E178 Building a publishing company + a Book store from scratch with Dr Artika Tyner
So You Want to Start a Business with Ingrid Thompson
Release Date: 06/14/2022
E185 Cassie Briggs: Biology Professor turned Career Coach
So You Want to Start a Business with Ingrid Thompson
In today’s episode we meet Cassie Briggs - Biology Professor turned Career Coach - who tells us that she has listened to every episode of this "So You Want to Start a Business" podcast using the information and inspiration to build her highly successful Success in Science Career Coaching business Cassie started her business in 2020 and her first client paid her double the fee she billed them at the time ! If you are thinking about starting any kind of personal services business - and we know this is most of the listening audience - this is a MUST LISTEN episode We talk about money and...
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E184 Brook McCarthy has figured out how to make herself happily unemployable - for the rest of her life
So You Want to Start a Business with Ingrid Thompson
Brook McCarthy started her first business in 2007 and now describes herself as "happily unemployable" Her business Hustle and Heart equips and empowers business owners to build highly creative, ethical, and mutually-flourishing businesses that become a model for others to emulate. Brook loves talking to women in business about money and demystifying money and sales. She believes how much you earn is a feminist issue and she's keen to change the stats! In this episode she tells us: "anger is my superpower" and then puts this into context as she gives us examples of how "I get a fire in my belly...
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E183 Salle Huber - after years of working for others Salle knew it was time to start her own business & says "I wish I'd started earlier"
So You Want to Start a Business with Ingrid Thompson
Salle Huber is a movement teacher with more than 15 years experienced. She is trained and fully certified in Stott Pilates as well as The MELT Method, which is a simple and innovative self-care treatment for our connective-tissue system. In May 2021 Salle started her own business after deciding that she could no longer work for anyone else. She says "No-one believed in what I was doing (with my clients) as much as I did and so I decided that I would create my own studio where I could provide a highly personal service for people with a variety of abilities" If you've listened to...
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E182 Cheryl Burgess: when preparation meets opportunity! Starting a Pilates business
So You Want to Start a Business with Ingrid Thompson
In this episode we meet Cheryl Burgess. Cheryl and her husband Adrian now run a multi business operation. This is a business started in 2012 when they wanted to buy a Pilates reformer for personal use at home. Finding a supplier overseas was easy EXCEPT! instead of buying 1 reformer - the minimum order was for 10 reformers !! And that’s how it started. They pre sold the other 9 Pilates reformers before they even arrived in Sydney. The first growth step was to include commercial use Pilates equipment – something they wish they had moved into earlier than they did! Haven’t we heard...
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E181 From Hairdresser to Feng Shui Consultant with Candice Berlanger
So You Want to Start a Business with Ingrid Thompson
What happens when a hair stylist says "Enough! of this" ... and decides to become a Feng Shui consultant? That’s exactly what Candice Berlanger did and for a whole lot of reasons – start8ing with more freedom and flexibility to spend more time with her family Feng Shui is often thought of as the art of placement, where we put things in the house or the office The REAL practice of Feng Shui is one of the oldest in the world and has a fascinating history! Candice gives a little of the Feng Shui history and background as she takes us through her journey from hair stylist to Feng Shui...
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E180 Ziinkle: how to design and take to market a new and unique dating app
So You Want to Start a Business with Ingrid Thompson
Ziinkle is unlike any other dating app on the market. Fronted by two fed-up females Melanie Leahy and Elisse Alexander, Ziinkle is an innovative platform that allows users to see where other singles are out and about socially and in real-time. Founders Melanie and Elisse are using Ziinkle to encourage daters to swap from swiping on the couch to locking eyes across the bar! In this conversation they talk about: their pricing model How they raised funding who is on their advisory board where the idea for Ziinkle came from how they came up with the name - and THAT is one of the biggest...
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E179 Starting a Special Education Consultancy completely from scratch with Crystal Y Sanford
So You Want to Start a Business with Ingrid Thompson
Crystal Sanford is a Speech-Language Pathologist who supports families, children and young adults with unique needs. Crystal has built her successful consultancy completely from scratch and today she tells us the steps she took and her lessons learned. When you listen to this episode her passion shines through. Crystal’s goal is to move fellow special needs families from overwhelm and frustration to confidence and hope. In her advocacy role, she has successfully helped numerous families to persistently pursue what their children deserve at school. We cover pricing and how to get...
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E178 Building a publishing company + a Book store from scratch with Dr Artika Tyner
So You Want to Start a Business with Ingrid Thompson
Dr Artika Tyner is an amazing woman, a human rights lawyer, book publisher and book store owner! Planting People Growing Justice She lives by the credo: When you see a problem, find a solution. She tells us that she realised that "a reader is more likely to find a black dog on the cover of a book than a black person" and set about to find a solution. She started publishing books Her first book stores were pop-ups - at festivals and markets, offering the early books she published. In 2017 Planting People Growing Justice was named as small business champion which was extremely fortuitous as this...
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E177 How I overcame a debilitating bout of procrastination
So You Want to Start a Business with Ingrid Thompson
Hello and welcome to Episode 177 Recently I found myself saying to a friend "I feel like I've lost my voice" I hadn't written a newsletter in a while and there was a gap in my podcast episodes and I was mostly off social media .... I told my friend "I don't know what to say" She said: "We procrastinate as a response to fear - we develop the habit of procrastinating to protect ourselves" Wow!! That was a lightbulb moment I hadn't realised that this is procrastination!! What am I frightened of? In this solo and very personal episode I share with you how I dealt with it - and it is NOT...
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E176 Angela Ficken psychotherapist has built a worldwide brand Progress Wellness
So You Want to Start a Business with Ingrid Thompson
Like many business owners Angela Ficken reached a point where she was burning the candle at both ends. She took the plunge to start private practice … and thought she would “hang out her shingle” and that’s all she needed to do. It didn’t work out that way and in this episode Angela tells us how she overcame the “hustle of being in business which is a constant grind” She says that she learned very fast that: “Your pay check is as much as you hustle” Angela has built her business Progress Welness into a worldwide brand. She offers online products that take her expertise out...
info_outlineDr Artika Tyner is an amazing woman, a human rights lawyer, book publisher and book store owner! Planting People Growing Justice
She lives by the credo: When you see a problem, find a solution.
She tells us that she realised that "a reader is more likely to find a black dog on the cover of a book than a black person" and set about to find a solution. She started publishing books
Her first book stores were pop-ups - at festivals and markets, offering the early books she published.
In 2017 Planting People Growing Justice was named as small business champion which was extremely fortuitous as this gave them access to business training and a mentor.
She says having this mentor as well as others has been indispensable to their success. And successful they indeed are.
She talks honestly about in the beginning she dreamt of "buying a building for her book store" and then didn't have step 2 ... no pricing plan, no overall strategy for financial viability - which is why the mentors were so important.
Dr Artika realised "I had to reconcile in my mind: this is a business, this is not a hobby. For this to last for the generations to come meant that we had to have a very sound strategy in place from the outset!"
She tells us some pretty disturbing data from the US:
"1 in 4 children are not reading at grade level by 4th grade
If you're not reading at grade level by 4th grade you are 4 times more likely to drop out of school
And if you drop out of school you are 3 and half times more likely to enter into the tangled web of incarceration and be arrested
Planting People Growing Justice is NOT just about selling books alone it’s about increasing literacy and engagement"
Dr Artika is truly on a mission and when you listen to this conversation I believe you will be as inspired and uplifted as she is to bring about change in real time.
In recognition of her leadership and service, she is the recipient of more than two dozen awards that include: Women in Business, American Small Business Champion, International Educator Citizen, and American Bar Association Difference Makers.
She has been featured in a variety of media outlets.
She is a prolific, award-winning author of adult and children’s books that includes: Amazing Africa: A to Z and The Inclusive Leader: Taking Intentional Action for Justice and Equity.
She serves as a global citizen by supporting education, entrepreneurship, and women’s leadership initiatives in Africa. In furtherance of her philanthropic efforts, she created Planting People Growing Justice Leadership Institute, a nonprofit organization committed to promoting literacy and diversity in books.
You can find Planting People Growing Justice here:
Instagram:
@ppgjbooks
@plantingpeoplegrowingjustice