248: The Secret Sauce of Small Town Success: Leadership, Community, and Showing Up with Liesl Seabert
The Found Podcast with Molly Knuth
Release Date: 04/15/2026
The Found Podcast with Molly Knuth
Have you ever stood in the middle of a life that looks really good on paper and still felt like something was off? Like a quiet voice whispering, this isn't it anymore...and you didn't know what to do with that? This week on the Found Podcast, I'm bringing you a conversation with my own coach, Katrina Klooster, and I think this one is going to land somewhere deep for a lot of you. Katrina is a life and leadership coach who specializes in helping high-achieving women navigate transitions, those in-between seasons when you've outgrown where you are but aren't sure where you're going. After...
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In this episode of The Found Podcast, Molly sits down with Sarah Hermanson, founder of , pumpkin farmer, and people-first leadership expert. With over 30 years of experience in human resources and recruiting, Sarah has seen firsthand what makes businesses thrive and what causes them to struggle. And here’s the truth she keeps coming back to: it’s not just the product, the service, or the strategy…it’s the people. Together, Molly and Sarah explore what it really looks like to build a business rooted in care, communication, and culture, and why those “soft skills” are actually the...
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This one feels really special. Back in 2020, The Found Podcast started with a simple idea: to share what I was learning about building a business, becoming a person, and navigating all the in-between moments. And now…here we are. 250 episodes later. Instead of making this episode about me, I wanted to bring it back to the people and the moments that made this podcast what it is today: you and the incredible guests who have shared their stories along the way. In this milestone episode, I’m taking you through snippets from some of the most popular episodes in the history of the podcast....
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There’s a leadership gap in our communities...and it’s not what you think. It’s not about titles. It’s not about experience. And it’s definitely not about a lack of talent. In this episode of The Found Podcast, I sit down with Melissa Reade, Executive Director of Leader Valley, to talk about the real gap we’re seeing in schools, businesses, and communities—and how we can start to fix it. From working with over 12,000 students to equipping current leaders in the workforce, Leader Valley is rethinking how leadership is developed at every stage of life. This conversation is about...
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What actually makes a small town thrive? Hint: it’s not population size, location, or luck. It’s leadership. In this episode of The Found Podcast, Molly sits down with Liesel Seabert of the University of Northern Iowa Institute for Decision Making to talk about the real, often overlooked work behind strong communities and why leadership development might be the most important investment we’re not talking about enough. From moving to Iowa without knowing a single person to becoming one of the most connected leaders in the state, Liesel shares how showing up, building relationships, and...
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What if wellness wasn’t another thing to optimize… but something you actually got to experience? In this episode, Molly sits down with Dominique Farrar, founder of Well in France — a Paris-based community and experience brand helping women slow down, connect, and redefine what it means to live well. Dom shares her journey from fast-paced tech life in Silicon Valley to building a wellness business in France — and how her version of success shifted along the way. Together, they explore the tension so many women feel: trying to “do wellness right” while already carrying too much —...
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What if the biggest shift in your leadership didn’t come from doing more… but from understanding yourself better? In this solo episode, Molly shares a behind-the-scenes look at a pivotal leadership moment inside her work with The Restoration Project. One that revealed how overperformance, urgency, and independence can quietly create disconnection on a team. Through a personal story about building the Difficult Conversations course, Molly unpacks the leadership patterns she didn’t realize she was carrying and how reconnecting with herself changed everything. This episode walks you through...
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This week on The Found Podcast, Molly reconnects with returning guest Erin McGuire-Henson, a nervous system healer, coach for soul-aligned entrepreneurs, and newly published author of The Art of Unraveling. In this deeply honest conversation, Erin shares the long and winding journey behind writing her book, a 15-year process shaped by personal healing, nervous system work, and the courage to finally be seen. Together, Molly and Erin explore how trauma responses like perfectionism, people-pleasing, and fear of visibility can quietly shape our lives and businesses. Erin opens up about growing up...
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This week on The Found Podcast, I’m joined by brand photographer, mother of four, and longtime friend Erin Moore for a deeply honest conversation about courage, community, and what it really takes to rebuild your life and business again and again. 👉 Real talk: The audio quality in this conversation isn’t perfect. But Erin’s courage, perspective, and heart made this episode one we couldn’t keep on the shelf. I hope you’ll stay with us through the tech hiccups — her story matters. Erin shares her experience of moving across states multiple times, relaunching her photography...
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This week on The Found Podcast, I’m joined by Danielle Letayf — founder of Badassery, personal brand strategist, podcast guesting expert, and the perfect woman to help us kick off our Women’s History Month interview series. Danielle helps thoughtful executives, authors, and experts turn their stories into something unforgettable. But in this conversation, we go far deeper than personal branding and podcast pitches. We talk about what it really looks like to build a business as a woman, how comparison can keep us stuck, why your path does not have to look like anyone else’s, and how...
info_outlineWhat actually makes a small town thrive?
Hint: it’s not population size, location, or luck.
It’s leadership.
In this episode of The Found Podcast, Molly sits down with Liesel Seabert of the University of Northern Iowa Institute for Decision Making to talk about the real, often overlooked work behind strong communities and why leadership development might be the most important investment we’re not talking about enough.
From moving to Iowa without knowing a single person to becoming one of the most connected leaders in the state, Liesel shares how showing up, building relationships, and embracing discomfort shaped her path and how those same principles can transform any community.
If you’ve ever wondered how to make a bigger impact where you live, this conversation will leave you thinking differently about what’s possible.
What You’ll Hear in This Episode
- Why leadership—not location—is the true driver of thriving communities
- How to build connection when you’re new (and know no one)
- The “domino effect” that helps small towns gain momentum
- Why starting small is the key to long-term success
- The real reason volunteer burnout happens and how to prevent it
- How to plug into Iowa’s hidden network of resources and support
- Why the next generation of leaders might be the most important investment we make