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SEO Dojo Radio Presents Internet Marketing Excerpts From Bill & Ammon's Bogus Hangout #211

SEO Radio

Release Date: 09/30/2019

Structured Data for Rich Snippets w/Mark and Martha van Berkel show art Structured Data for Rich Snippets w/Mark and Martha van Berkel

SEO Radio

a discussion on Structured Data and Rich Snippets.

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Knowledge Panels & Knowledge Graphs w/ Aaron Bradley show art Knowledge Panels & Knowledge Graphs w/ Aaron Bradley

SEO Radio

Aaron Bradley joins Bill Slawski and Terry Van Horne for a discussion on knowledge panels and knowledge graphs that includes what are Knowledge Panels & Graphs, how to claim a Knowledge Panel, how to manage Panels and Information in graphs & assessing sources for knowledge graphs.

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Featured Snippets with Lily Ray show art Featured Snippets with Lily Ray

SEO Radio

Lily Ray joined Bill Slawski and Terry Van Horne for a discussion on featured Snippets including how to get featured snippets, how to manage no click SERPs and how to increase clicks and traffic from featured snippets. The podcast is full of tips from 3 top SEO's who have had excellent results with featured snippets!

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The Entity Hour with Bill & Terry show art The Entity Hour with Bill & Terry

SEO Radio

In many ways the SEO community for the most part has only embraced the "semantic web" in their search engine optimization implementation in the last 2 years.

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SEO Tips for Using Google Quality Raters Guide Update and Local Search show art SEO Tips for Using Google Quality Raters Guide Update and Local Search

SEO Radio

This weeks topics included Google Quality Raters Guide Updated; Quality Raters Guide Changes How Local Results are Reviewed; Only 2% Of Users go Past Page 1 in SERPs; No Click Searches Reach 50%; New QRG Seeking More Details; Google Adds Package Tracking to SERP; Google & Genius Litigation and More!

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BAB-224-1 show art BAB-224-1

SEO Radio

This week the panel discussed Looking Back on the Early Days of Search; Google Confirms November Local Update; Improving Content Focus; Interstitials Can Block Indexing; How Irrelevant Links can Negatively Affect Content Focus and more.

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SEO Tips on Local & Mobile Search, No Click Searches SERP Out Analysis and more! show art SEO Tips on Local & Mobile Search, No Click Searches SERP Out Analysis and more!

SEO Radio

This week topics included Local Search Survey; Google Maps Dominant Local Search Tool; SERP Eye Tracking Survey; No Click searches reaches 50%; Benefits of SERP Out Analysis; Are Meta Descriptions Important for SEO?; BBB Bad Reports on SEO discussion and more!

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SEO Tips on Reciprocal Link Building, Understanding BERT NLP & Disavow Tool. show art SEO Tips on Reciprocal Link Building, Understanding BERT NLP & Disavow Tool.

SEO Radio

Today the panel discussed Misquoted And Misunderstood, Why The Search Community Don't Believe The WSJ About Google Search; Local Algo Update; Is Reciprocal Linking Good for SEO?; Disavow; Bing Has Been Doing The BERT Thing Since April and more!

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BABH-221-1 show art BABH-221-1

SEO Radio

Topics included What is Semantic Copy for Websites?; Mobile First Indexing Announcement; Are Hamburger Menus UX Friendly?; BERT Indepth and More.

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Internet Marketing Excerpts From Bill & Ammon's Bogus Hangout #220 show art Internet Marketing Excerpts From Bill & Ammon's Bogus Hangout #220

SEO Radio

Topics Included Optimizing for BERT; Google Might Discover Entity Relationships Using 3rd Party Sites; Majestic SEO Topical Trust Flow; Google Taxonomies and Ontologies; Is Google Using Neural Networks to Identify Intent; Difference between RankBrain and BERT; Using Google Trends in Keyword Research; Using Conversion to Prioritize Keywords in Keyword Research; Using PPC Conversion to Prioritize Keywords and more!

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More Episodes

Directors Cut: This is another set of marketing topic excerpts from Bill & Ammon's Bogus Hangout where Terry (a regular) has edited the podcast removing the topics that aren't SEO or internet marketing in nature. Topics included:

  • Does EAT Matter?
  • Value of Ranking Reports
  • Self Proclaimed SEO Gurus
  • Bill Discusses New Query Context Patent
  • Amazon Marketplace
  • Bill Discusses New Patent on Augmented Search Queries

The full video:

Highlights

Introductions: Bill Slawski blogs on SEO By the SEA and is Director of SEO Research at Go Fish Digital and Doc Sheldon owns Search News Central. Terry Van Horne is the webmaster and content director at SEO Dojo Radio and founder of SEO Pros.

00:45 Does EAT Matter?:Discussion on whether EAT matters or even exists.

13:01 Value of Ranking Reports: Doc and Terry debate the value of these reports due to softwares inability to emulate Google mainly due to the use of searchers location in many SERPS.

14:40 Self Proclaimed Gurus and Experts: Doc and Bill rant on SEO Experts.

15:30 Re-writing Queries: Bill discussed another patent that re-writes queries based on session queries and history. Discussion included Brands and Google being brand centric

23:10 Amazon Marketplace: The guys discuss the Amazon Marketplace in particular the positives and negatives.

30:35 Re-writing Queries: Bill discussed another patent for augmented search queries that uses words on your website, schema markup etc. to improve SERP.

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