loader from loading.io

The Power of Podcasting for Ocean Science Communication

How To Protect The Ocean

Release Date: 08/11/2026

Millimeters That Matter: The Sea Level Rise Threshold Coastal Wetlands Can't Survive show art Millimeters That Matter: The Sea Level Rise Threshold Coastal Wetlands Can't Survive

How To Protect The Ocean

Sea level rise. It's a phrase everyone's supposed to be afraid of, and almost nobody can picture. A couple of millimeters a year sounds too small to matter, until you find out coastal wetlands have an exact, measured speed limit for how fast they can keep up, and the ocean is closing in on it. Marshes and mangroves have kept pace with a rising sea for thousands of years by building their own soil upward, layer by layer, as plants grow, die, and get buried in place. That strategy has a hard limit. Peer-reviewed research puts it at roughly 6.1 millimeters of sea level rise a year, the point past...

info_outline
What the Coast Is Worth: How a Dollar Number Is Already Funding Its Protection show art What the Coast Is Worth: How a Dollar Number Is Already Funding Its Protection

How To Protect The Ocean

A boat's wake looks harmless right up until you watch it happen over and over. Every wake a boat throws off chips away at a shoreline that took centuries to build, and it happens on calm days, sunny days, days with no storm anywhere near. A NOAA study at Snow's Cut, North Carolina found that roughly half of all boat wake heights on that stretch of the Atlantic Intracoastal Waterway exceeded the largest wind driven waves measured there, and boats moving at the slow, considerate seeming "plowing" speed threw the tallest wakes of all. Habitat pushes back, and now that push has a number attached...

info_outline
Red Tide, Decoded: Why It Isn't Random, and How to Track It show art Red Tide, Decoded: Why It Isn't Random, and How to Track It

How To Protect The Ocean

No smell. No warning. Just a beach full of people who start coughing at the same time, grab their towels, and leave. That's red tide, and it feels completely random until you know what's actually happening in the water. Karenia brevis, the algae behind it, produces a toxin called brevetoxin that rides the wind and waves into the air along the shoreline, which is why people can start coughing with no visible sign anything's wrong. The 2017 to 2019 Southwest and Southeast Florida bloom cost the region an estimated $2.7 billion, mostly in tourism losses, and it wasn't a freak event. Follow the...

info_outline
Nature's Kidneys: How Coastal Wetlands Stop Ocean Pollution show art Nature's Kidneys: How Coastal Wetlands Stop Ocean Pollution

How To Protect The Ocean

Green water. A smell that won't go away. Sometimes, dead fish washing up on shore. That's what too much nitrogen does to a coastline, and it's easy to hear stories like this and feel like the ocean is just losing. This episode is the opposite of that. Here's what most people don't know: a healthy stretch of marsh or mangrove can pull nitrogen straight out of the water before it ever becomes a problem. A single restored 100-acre wetland cut nearby ammonia by 62 percent and total nitrogen by 37 percent, and saved local water systems about $17,000 a year, all within three years. Then there's...

info_outline
Blue Nitrogen: The Nutrient Story Coastal Wetlands Have Been Hiding show art Blue Nitrogen: The Nutrient Story Coastal Wetlands Have Been Hiding

How To Protect The Ocean

Every time this podcast talks about coastal wetlands, the conversation goes straight to carbon. Marshes, mangroves, and seagrasses pull carbon dioxide out of the atmosphere and lock it in soil for centuries, and that story has earned coastal ecosystems a real seat at the climate table. Dr. Adam Langley, a global change ecologist and professor of biology at Villanova University and a research associate at the Smithsonian Environmental Research Center, thinks there's a second story hiding in that same soil that could matter just as much, or more: nitrogen. Langley and 37 co-authors just...

info_outline
Who Pays for Plastic? Inside the Law Quietly Shifting the Bill to Producers show art Who Pays for Plastic? Inside the Law Quietly Shifting the Bill to Producers

How To Protect The Ocean

For decades, the honest answer to "who pays to deal with plastic packaging once it leaves the shelf" was taxpayers, quietly, through municipal budgets that funded garbage trucks and recycling plants running at a loss, whether or not the packaging actually got recycled. That's the system extended producer responsibility (EPR) is built to replace: a legal requirement that the companies making and selling packaging fund what happens to it after a customer buys the product, not the city that collects it afterward. Seven US states have now passed packaging EPR laws. Oregon has been charging...

info_outline
Inside Ocean Conservancy's Fight to Make Washing Machine Filters the Law show art Inside Ocean Conservancy's Fight to Make Washing Machine Filters the Law

How To Protect The Ocean

Ocean Conservancy's "Not Safe for Wash" campaign is built around a simple premise: the fix for washing machine microfiber pollution already exists, so the fight isn't about inventing new technology, it's about forcing a nearly two-decade-old idea into law. Its own May 2026 poll of 1,010 Americans found concern about microplastics up 32% since 2023, nearly 9 in 10 people concerned, and 81% in favor of requiring filters on new washing machines. The public isn't the obstacle. The real opponent is AHAM, the Association of Home Appliance Manufacturers, the trade group representing the companies...

info_outline
Your Washing Machine Sheds Up to 18 Million Microfibers a Load show art Your Washing Machine Sheds Up to 18 Million Microfibers a Load

How To Protect The Ocean

Every wash cycle sheds plastic. Last Monday, Andrew talked with Dr. Anja Brandon of Ocean Conservancy about microfiber pollution, and one question from that conversation stuck with him: has anyone actually fixed this yet? In this solo follow-up, Andrew traces a microfiber's actual path, from the moment agitation, heat, and detergent work it loose from a shirt, through the drain, into a wastewater treatment plant, and out the other side into biosolids, farmland, rivers, and the ocean, with a growing body of research suggesting some of it ends up in human lungs and even in the human placenta....

info_outline
Can Bacteria Actually Eat Plastic? show art Can Bacteria Actually Eat Plastic?

How To Protect The Ocean

Bacteria that eat plastic sounds like the fix everyone's been waiting for, and Andrew gets sent videos about it constantly. So on this solo episode, following Monday's interview with Dr. Anja Brandon of Ocean Conservancy, he goes looking for the real state of the science. The short version: it's promising, it's roughly a decade of real research deep, and it is nowhere close to running at the scale the ocean plastic crisis actually needs. The bacterium that started this whole field, Ideonella sakaiensis, was discovered breaking down PET plastic in Japan in 2016. A 2025 breakthrough from NREL,...

info_outline
The 90 Percent Fix Hiding in Your Laundry Room show art The 90 Percent Fix Hiding in Your Laundry Room

How To Protect The Ocean

Every time you run a load of laundry, your washing machine sheds plastic. Not metaphorically: synthetic clothing made from polyester, nylon, and rayon releases microfibers with every wash, and depending on the study, a single load can shed anywhere from a few hundred thousand to millions of them. Most of us have never thought about it, because unlike a plastic bag on the beach, you can't see it happening. In this episode, Andrew talks with Dr. Anja Brandon, Director of Plastics Policy at Ocean Conservancy, about the plastic pollution problem hiding in plain sight behind the more familiar...

info_outline
 
More Episodes

Podcasting has been part of Andrew Lewin's life for 11 years, and in this episode he explains why he thinks more people working in ocean science and conservation should be doing it too. He walks through what makes long-form audio and video different from the short clips discussed in yesterday's episode: the ability to sit with complex topics, tell a full story, and reach an audience that's multitasking, whether they're walking the dog, working out, or gardening while listening.

Andrew gets specific about what podcasting actually requires. He covers how titles and the first several seconds of an episode function as the hook, why podcast search and discovery lag behind YouTube's, and why algorithms on platforms like Spotify and Apple Podcasts make organic growth slow. He's also direct about monetization: there's no creator fund, sponsorships have to fit your brand, and building a loyal audience takes years, not weeks. (Note: the specific reach and market-size figures cited in this episode should be verified before publishing.)

The throughline is that podcasting isn't a shortcut to reach or income. It's a long game that builds authority, opens doors, and gives ocean science a format built for depth. Andrew shares how the show helped him land his role at Pisces Oceans, and closes with practical advice for anyone considering starting a show: listen first, differentiate your angle, and don't worry about equipment before you worry about your message.

Takeaways:

  • Long-form podcasting allows for depth and storytelling that short-form content can't accommodate
  • Titles and the opening hook (roughly the first 10 seconds) heavily influence whether a new listener stays
  • Podcast discovery and algorithms lag behind YouTube's searchability
  • Monetization in podcasting is slower and less structured than other content platforms; sponsorships need to align with your brand values
  • Building a loyal, engaged audience takes years of consistency, not virality
  • Differentiating your podcast's angle matters more than competing head-on with existing shows in your niche
  • Equipment is a secondary concern; message clarity comes first

Support Independent Podcasts: https://www.speakupforblue.com/patreon

Need help with your ocean non-profit, company, or project? Get the help you need with Pisces Oceans Inc.: https://www.piscesoceans.ca

Connect with Speak Up For Blue
Website: https://bit.ly/3fOF3Wf
Instagram: https://bit.ly/3rIaJSG
TikTok: https://www.tiktok.com/@speakupforblue
Twitter: https://bit.ly/3rHZxpc
YouTube: www.speakupforblue.com/youtube