Episode #566 - Why Doing Things Differently with approaching Business Rates Helped This Young Business Scale Without Losing Control - with Tom Perry & Ella Chapman

Granger Forson here from www.bizsmart-gloucestershire.co.uk and on LinkedIn, and in this episode of ScaleUp Radio I’m joined by Tom Perry and Ella Chapman, founders of Holloway Bond.

 

In just three years, Tom and Ella have quietly built a specialist business that champions companies who are unknowingly overpaying business rates. Rather than chasing every prospect, Holloway Bond flips the model on its head by using data to proactively identify who they can truly help, before ever picking up the phone.

 

What stands out immediately is their integrity. Operating on a no-win-no-fee basis, they only take on cases where they are confident they can deliver meaningful results. That clarity has shaped not just their business model, but also their culture, their growth decisions, and the deep trust they’ve built with clients.

 

We explore their journey from industry insiders to business owners, the lessons learned from early cash flow challenges, and why outsourcing marketing, HR, recruitment and IT helped unlock their next phase of growth. Along the way, Tom and Ella share honest reflections on recruitment mistakes, the importance of face-to-face conversations, and why building a happy, knowledgeable team matters more than chasing size.

 

This episode is a powerful reminder that you don’t need to be the biggest to be brilliant, and that doing things differently, with care and conviction, can create both commercial success and genuine joy in the workplace. 

 

To ensure you don’t miss any inspirational future episodes do subscribe to ScaleUp Radio wherever you like to listen to your podcasts.

 

So, let’s now dive into the inspiring journey of trust, thoughtful growth and doing business differently with Tom Perry and Ella Chapman.

 

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

 

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/kevin

 

Book a call with Granger - 30 minutes value add conversation for Business owners with Staff.
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You can get in touch with Kevin & Granger here:

[e-mail]

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Kevin's Latest Book Is Available!

Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

More on the Book HERE - https://www.esusgroup.co.uk/

 

Tom & Ella can be found here:

https://www.hollowaybond.co.uk/

https://www.linkedin.com/in/tom-perry-49149b261/

https://www.linkedin.com/in/ella-chapman-841a31203/

https://www.facebook.com/profile.php?id=61573757277571

https://www.instagram.com/hollowaybondltd/

[e-mail]

01285 42100

 

Resources:

Free Agent app - https://www.freeagent.com/features/mobile/

Time Tree app - https://timetreeapp.com/intl/en

Web X - https://www.webex.com/

Zoho CRM - https://www.zoho.com/crm/

DotSquares - https://www.dotsquares.com/