649: Lisa Astorga-Watel on Taking Chances, Networking, and Presence.
Restaurant Unstoppable with Eric Cacciatore
Release Date: 09/12/2019
Restaurant Unstoppable with Eric Cacciatore
Skeeter Miller joins the Restaurant Unstoppable Network for a live Q+A on March 23rd, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Don “Skeeter” Miller is the longtime owner and president of The County Line, the iconic Texas barbecue institution he helped launch in Austin in 1975. Starting as the restaurant’s first dishwasher, he worked every job in the house before being invited into...
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Sarah Heard joins the Restaurant Unstoppable Network for a live Q+A on March 23rd, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Chef Sarah Heard is the co-owner and co-chef of Austin’s acclaimed , where she’s known for boldly flavored, from-scratch cooking and a deep respect for every ingredient. Raised in Conroe, Texas, she learned early from her mother and grandmother to use every part...
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Taylor Swenning joins the Restaurant Unstoppable Network for a live Q+A on March 16th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Taylor Swenning is the creative force and owner behind , a modern small-town spot known for its nostalgic charm and scratch-made comfort food. A Texas A&M graduate who studied Construction Science, Taylor first tested her entrepreneurial chops with a food...
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Jody Fiess is the COO of , HQ'd in Houston, Texas. Cerboni is an all-in-one financial solution for restaurants. Cerboni Services was formed in 2017 to help independent restaurants manage their financials and lower costs through performance based metrics. Today, Cerboni helps around 800 restaurants nationwide. Join RULibrary: Join RULive: Set Up your RUEvolve 1:1: Subscribe on YouTube: Subscribe to our email newsletter: Today's sponsors: - — the leader in automated cooking oil management. Their Total Oil Management solution is an end-to-end closed loop automated...
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Pete Mora joins the Restaurant Unstoppable Network for a live Q+A on March 16th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Pedro “Pete” Mora is the founder and CEO of Fajita Pete’s, a Houston-based Tex-Mex concept built around catering, delivery, and a streamlined fajita-focused menu. Born in Colombia and raised with an entrepreneurial push from his family, he opened his first...
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Joshua Santana is the co-founder of , an outsourced accounting and financial consulting firm dedicated to helping restaurant and hospitality operators turn numbers into smarter decisions. A Houston native and graduate of the University of Houston with a degree in Accounting, Joshua has spent more than 15 years specializing in tax strategy, compliance, and financial planning for both individuals and businesses through his work with Santana & Associates, Cerboni’s sister tax firm. At Cerboni, he combines deep tax expertise with industry-specific financial insight to build forecasting,...
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Sam Caucci joins the Restaurant Unstoppable Network for a live Q+A on March 9th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Sam Caucci is the founder and CEO of , a workforce technology company that helps organizations find, train, and retain workers using science-backed, quick-burst mobile games. A global keynote speaker, workforce policy advisor, and bestselling author, Sam has helped...
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Alec Bauer joins the Restaurant Unstoppable Network for a live Q+A on March 2nd, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Alec Bauer is the Principal and Creative Director of (KRBS), a Burlington, Vermont-based foodservice design consultancy. A graduate of the New England Culinary Institute, he honed his skills as a chef in renowned kitchens like The Ryland Inn, Auberge du Soleil,...
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Chris Goss is the Director of Hospitality, Operations, and Human Resources at Heirloom Hospitality in Vermont, where he oversees people, culture, and guest experience across the organization. With more than four years in this role, and over 30 years of restaurant hospitality experience before that, Chris blends strategic HR leadership with hands-on operational expertise to help build engaged teams and memorable hospitality experiences. Passionate about “awakened” hospitality, he focuses on values-driven leadership, staff development, and creating workplaces where people feel seen,...
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Jordan Ware and Cindi Kozak are the chef-and-general manager team behind in Burlington, Vermont, a 70-seat, seafood-forward, farm-to-table restaurant in the former Penny Cluse Café space that has quickly become one of the most talked-about new spots in the country. After years working together at Hen of the Wood—Jordan as executive chef and Cindi as general manager and wine buyer—they struck out on their first solo venture, building a warm, “fine but friendly” dining room that bridges casual and special-occasion hospitality while spotlighting New England farms, fisheries, and...
info_outlineChef/Owner Lisa Astorga-Watel grew up in Santiago, Chile, before moving to Houston, Texas where she attended The Culinary Art Institute. Astorga-Watel's ambition started early wit the opening of her own catering business to cover her expenses while in school. Following her formal training, she served as a private chef for celebrity, Tommy Lee Jones. It was during this time in her career she was able to travel the world developing her pallet and culinary repertoire. It was also during this time she met her future husband and business partner Chef Damien Watel. Together the couple owns Bite and Bistr09
Show notes…
Favorite success quote or mantra:
"Shoot for the moon. If you miss you'll hit a star."
In this episode with Lisa Astorga-Watel, we discuss:
- What took Lisa off the path of fashion and on a new culinary path.
- Taking chances and risks early in your career to set yourself up with experience and opportunity
- How to deal with being a woman in a male-dominated industry.
- The impact of a well-groomed, well-dressed staff.
- Lisa's advice for progressing quicking within an organization.
- How to become someone people want to network with.
- The sacrifice that comes with being a personal chef for celebrities.
- Other challenges of being a personal chef.
- What good communication with your business and life partner looks like.
- Recognizing those who want it and giving them an opportunity.
- Taking zoning into consideration when opening a restaurant.
- Imprinting your personal identity onto your restaurant.
- Maintaining your presence in a restaurant, even when you are absent.
- Giving your staff a sense of ownership, and significance, especially in the eyes of your guest.
- Always anticipate your opening taking longer than you think.
- Opening restaurants in close proximity so you can compound on pre-established relationships.
Today's sponsor:
BentoBox empowers restaurants to own their presence, profits and relationships. The hospitality platform disrupts third-party services that come between the restaurant and the guest. BentoBox puts the restaurant first and offers tools that drive high-margin revenue directly through the restaurant’s website. BentoBox is trusted and loved by over 5,000 restaurants worldwide including Union Square Hospitality Group, Eleven Madison Park, Gramercy Tavern, Lilia and more.

CAKE provides an easy-to-use integrated software and hardware solution to build better dining experiences for restaurant operators and their guests. With mobile marketing and waitlist management to point of sale payment processing, the CAKErestaurant management system helps you grow your business. Learn more at trycake.com/unstoppable
Restaurant365 is a cloud-based, all-in-one, restaurant-specific accounting and back-office platform that seamlessly integrates with POS systems, payroll providers, food and beverage vendors. It generates accurate real-time reporting and analysis in user-friendly dashboards, facilitating immediate, data-driven decision making. Restaurant365 eliminates manual, error-prone processes and is designed to help restaurant businesses grow with functionality that helps optimize labor costs, reduce food costs and increase revenue.
Knowledge bombs
- Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
- Patience
- What is your biggest weakness?
- Time away from her son.
- What's one question you ask or thing you look for during an interview?
- Honesty
- What's a current challenge? How are you dealing with it?
- Showing up today a better version than herself, yesterday.
- Share one code of conduct or behavior you teach your team.
- Be on time.
- What is one uncommon standard of service you teach your staff?
- encourage your team to work together.
- What's one book we must read to become a better person or restaurant owner?
GET THIS BOOK FOR FREE AT AUDIBLE.COM - What's the one thing you feel restaurateurs don't know well enough or do often enough?
- Consistency
- What's one piece of technology you've adopted within your four walls restaurant and how has it influence operations?
- If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
- Be good.
- Be Kind.
- Be the best you can be.
Contact info:
Websites:
Instagram: @lisa_astorga_watel
Thanks for listening!
Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in the comment section below!
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Huge thanks to Lisa Astorga-Watel for joining me for another awesome episode. Until next time!


