This YouTube Rebrand Playbook Will Take Your Channel from Stuck to Scaling in 2026
Release Date: 12/10/2025
This YouTube Rebrand Playbook Will Take Your Channel from Stuck to Scaling in 2026
The Shine Online Podcast
If your YouTube channel has felt stuck, slow, or flat… this episode is your exact YouTube rebrand playbook for turning things around in 2026. After years of slow growth, I finally broke out of “slow growth jail” and scaled past 10K subscribers—and it came down to a handful of simple but intentional changes. In this episode, I’m breaking down everything that transformed my channel, including filming setup and framing adjustments that improved first impressions, why lighting matters more than most creators realize, the thumbnail and title strategy that became the real YouTube...
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My First Year Monetized on YouTube: How I Made $30,000+ with 10K Subs (So Far)
The Shine Online Podcast
#ad sign up to Revolut Business: Add money to your account before December 31, 2025, and get a $200 welcome bonus! Subscription fees and terms and conditions apply. Ever wondered how much YouTube pays small channels? In this episode, I’m breaking down exactly what I’ve earned so far in my first year monetized on YouTube with 10K subscribers - including AdSense, brand partnerships, affiliate income, and how YouTube has impacted my business overall. Hint: it's over the $30,000 mark Whether you’re a small creator trying to reach YouTube monetization or a business owner...
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Voiceovers Made Easy: Script, Record & Edit with Confidence | VOICEOVER 101
The Shine Online Podcast
You don’t need fancy gear or a studio setup to make voiceover content that connects. In part 4 of the Video 101 series, Voiceover 101, I’m breaking down everything you need to know to script, record, and edit your own voiceover videos with confidence — whether you’re creating tutorials, vlogs, or storytelling content. From gear and mic setup to scripting styles, recording workflows, and storytelling tips, this episode is packed with practical advice to help you create scroll-stopping videos that sound just as good as they look. Whether you’re making Reels, YouTube videos, or...
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10 Editing Hacks for Scroll-Stopping Videos (No Fancy Tools Needed) | EDITING 101
The Shine Online Podcast
Want to create scroll-stopping videos without fancy tools or complicated software? In this episode of the Video 101 Series, we’re diving into Editing 101 — where I’m sharing 10 easy editing hacks that instantly elevate your content and make your videos look professional, polished, and binge-worthy. Whether you’re editing Reels, YouTube videos, or any kind of short-form content, these hacks will help you craft cleaner cuts, smoother transitions, and more aesthetic visuals that actually hold your audience’s attention. No matter what app you use (CapCut, InShot, or even Descript), these...
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Black Friday 2025: Your 60-Day Launch Plan (Step-by-Step)
The Shine Online Podcast
#Ad Download Teachable's free Modern Course Creator Playbook: Want to run a successful Black Friday campaign on Instagram without the overwhelm? In this step-by-step guide, I’ll walk you through exactly how to plan, create, and launch a marketing campaign that cuts through the noise and keeps your audience excited and ready to buy. Inside this episode, you’ll discover how to prep your campaign and why this early stage is the foundation of everything. You’ll learn the right way to decide on your offer without relying on constant discounts, and how to map out a realistic...
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How to Film Talking Head Videos That People Actually Watch | TALKING-HEAD 101
The Shine Online Podcast
Want people to actually WATCH your talking-head videos and not skip them? Talking head videos are one of the fastest ways to build trust and position yourself as a thought leader, but only if people actually stick around to watch. In part two of the Video 101 Series, I'm breaking down how to film talking head content that feels natural, looks professional, and keeps your audience engaged from start to finish. You'll Learn About: How to set up your camera for both static and dynamic shots Lighting and audio tips that instantly elevate your video My favorite wireless mics Whether...
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20 Essential B-Roll Shots Every Business Owner Needs (Repeat These Forever) | B-ROLL 101
The Shine Online Podcast
Welcome to B-Roll 101 — Part 1 of 4 in the Video 101 Series! Want to create scroll-stopping videos effortlessly? In this episode, I'm breaking down the 20 essential B-roll shots every business owner needs to build an evergreen content library you can use again and again. These repeatable, versatile clips will help you build a reusable content library that will elevate your brand visuals, simplify your content creation process, and turn everyday moments into engaging marketing assets. You'll Learn About: Capturing B-roll from your daily routine (aka content...
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7 Secrets to Building a Brand Online Without Burnout (Not What You Think)
The Shine Online Podcast
Check out HoneyBook + get their Time-Saving Tips here: https://bit.ly/4mrff2I You don’t need to post every day, work 24/7, or sacrifice your sanity to grow online. In this episode, I’m sharing 7 secrets to building a brand online without burnout - and it's not what you think. Whether you’re starting from scratch, coming back after a break, or adding a new platform to your content mix, these tips will help you create a sustainable content strategy that actually works for the long haul. EPISODE RESOURCES: Watch this episode on YouTube: ...
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How to Post 3x/Week Without Filming Every Time: My 2025 Repurposing Strategy
The Shine Online Podcast
Want to post consistently without spending hours filming new content every week? In this episode, I’m sharing the exact repurposing workflow I use for myself and my clients to create 3+ strategic posts from just ONE video. What you’ll learn: How to turn one video into a full week of content My 3-post weekly content structure (talking head, quote, storytelling) How to repurpose long-form videos like YouTube or podcasts Why batching content = freedom How to stay consistent even when you’re busy Whether you're a creator, business owner, or someone looking to master their content...
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Thinking of Starting a YouTube Channel? Here's 7 Things I Wish I Knew Sooner (So You Don’t Make My Mistakes)
The Shine Online Podcast
So you’re thinking about starting a YouTube channel… or maybe you’ve already started and you’re wondering if you're doing it "right." In this episode, I’m sharing 7 things I really wish I knew sooner — lessons that would’ve saved me a lot of time, stress, and missed opportunities when I was starting from zero. We’ll talk about: Why titles and thumbnails matter more than you think The #1 mistake I made with video intros A simple framework for building a well-rounded content strategy How to stay consistent without burning out And what I’ve learned about monetizing...
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