SPOS #905 – Mark Schaefer On Crafting Authentic Brands In A Clickbait World
Release Date: 11/12/2023
Prosperity And Economic Growth With Chris Bradley - TWMJ #1045
Thinking With Mitch Joel
Welcome to episode #1045 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent more than twenty-five years helping organizations navigate strategy, growth, and long-term transformation as a Senior Partner at . He also serves as a Director of the , the firm's independent research arm, where he explores some of the biggest economic, technological, and societal questions shaping our future. His latest book, , challenges one of today's most pervasive narratives: that humanity's best days are behind us. Drawing on years of research, Chris argues that another century of...
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A World Of Intelligent Machines With Steve Brown - TWMJ #1044
Thinking With Mitch Joel
Welcome to episode #1044 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent more than twenty-five years helping organizations prepare for the future of technology. A former Senior Director and in-house futurist at during the launch of , former Chief Evangelist and Futurist at , entrepreneur and advisor, Steve has worked with global brands including Nike, JPMorgan Chase, Samsung, Disney and more to navigate digital transformation and the rapidly evolving AI landscape. His latest book, , argues that AI is not another technology deployment but a fundamental...
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A Playbook For Growth With Nicolas Darveau-Garneau - TWMJ #1043
Thinking With Mitch Joel
Welcome to episode #1043 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent his career helping organizations understand where technology creates lasting competitive advantage. A serial entrepreneur, former General Manager of in Canada, and then off to the Valley (where he still resides) as Google’s former Chief Evangelist, Nicolas has advised more than a thousand executives on digital transformation, AI, marketing, and growth strategy. His latest book, , challenges one of business’s most common assumptions: that efficiency is the ultimate measure of success....
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The Most Powerful Force In Business With Marcus Buckingham - TWMJ #1042
Thinking With Mitch Joel
Welcome to episode #1042 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent more than three decades changing how organizations think about people, performance, and leadership. As one of the pioneers of the strengths movement, his research has influenced millions of managers around the world and helped reshape the way companies approach employee engagement and organizational culture. After beginning his career as a researcher at , Marcus became one of the driving forces behind some of the most influential ideas in modern management. His books include , , , and . He has...
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Winning With AI With Charlene Li - TWMJ #1041
Thinking With Mitch Joel
Welcome to episode #1041 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when every leadership team is being told that artificial intelligence will change everything, has spent her career helping organizations separate signal from noise. A New York Times bestselling author and trusted advisor to CEOs and boards, Charlene first became widely known for helping leaders understand transformative shifts through books like , and . Her latest book, , co-authored with , tackles one of the most pressing questions facing business leaders today: not what AI is, but what to do...
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AI And The Knowledge Economy With Sangeet Paul Choudary
Thinking With Mitch Joel
Welcome to episode #1040 of Thinking With Mitch Joel (formerly Six Pixels of Separation). Long before artificial intelligence became the dominant business conversation, was helping leaders understand another profound shift in economic power: the rise of platforms. As the co-author of , founder of , advisor to global corporations and governments, and a respected thinkers on digital business models, Sangeet has spent years studying how technology changes the sources of competitive advantage and reshapes entire industries. His latest book, , extends that work into the age of artificial...
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Developing A Vital Voice With Carmine Gallo - TWMJ #1039
Thinking With Mitch Joel
Welcome to episode #1039 of Thinking With Mitch Joel (formerly Six Pixels of Separation). I believe that communication has always been one of the most valuable skills in business. But in an era of AI-generated content, algorithmic feeds, podcasts, newsletters, keynote stages, short-form video and endless digital noise, it may be becoming even more important. Few people have spent more time studying what makes ideas resonate than . A communication coach, author, and instructor in executive education at , Carmine is best known for bestselling books including , , and . His latest project, , is...
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Human Agency With Marcus Fontoura - TWMJ #1038
Thinking With Mitch Joel
Welcome to episode #1038 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when technology feels simultaneously more powerful and more opaque than ever, is making a case for something many people feel they’ve lost: agency. A Technical Fellow and Corporate Vice President at , Marcus has spent decades helping build the infrastructure that powers the modern internet, including leadership roles at , and . His new book, , is both a guide to understanding the technologies shaping our lives and a reminder that we are not merely passengers along for the ride. Drawing on...
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The Value Of Uncertainty With Simone Stolzoff - TWMJ #1037
Thinking With Mitch Joel
Welcome to episode #1037 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a moment when certainty has become both a cultural obsession and a commercial product, is asking a far more uncomfortable question: what if the real skill is learning how to live without it? A journalist whose work has appeared in publications like and author of the bestselling book , Simo has built his work around examining the hidden psychological contracts shaping modern life… especially our increasingly tangled relationship with work, ambition and identity. His new book, , pushes that...
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Unlocking The Best In People With Ashley Herd - TWMJ #1036
Thinking With Mitch Joel
Welcome to episode #1036 of Thinking With Mitch Joel (formerly Six Pixels of Separation). did not set out to become a management expert. Trained as an employment lawyer and later serving in senior HR and leadership roles supporting organizations including , Ashley built her career at the intersection of people, performance and workplace culture. What began as practical leadership advice shared through short-form social media videos evolved into a , with hundreds of thousands of managers turning to her for direct, actionable guidance on how to lead teams without burning people out. Her new...
info_outlineWelcome to episode #905 of Six Pixels of Separation - The ThinkersOne Podcast.
Here it is: Six Pixels of Separation - The ThinkersOne Podcast - Episode #905. A seasoned marketing consultant, keynote speaker and blogger, Mark Schaefer brings decades of experience to a discipline often clouded by buzzwords. Mark is all about cutting through the complexity of digital noise to foster real connections for the brand and their customers. His latest book, Belonging To The Brand, explores the concept of community as a cornerstone of customer loyalty. In it, Mark details pragmatic approaches for brands to earn trust and advocacy, suggesting that the key lies in creating a sense of belonging among consumers. This book is a guide rooted in the principle that meaningful engagement trumps transient marketing victories. Complementing this practical approach to marketing, Mark also recently published, The Most Amazing Marketing Book Ever, which is a collection of diverse perspectives from marketing professionals across the industry, advocating for a collective learning mindset (the authors were culled from his private marketing community). That book reinforces the idea that the most robust marketing strategies emerge from a mosaic of insights. Like me, Mark is a long-time blogger, offering opinions and actionable advice from evolving digital tactics to leveraging social media for genuine engagement. Beyond his writing, Mark prides himself on being an educator, marketing consultant and speaker. His philosophy is simple: Understand your audience deeply and engage with them authentically. If you're looking for insights that are both practical and forward-thinking, we battle it out thinking about where marketing is headed. Take a glimpse into the latest marketing trends and strategies, while also being reminded how enduring principles of community and authenticity can be applied in today's fully-digital world. Enjoy the conversation...
- Running time: 1:02:04.
- Hello from beautiful Montreal.
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- ...or on Twitter.
- Here is my conversation with Mark Schaefer.
- Belonging To The Brand.
- The Most Amazing Marketing Book Ever.
- Marketing Rebellion.
- Known.
- Cumulative Advantage.
- Mark’s other books.
- Mark’s Blog.
- Rise Community.
- Follow Mark on X.
- Follow Mark on LinkedIn.
- This week's music: David Usher 'St. Lawrence River'.