Navigate Hidden Markets With Judd Kessler - TWMJ #1015
Release Date: 12/21/2025
A World Of Intelligent Machines With Steve Brown - TWMJ #1044
Thinking With Mitch Joel
Welcome to episode #1044 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent more than twenty-five years helping organizations prepare for the future of technology. A former Senior Director and in-house futurist at during the launch of , former Chief Evangelist and Futurist at , entrepreneur and advisor, Steve has worked with global brands including Nike, JPMorgan Chase, Samsung, Disney and more to navigate digital transformation and the rapidly evolving AI landscape. His latest book, , argues that AI is not another technology deployment but a fundamental...
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A Playbook For Growth With Nicolas Darveau-Garneau - TWMJ #1043
Thinking With Mitch Joel
Welcome to episode #1043 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent his career helping organizations understand where technology creates lasting competitive advantage. A serial entrepreneur, former General Manager of in Canada, and then off to the Valley (where he still resides) as Google’s former Chief Evangelist, Nicolas has advised more than a thousand executives on digital transformation, AI, marketing, and growth strategy. His latest book, , challenges one of business’s most common assumptions: that efficiency is the ultimate measure of success....
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The Most Powerful Force In Business With Marcus Buckingham - TWMJ #1042
Thinking With Mitch Joel
Welcome to episode #1042 of Thinking With Mitch Joel (formerly Six Pixels of Separation). has spent more than three decades changing how organizations think about people, performance, and leadership. As one of the pioneers of the strengths movement, his research has influenced millions of managers around the world and helped reshape the way companies approach employee engagement and organizational culture. After beginning his career as a researcher at , Marcus became one of the driving forces behind some of the most influential ideas in modern management. His books include , , , and . He has...
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Winning With AI With Charlene Li - TWMJ #1041
Thinking With Mitch Joel
Welcome to episode #1041 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when every leadership team is being told that artificial intelligence will change everything, has spent her career helping organizations separate signal from noise. A New York Times bestselling author and trusted advisor to CEOs and boards, Charlene first became widely known for helping leaders understand transformative shifts through books like , and . Her latest book, , co-authored with , tackles one of the most pressing questions facing business leaders today: not what AI is, but what to do...
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AI And The Knowledge Economy With Sangeet Paul Choudary
Thinking With Mitch Joel
Welcome to episode #1040 of Thinking With Mitch Joel (formerly Six Pixels of Separation). Long before artificial intelligence became the dominant business conversation, was helping leaders understand another profound shift in economic power: the rise of platforms. As the co-author of , founder of , advisor to global corporations and governments, and a respected thinkers on digital business models, Sangeet has spent years studying how technology changes the sources of competitive advantage and reshapes entire industries. His latest book, , extends that work into the age of artificial...
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Developing A Vital Voice With Carmine Gallo - TWMJ #1039
Thinking With Mitch Joel
Welcome to episode #1039 of Thinking With Mitch Joel (formerly Six Pixels of Separation). I believe that communication has always been one of the most valuable skills in business. But in an era of AI-generated content, algorithmic feeds, podcasts, newsletters, keynote stages, short-form video and endless digital noise, it may be becoming even more important. Few people have spent more time studying what makes ideas resonate than . A communication coach, author, and instructor in executive education at , Carmine is best known for bestselling books including , , and . His latest project, , is...
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Human Agency With Marcus Fontoura - TWMJ #1038
Thinking With Mitch Joel
Welcome to episode #1038 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when technology feels simultaneously more powerful and more opaque than ever, is making a case for something many people feel they’ve lost: agency. A Technical Fellow and Corporate Vice President at , Marcus has spent decades helping build the infrastructure that powers the modern internet, including leadership roles at , and . His new book, , is both a guide to understanding the technologies shaping our lives and a reminder that we are not merely passengers along for the ride. Drawing on...
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The Value Of Uncertainty With Simone Stolzoff - TWMJ #1037
Thinking With Mitch Joel
Welcome to episode #1037 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a moment when certainty has become both a cultural obsession and a commercial product, is asking a far more uncomfortable question: what if the real skill is learning how to live without it? A journalist whose work has appeared in publications like and author of the bestselling book , Simo has built his work around examining the hidden psychological contracts shaping modern life… especially our increasingly tangled relationship with work, ambition and identity. His new book, , pushes that...
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Unlocking The Best In People With Ashley Herd - TWMJ #1036
Thinking With Mitch Joel
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Modern Marketing With MichaelAaron Flicker - TWMJ #1035
Thinking With Mitch Joel
Welcome to episode #1035 of Thinking With Mitch Joel (formerly Six Pixels of Separation). At a time when marketers have more data, more technology and more precision than ever before… consumer trust, attention and loyalty somehow feel more fragile than ever. Few people are exploring that paradox more deeply than . An entrepreneur who started his company at just fourteen years old, Michael has spent years studying the intersection of marketing, behavioral science and human decision-making (he runs an agency, vventure capital firm and leads several other businesses). His book, (along with...
info_outlineWelcome to episode #1015 of Thinking With Mitch Joel (formerly Six Pixels of Separation).
At a moment when scarcity shapes everything from opportunity to attention, understanding who gets what (and why) has become one of the most consequential questions in modern life. Judd Kessler is the inaugural Howard Marks Endowed Professor at the Wharton School of the University of Pennsylvania, an award-winning economist, and one of the leading thinkers in market design, public policy and behavioral economics. His research examines how rules, incentives, and institutional structures shape outcomes in environments where price alone cannot (or should not) decide allocation, from organ donation systems to education, labor markets, and beyond. Recognized early for his impact, Judd was named one of Forbes’ “30 Under 30” in Law and Policy for his work on organ allocation and received the Vernon L. Smith Ascending Scholar Prize in 2021. His first (and new) book, Lucky by Design - The Hidden Economics You Need to Get More of What You Want, distills years of research into how “hidden markets” - those governed by rules rather than prices - quietly determine access to jobs, schools, tickets, healthcare, and even relationships. Judd explores the mechanics of scarcity, the strategic role of lotteries, waiting lists, and signaling, and how individuals unknowingly participate in market design every day. He also examines how AI is beginning to reshape allocation systems, why visible markets increasingly contain hidden layers, and how better design can improve both efficiency and equity. Grounded in rigorous scholarship yet deeply practical, Judd’s work reframes luck not as randomness, but as something shaped by systems we can understand and sometimes redesign. Enjoy the conversation…
- Running time: 57:59.
- Hello from beautiful Montreal.
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- Please visit and leave comments on the blog - Thinking With Mitch Joel.
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- Here is my conversation with Judd Kessler.
- Lucky by Design - The Hidden Economics You Need to Get More of What You Want.
- Follow Judd on LinkedIn.
Chapters:
(00:00) - Navigating Economic Sentiments.
(03:03) - Understanding Hidden Markets.
(06:11) - The Dynamics of Scarcity and Value.
(08:53) - The Role of Consultants in Hidden Markets.
(11:48) - Market Design and Equity.
(14:57) - Strategies for Market Participation.
(18:11) - The Impact of Social Proof on Demand.
(20:54) - Reimagining Market Structures.
(31:57) - Creating Scarcity and Demand.
(34:28) - Market Design and Allocation Strategies.
(36:39) - The Impact of Replicas and Knockoffs.
(46:44) - Hidden Markets: Positive or Negative?
(49:47) - AI in Market Design.
(59:01) - Becoming a Market Designer.