How to Step Into Your Identity and Find Success as a Female Entrepreneur with THE Scout Sobel
The Pam Sowder Podcast
Scout Sobel is the founder of Scout’s Agency, the host of the SCOUT podcast, and the co-host of the Okay Sis podcast. She is an absolute trailblazer in the media industry for utilizing podcasts as a powerful form of PR. After starting Okay Sis, Scout fell in love with spreading women's stories and identified the rising popularity and influence of podcasting.
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How to Become a Real-Life Rich Girl
The Pam Sowder Podcast
This is episode 158 of the Pam Sowder Podcast, with your host, Pam Sowder! Pam has over 2 decades of field and corporate experience and was voted one of the most influential women in direct selling. She helps match the daily needs of distributors to everyday life challenges.
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How to Find Freedom and Abundance in Your Life Through the Law of Attraction with Sandy Forster
The Pam Sowder Podcast
Today, Pam is thrilled to be joined by an incredible guest all the way from Australia! Sandy Forster is a Money Mindset Mentor for women worldwide who are ready to experience more abundance along with freedom in their lives! Sandy has went from welfare to millionaire (which you do not want to miss out on hearing about!) She loves inspiring and empowering women to break through the blocks that are holding them back, manifest more money
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Pam’s Big Life Pivot: Pushing Past Fears and Starting Fresh
The Pam Sowder Podcast
Equal to the hardships and challenges that COVID has brought, there have also been incredible opportunities for growth, self-discovery, and taking action. During the last year, Pam has reflected on her 20+ year career in direct sales and all that it has taught and brought her. Through this experience, she has discovered what she really wants in life moving forward and the pivots she needs to make in order to make this happen.
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Transition Into a Career You’ll Love with Kimberly Cummings
The Pam Sowder Podcast
Joining Pam today is career and leadership expert, Kimberly Cummings! Kimberly is a keynote speaker, author, and founder of Manifest Yourself; a leadership development company that provides organizations with solutions to hire, develop, engage, and retain employees. Kimberly is on a mission to help women and people of color navigate the workplace, make more money, and become industry leaders! She is an incredible woman who has helped many other incredible women achieve their dreams.
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Blow Up on Instagram and TikTok with Brock Johnson
The Pam Sowder Podcast
Today is a very special day! Pam is introducing you all to Brock Johnson; a 24-year-old former college athlete with a passion for helping others grow their brands through the power of social media. His speciality is in short-form videos and online storytelling. After less than two years of business, he reached a six-figure income while he was still a student! As the co-host of the Build Your Tribe Podcast, an instructor of multiple online courses, a viral TikTok creator, and an Instagram marketing expert
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How to Go From a Stay-at-Home Mom to a 6-Figure Business Owner with Vanessa Shaw
The Pam Sowder Podcast
This is episode 153 of the Pam Sowder Podcast, with your host, Pam Sowder! Pam has over 2 decades of field and corporate experience and was voted one of the most influential women in direct selling. She helps match the daily needs of distributors to everyday life challenges.
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How to Effectively Train for Any Age with Personal Trainer Holly Fields
The Pam Sowder Podcast
Pam is so excited to bring you today’s guest! Holly Fields is a certified personal trainer and certified fitness nutrition specialist located in Southwest Virginia. She has over 25 years of experience working in the fitness and the health & wellness industry.
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Reinventing Yourself Post-Divorce While Starting Up New Successful Business with Jen Smith
The Pam Sowder Podcast
This is episode 151 of the Pam Sowder Podcast, with your host, Pam Sowder! Pam has over 2 decades of field and corporate experience and was voted one of the most influential women in direct selling. She helps match the daily needs of distributors to everyday life challenges.
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From Art Director to Entrepreneur: Robin Kornett’s Journey in Crafting Her Own Destiny
The Pam Sowder Podcast
This week, Pam is joined by a new guest, Robin Kornett! Robin has a unique business model and story that has led her to the place she is today! Robin is the co-founder and co-owner of Two Blooms Events, an incredible multi-faceted business that encompasses in-person floral arranging workshops, virtual floral and culinary workshops, and custom arrangements for any event you may be hosting.
info_outlineThis is episode 154 of the Pam Sowder Podcast, with your host, Pam Sowder! Pam has over 2 decades of field and corporate experience and was voted one of the most influential women in direct selling. She helps match the daily needs of distributors to everyday life challenges.
Today is a very special day! Pam is introducing you all to Brock Johnson; a 24-year-old former college athlete with a passion for helping others grow their brands through the power of social media. His speciality is in short-form videos and online storytelling. After less than two years of business, he reached a six-figure income while he was still a student! As the co-host of the Build Your Tribe Podcast, an instructor of multiple online courses, a viral TikTok creator, and an Instagram marketing expert, Brock has helped thousands of entrepreneurs learn to build their business (even with limited time and money!)
With Brock’s speciality in IG stories and his sole mission of helping YOU grow your brand, you will learn so much in this episode on how to effectively market using online platforms! Brock teaches listeners how to grow your brand using Instagram and TikTok, how to monetize, how to make your posts more engaging and effective, and much more! Leveraging online platforms is a critical component to growing your brand nowadays so you do not want to miss out on Brock’s incredible tips and insight!
Key Takeaways
[:30] About today’s episode with Vanessa Shaw.
[1:26] Pam welcomes Brock Johnson to the podcast!
[1:44] Brock shares how he got his start in marketing.
[3:11] Where does Brock spend most of his time? Which apps does he focus on the most?
[4:02] How do we begin to build our brand? Brock shares the first few actionable steps we can take on Instagram to grow.
[6:11] Brock’s tips for network marketers on growing their brand on Instagram.
[8:15] Brock talks content: how often you should post, what you should create, what you should post, and debunking myths and common concerns.
[12:29] How often you should be posting (and sharing) and where.
[12:54] The key differences between posting to your feed and posting to stories.
[14:46] How important is the graphic component for your feed?
[16:50] About Pam’s book, Rich Girl Poor Girl.
[17:22] Brock’s Instagram strategy for Reels and Carousels.
[19:40] How long should your captions be under your Instagram posts?
[22:10] Why you shouldn’t aim to be perfect on Instagram.
[24:03] Why it is critical to niche.
[25:57] How TikTok is different from Reels.
[28:40] How long should our TikToks be?
[29:50] How to monetize on Instagram!
[33:00] Brock shares about his offering: InstaClubHub.
[33:57] Brock shares one final piece of wisdom on getting started.
[35:32] Pam thanks Brock for joining the podcast!
Mentioned in this Episode
Brock Johnson’s Website: InstaClubHub.com
Brock’s Email: Brock11Johnson@gmail.com
Brock’s Instagram: @Brock11Johnson
Rich Girl Poor Girl: How to Become the Rich Girl You Were Always Meant to Be, by Pam Sowder
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