more than 15 new jobs, capital investment, or additional square footage may qualify for incentives!
Some states and cities are more generous than others. Cities often offer real and personal property tax abatements, tax increment financing, or low-cost/low-interest loans. States might have refundable job creation tax credits, investment tax credits, or even infrastructure grants to help with site preparation costs.
“We're going to see a bunch of suppliers coming in and setting up space in the upcoming years, so if you’re a landowner, get ready!”
28:48
Toward the end of the conversation, Jenny shares what she’s most excited about currently. She sees a positive shift in site selection. Communities are increasingly prioritizing attracting sustainable and environmentally friendly businesses. However, she also raises a concern about potential job losses due to technological innovations.
Finally, Jenny shares one point of clarity with the listeners - Keep an open mind to possibilities.
About our Guest, Jenny Massey
Jenny Massey is the director of site selection and incentives at Sikich, a leading professional services firm that helps clients achieve their goals across various industries and sectors. She holds the prestigious Counselor of Real Estate (CRE) credential, which recognizes her as one of the top experts in real estate consulting and advisory.
With over 20 years of experience in site selection and incentives, Jenny helps companies of all sizes and stages find the best locations and secure the most beneficial incentives for their relocation and expansion projects. She has a proven track record of delivering successful outcomes for clients across technology, aerospace, logistics, life sciences, professional services, advanced manufacturing and agriculture industries. She also contributes to Forbes Business Council as a member and author of articles on site selection and incentives topics.
Jenny is passionate about innovation, sustainability, and intercultural communication. She has completed studies in entrepreneurship, psychology, and crowdfunding at the Wharton School and HEC Paris, and has lived and worked in Japan for seven years and is classically trained as an archaeologist. She enjoys beekeeping, sailing and traveling in her spare time.
Mentioned in the show:
Need an instant insurance ballpark for your next Multifamily deal?! Answer 9 simple questions and we’ll give you a sense of what insurance should be. Visit us here for everything you need to know: https://www.shineinsurance.com/ballpark/
Special thanks to Jenny Massey for taking the time to share so many great insights with us
If you enjoyed this podcast, there’s a couple of things we need you to do right now:
· SUBSCRIBE to CRE Clarity on Apple Podcast, Spotify, or wherever you listen to podcasts
· While you there, please RATE & REVIEW the show
· SHARE with friends
· Finally, please, JOIN the CRE Clarity Facebook Group
Then, please share the show with whoever you think it will inspire.
Until the next time, We truly appreciate you listening.
Need the CRE Insurance Guy?
More great stories & information at: