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You Can’t Be Great At Everything - Know Your Skills

ScaleUp Radio

Release Date: 04/04/2022

Episode #589 - Eat What You Love, Do What You Love, And Make It Sustainable - with Hannah Lanel show art Episode #589 - Eat What You Love, Do What You Love, And Make It Sustainable - with Hannah Lanel

ScaleUp Radio

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I’m Kevin Brent and in today's episode I’m joined by Hannah Lanel, founder of The Fore; a business on a mission to disrupt the diet and fitness industry by focusing on long-term, sustainable wellbeing rather than quick fixes. In this conversation, we explore three key areas. First, Hannah shares how The Fore works as a holistic...

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Episode #588 - ScaleUp Club - Focus, AI Multipliers and The Checklist Advantage with Victor Carpio show art Episode #588 - ScaleUp Club - Focus, AI Multipliers and The Checklist Advantage with Victor Carpio

ScaleUp Radio

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others’ experiences. I’m Kevin Brent and in today’s episode we are doing something slightly different. This episode was recorded live during one of our ScaleUp Club sessions, where we bring together founders and leadership teams to explore the real challenges of scaling a business. The session included our regular AI Pulse update, a live Q&A...

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Episode #587 - ScaleUp Shorts - Scaling isn't about choosing between numbers or people show art Episode #587 - ScaleUp Shorts - Scaling isn't about choosing between numbers or people

ScaleUp Radio

In this episode of ScaleUp Radio Shorts, Kevin Brent and Louise Blunt dive into two seemingly contrasting, but ultimately aligned, scaling philosophies from recent guests Jeremy Middleton and John Hibbs. On the surface, one is a data-driven investor focused on predictable growth and cash flow. The other is a people-first founder measuring culture, wellbeing, and connection. But the real insight? 👉 You cannot scale what you do not measure. This episode unpacks why both financial discipline and people metrics are essential if you want to build a resilient, scalable business.   What...

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Episode #586 - From University Dismissal To A Realisation That You Need To Measure What Matters For Success show art Episode #586 - From University Dismissal To A Realisation That You Need To Measure What Matters For Success

ScaleUp Radio

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I’m Kevin Brent and in today's episode I’m joined by John Hibbs, founder of Coefficient, a platform designed to help leaders measure the human side of their business — things like culture, psychological safety and engagement. In this conversation John explains why so many businesses track revenue and profit but struggle to...

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Episode #585 - From Near Failure to FTSE 100: The Power of Predictable Revenue - with Jeremy Middleton show art Episode #585 - From Near Failure to FTSE 100: The Power of Predictable Revenue - with Jeremy Middleton

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent is joined by entrepreneur, investor and philanthropist Jeremy Middleton. Jeremy is best known as one of the early backers of HomeServe, a business that grew from a struggling plumbing service into a FTSE-100 company before its eventual acquisition. Today he leads Middleton Enterprises, investing in profitable founder-led businesses and helping them scale from around £500k profit to £5m and beyond. This episode explores the real lessons behind scaling successfully: pivoting business models, building predictable revenue, hiring the right people and...

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Episode #584 - ScaleUp Radio Short - Strategy Over Hope: What Three Founders Teach Us About Scaling Smarter show art Episode #584 - ScaleUp Radio Short - Strategy Over Hope: What Three Founders Teach Us About Scaling Smarter

ScaleUp Radio

In this special ScaleUp Radio Shorts episode, Kevin Brent and Louise Blunt distil some of the most powerful insights from three recent interviews with founders working at the cutting edge of marketing, AI, and business growth. Featuring lessons from Andreas Voniatis, Benjie Hughes, and Serge Nguele, the discussion explores what really drives successful scaleups and where many businesses go wrong when trying to grow. While each founder operates in a different space, a common theme runs through all three conversations: clarity of strategy beats blind activity every time. From diagnosing...

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Episode #583 - Digital Diagnosis Before Ad Spend – with Serge Nguele show art Episode #583 - Digital Diagnosis Before Ad Spend – with Serge Nguele

ScaleUp Radio

What happens when a former medical student applies diagnostic thinking to marketing? In this episode of ScaleUp Radio, Kevin Brent is joined by Serge Nguile, founder of Your PPC Doctor, a PPC and digital strategy agency built around one powerful idea: diagnose before you prescribe. Serge shares his fascinating journey from medical studies in Ukraine to becoming a PPC Director, and ultimately launching his own agency after redundancy. He also opens up about founder burnout, mindset shifts, and why purpose now sits at the heart of his business model. As always, our discussion is structured in...

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Episode #582 - AI Search Is Rewriting the Rules. Are You Still Playing the Old Game? - with Andreas Voniatis show art Episode #582 - AI Search Is Rewriting the Rules. Are You Still Playing the Old Game? - with Andreas Voniatis

ScaleUp Radio

In this episode of ScaleUp Radio, Kevin Brent sits down with Andreas Voniatis, founder of Artios.io, to explore what might be the biggest shift in search since Google began. Traditional SEO as we know it is fading. AI search is changing how content is discovered, prioritised, and rewarded. And Andreas saw it coming early. In fact, Artios built its own Large Language Model back in 2019; years before ChatGPT entered the mainstream. This conversation dives into: Why traditional SEO is becoming a back-office function Why most AI content strategies are fundamentally flawed What “information...

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Episode #581 - ScaleUp Club: Take Control of Your Week - with Ryan Slaney show art Episode #581 - ScaleUp Club: Take Control of Your Week - with Ryan Slaney

ScaleUp Radio

This ScaleUp Radio episode is a ScaleUp Club special — recorded live in February — and it’s packed with practical ideas you can apply immediately. Kevin Brent opens with the month’s theme: gaining control of your week, moving away from reactive firefighting and towards deliberate, high-value leadership time. You’ll hear a simple framework to help you protect the work that really moves the business forward, rather than letting your diary become “a democracy”. Then we switch gears into a short AI Pulse update from Paul Rhodes, founder of Green Gorilla Software, who shares a...

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Episode #580 - Scaling a Personal Brand Without Becoming the Bottleneck
- with Benjie Hughes show art Episode #580 - Scaling a Personal Brand Without Becoming the Bottleneck
- with Benjie Hughes

ScaleUp Radio

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I’m Kevin Brent and in today's episode I’m joined by Benjie Hughes, founder of Hopeless Marketing. Benjie works with B2B service businesses turning over between one and thirty million pounds who feel stuck, plateaued or unclear about their positioning. His philosophy is simple but powerful; hope is not a strategy. Most businesses...

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More Episodes
On this week’s episode of ScaleUp Radio, I’m speaking to Rachel Taplin, CEO of Media Matchmaker.

It’s a unique business, certainly for ScaleUp Radio, in that it connects organisations and entrepreneurs with journalists, who are looking for help with a specific story or subject.

Rachel’s career trajectory is a fascinating one, including an incredibly successful franchise called Mums In Control, but it’s great to hear Rachel’s drive to help SME’s right across her career. This is undoubtedly her passion, and it’s refreshing to see that she’s managed to turn it into a successful business.

As always, there’s is a lot of ground covered in our conversation including:

 - The very distinct difference between PR and Marketing, and what the power of the two is when it comes to your business
 -  Just because you might think that the story about your business isn’t of interest to anyone, doesn’t mean that a journalist won’t want to speak to you about it.
 - Structure your business in a way that you can still survive, even if you lose your biggest client. Essentially, don’t put all your eggs in one basket.
 - Sales and marketing is all rooted in relationships. Talking to one person, being the only contact for a client is so powerful.

Don’t think that this episode is only for people who work in the media, or are looking to be an ‘influencer’ - there are some genuinely practical pieces of advice from Rachel in our conversation that can be used in the marketing strategy of any sized business, no matter where they are in their scale up journey.

Rachel can be found here:

linkedin.com/in/rachaeltaplin

https://mediamatchmaker.co.uk/

How To Stop Worrying And Start Living by Dale Carnegie - https://www.waterstones.com/book/how-to-stop-worrying-and-start-living/dale-carnegie/9780749307233

Street Smart Franchising by Joe Matthews, Don DeBolt and Deb Percival - https://www.waterstones.com/book/street-smart-franchising-a-must-read-before-you-buy-a-franchise/joe-mathews/don-debolt/9781599184111

The Secret by Rhonda Byrne - https://www.waterstones.com/book/the-secret/rhonda-byrne/9781847370297

The Compound Effect by Darren Hardy - https://www.waterstones.com/book/the-compound-effect/darren-hardy/9781593157241


Darren Daily -

https://darrenhardy.com/programs/

https://podcasts.apple.com/gb/podcast/darrendaily-on-demand/id1449270369

https://open.spotify.com/show/6SbwYXIuLf9XEv1lZ5a6p9?si=d6db0172044543a3