Maximizing Your Restaurant's Instagram Presence with Abraham McCune from Eat Local Ohio
Restauranttopia: A Show for Local Independent Restaurants
Release Date: 04/01/2023
Restauranttopia: A Show for Local Independent Restaurants
How to buy or sell a restaurant with Brad Ruth. https://restauranttopia.com/episode-159-how-to-buy-or-sell-a-restaurant-with-brad-ruth/
info_outline Diving Deep into "The Restaurant Marketing Mindset" with Chip KloseRestauranttopia: A Show for Local Independent Restaurants
Welcome back, dear readers, to our latest episode recap. This time, we had the pleasure of hosting the insightful Chip Klose, author of "The Restaurant Marketing Mindset." With Brian Seitz and Anthony Hamilton guiding the conversation, this episode was nothing short of a culinary marketing masterclass! Order Now A Glimpse into "The Restaurant Marketing Mindset" The restaurant industry is notorious for its harsh statistics. Many establishments struggle to even stay afloat. So, when a veteran like Chip Klose comes forward with years of hands-on experience and academic know-how, it's time to...
info_outline PART 2 of our series with Chef Doug Katz and Todd Thompson talking about their Restaurant Group, how they navigated the pandemic and operating multiple successful restaurants in northeast Ohio.Restauranttopia: A Show for Local Independent Restaurants
The magnetic culinary scene of Cleveland takes center stage on the latest episode of Restauranttopia! Our very own Brian Seitz had the pleasure of hosting two of the city's most prolific food maestros - Chef Doug Katz and Todd Thompson. If you've been searching for an episode brimming with passion, delectable tales, and insights into what makes the dining experience memorable, this one's for you. This episode was more than just an interview; it was a culinary odyssey, taking listeners on a flavorful ride through the lanes of Cleveland, the stories behind two iconic restaurants,...
info_outline PART 1: A Culinary Odyssey with Chef Doug Katz and Todd ThompsonRestauranttopia: A Show for Local Independent Restaurants
Episode 156 is the first of a two-part series with Chef Doug Katz and Todd Thompson talking about their Restaurant Group, how they navigated the pandemic, and operating multiple successful restaurants in northeast Ohio. The magnetic culinary scene of Cleveland takes center stage on the latest episode of Restauranttopia! Our very own Brian Seitz had the pleasure of hosting two of the city's most prolific food maestros - Chef Doug Katz and Todd Thompson. If you've been searching for an episode brimming with passion, delectable tales, and insights into what makes the dining...
info_outline Buying a Restaurant with Robin Gagnon of We Sell RestaurantsRestauranttopia: A Show for Local Independent Restaurants
About Restauranttopia Restauranttopia is your go-to podcast for everything restaurant related. From operations to marketing, and everything in between, we bring experts from all corners of the restaurant world to share their insights, experiences, and tips to help you succeed in this dynamic industry. Robin Gagnon is the Co-Founder and CEO of We Sell Restaurants, a brand that has carved an unparalleled niche in the industry as the nation's leading and only business broker franchise focused on restaurants. Under Robin’s leadership, We Sell Restaurants has grown to 45...
info_outline Preparing Your Business for Sale with Robin Gagnon of We Sell RestaurantsRestauranttopia: A Show for Local Independent Restaurants
Welcome to another exciting episode of Restauranttopia! In today's episode, we dive deep into a topic that every restaurateur should be well-acquainted with: Preparing your restaurant for sale. We're privileged to have Robin Gagnon, co-founder of "We Sell Restaurants", with us to demystify the process. Whether you're contemplating selling or merely want to be ready for the future, this episode is a goldmine of insights. Key Takeaways: What is an Exit Strategy? Robin defines an exit strategy as a planned approach to transitioning out of your business, either through...
info_outline Increasing Efficiency with Mobile Communication PlatformsRestauranttopia: A Show for Local Independent Restaurants
Episode 153: Increasing Efficiency with Mobile Communication Platforms Episode 153 of Restauranttopia Podcast: Increasing Efficiency with Mobile Communication Platforms In this episode, we're diving deep into a topic that's revolutionizing the way we operate in the restaurant industry - mobile communication platforms. What are Mobile Communication Platforms? At their core, mobile communication platforms are dynamic tools designed to enhance real-time communication and collaboration using mobile devices. Think of apps and tools like: 7Shifts Push...
info_outline How to Get Younger in Your Dining RoomRestauranttopia: A Show for Local Independent Restaurants
Episode 152 How to Get Younger in Your Dining Room How to Get Younger in Your Dining Room Offering a unique experience: Young diners are often looking for something that sets a restaurant apart from others. This could be a unique menu, a cool atmosphere, or a fun theme. Restaurants should consider offering something that will appeal to this demographic and make their establishment stand out from the crowd. Providing shareable options: Young diners are often social and enjoy sharing food with friends. Restaurants can cater to this by offering shareable options such as small...
info_outline 151 Is Your Restaurant Prepared for Economic Downturns? Insights and Strategies to Protect Your Business NowRestauranttopia: A Show for Local Independent Restaurants
Episode 151 Is Your Restaurant Prepared for Economic Downturns? Insights and Strategies to Protect Your Business Now Build a financial buffer: Put money aside to cover unexpected expenses or revenue shortfalls. Aim to have a cash reserve of at least three to six months' worth of expenses. Diversify revenue streams: Expand beyond your core business model and explore new ways to generate revenue. For example, consider offering catering services or launching a food truck to reach new customers. Establish relationships with multiple banks: To mitigate the risk of disruptions to...
info_outline 150 How to fight DoorDash's new menu pricing policyRestauranttopia: A Show for Local Independent Restaurants
Title: Episode 150 - Unpacking DoorDash's New Menu Pricing Policy: Challenges and Strategies https://restauranttopia.com/episode-150-how-to-fight-doordashs-new-menu-pricing-policy/ Show Notes: In this landmark 150th episode of Restauranttopia, your hosts Brian Seitz, David Ross, and Anthony Hamilton delve into the controversial new menu pricing policy from DoorDash, one of the major food delivery platforms. DoorDash's new policy encourages restaurants to keep their delivery and dine-in prices the same, claiming that inflated prices in the app are hurting sales and angering customers. However,...
info_outlineEpisode 145 Maximizing Your Restaurant's Instagram Presence with Abraham McCune from Eat Local Ohio
Are you looking for ways to promote your restaurant on social media? Look no further than Instagram! Instagram is a visual platform that allows restaurants to showcase their food, atmosphere, and overall brand to potential customers. In this episode of Restauranttopia, we spoke with Abraham McCune, founder of Eat Local Ohio, about all things Instagram for restaurants.
Content Strategy Abraham stresses the importance of a solid content strategy. He suggests featuring your menu items, showcasing behind-the-scenes content, and highlighting customer experiences. Instagram is a great platform to showcase the talent of your chefs and the atmosphere of your restaurant. He also recommends using Instagram's various features, such as stories, reels, to engage with followers and keep your content fresh.
Engaging with Followers Engaging with followers is key to building a strong Instagram presence. Responding to comments and messages shows that you value your customers' input and are committed to building relationships with them. Abraham also suggests hosting giveaways, collaborating with influencers, and hosting community events to keep your followers engaged and excited about your brand.
Measuring Success Measuring the success of your Instagram marketing efforts is crucial to understanding what's working and what's not. Abraham suggests tracking follower growth, engagement rates, and website traffic to see how your Instagram efforts are impacting your business. It's important to adjust your strategy based on what metrics are performing well.
Overcoming Challenges Abraham acknowledges that there are challenges when it comes to Instagram marketing for restaurants. Negative comments can be discouraging, but he suggests responding politely and using the feedback to improve your business.
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Enter your email and get the very latest from Restauranttopia - marketing tips and insights, announcements, pro tips, and more! And don’t worry, we hate spam too! Check out the show notes at https://restauranttopia.com/category/podcast-episodes/ Facebook: https://www.facebook.com/Restauranttopia/ LinkedIn: https://www.linkedin.com/company/restauranttopia Instagram: https://www.instagram.com/restauranttopia/ YouTube: https://www.youtube.com/channel/UC9aRVuDUYsV370Rfh-QxDag Brian Seitz https://www.linkedin.com/in/brian-j-seitz-j-d-19863616/ David Ross https://www.linkedin.com/in/david-ross-b6b39175/ Anthony Hamilton https://www.linkedin.com/in/anthony-hamilton-5805013a/