SPA Girls Podcast - EP539 - Interview with Nicholas Erik Part One - The Inflexion Point For Authors
Release Date: 02/11/2026
SPA Girls Podcast
Got a backlist gathering dust but few sales? In this episode of the SPA Girls Podcast (EP# 548), we dig into how to breathe new life into your older books and get them earning again. Most indie authors pour all their energy into the next release and forget that their backlist is the engine that funds everything — so we're walking through exactly what to refresh, what to promote, and how to bundle older titles so they keep working for you. Whether you've got three books or thirty out, this episode gives you a practical checklist to get them moving again. We cover cover refreshes, blurb...
info_outlineSPA Girls Podcast
Romance writers gather 'round - Kait Nolan, bestselling author of smart, sassy, small town Southern romance is in the SPA! This is a classic replay of an awesome episode we recorded with Kait a couple of years ago, and well worth a relisten. These days Kait not just writes small town romance, but also romantic suspense (as Harper Jackson), and her writing and marketing advice is spot on! About Kait Nolan Kait Nolan is a USA Today best selling, RITA® Award-winning Mississippi author who calls everyone sugar, honey, or darlin', and can wield a 'Bless your heart' like a Snuggie or a...
info_outlineSPA Girls Podcast
She's back! NYT #1 Bestseller, Lucy Score last joined us back in March 2021 , before launched her into the stratosphere! In this episode, Lucy talks about what her breakout moment actually looked like from the inside, how she's navigated the shift from working author to household name (and instant #1 NYT Bestseller), and what's stayed surprisingly the same. We dig into the practical stuff , including her evolving covers, brand-building, the Riley Thorn series, and advice for emerging authors. Plus the mindset it takes to keep showing up at the page when the pressure (and the audience)...
info_outlineSPA Girls Podcast
Classic replay of an inspiring episode we recorded in August '23 with SADIE KING, a hugely successful author of more than 120 short romances. *** USA Today Bestseller, Sadie King has grown her publishing business from zero to six figures in less than four years, writing short instalove romances. Knowing her reader’s journey is vital to her success. In this episode we discuss Sadie’s: short romance publishing strategy rapid release strategy targeted wordcounts for Amazon Kindle’s 60m, 90m and 2 hour reads categories Techniques for writing short fiction Gaining visibility...
info_outlineSPA Girls Podcast
From incorporating popular tropes to social media trends, the SPA Girls have a robust discussion around what they're doing to harness trends to reach more readers and sell more books! Links mentioned: Melanie Harlow's Harlot Authors group The Bestseller Code: Anatomy of the Blockbuster Novel by Jodie Archer and Matthew L Jockers Theodora Taylor's Substack Lillian Lark 🔗 CONNECT WITH THE SPA GIRLS: 🌐 Website & free self-publishing resources: 🎧 Subscribe to our weekly episodes on your favourite podcast app — search "SPA Girls Podcast" 💗 This podcast is...
info_outlineSPA Girls Podcast
Want to hook your readers from the very first sentence? In this classic replay, story coach joins the SPA Girls to talk about using brain science to write riveting novels that keep readers turning pages. Lisa is the author of Wired for Story, Story Genius, and Story or Die — all published by Ten Speed Press. Lisa explains what readers' brains actually crave from a story, why both pantsing and plotting can lead writers astray, and how to build emotional urgency from page one. If you've ever wasted months on pages that go nowhere, this episode will change how you think about story...
info_outlineSPA Girls Podcast
AI is a hot discussion point in the author community these days, and we're joined again by bestselling author and educator, , to help us unpack this topic. At the outset, we acknowledge that this is a difficult topic to cover. From feeling fear to excitement and everything in between, authors cannot deny the reality of the new technologies arriving (and the "new language" around it which can be confusing.) So we start by asking how Alessandra approaches AI use from her perspective as an indie author who has written and published more than 35 books over many years, founded Inkers Con and is...
info_outlineSPA Girls Podcast
Well worth a re-listen, this episode was originally recorded a few years ago when romance and romantic suspense author, Kaye Kennedy, scaled her author business from zero to a million page reads in just six months. Kaye utilized her business skills to launch in a focussed way that was truly inspiring (then and now). Kaye has continued publishing with incredible success and has also added being an author coach and psychic medium to her impressive resume! See our original show notes here: About Kaye Kaye Kennedy is the author of contemporary romance and romantic suspense novels featuring...
info_outlineSPA Girls Podcast
Part Two of Two "Currently .... we're at a unique industry-wide inflection point. Whether you're a new or established author doesn't matter. You have the opportunity to grow your career much faster than under normal circumstances." ~ Nicholas Erik joins us again with fantastic insight into the impact technology is having on the publishing world — right down to us as individual authors. Now this isn't a pro or anti AI episode — it's about understanding how we as authors can adapt to these technology shifts, overcome our pain points through technology, and how the companies we're...
info_outlineSPA Girls Podcast
PART ONE OF TWO "Currently .... we're at a unique industry-wide inflection point. Whether you're a new or established author doesn't matter. You have the opportunity to grow your career much faster than under normal circumstances." ~ Nicholas Erik joins us again with fantastic insight into the impact technology is having on the publishing world — right down to us as individual authors. Now this isn't a pro or anti AI episode — it's about understanding how we as authors can adapt to these technology shifts, overcome our pain points through technology, and how the companies we're dealing...
info_outlinePART ONE OF TWO
"Currently .... we're at a unique industry-wide inflection point. Whether you're a new or established author doesn't matter. You have the opportunity to grow your career much faster than under normal circumstances." ~ Nicholas Erik
Nicholas Erik joins us again with fantastic insight into the impact technology is having on the publishing world — right down to us as individual authors. Now this isn't a pro or anti AI episode — it's about understanding how we as authors can adapt to these technology shifts, overcome our pain points through technology, and how the companies we're dealing with on a day-to-day basis are utilizing it.
Nick makes a really compelling case that the next three years could be a once-in-a-career moment to level up, and he's got this beautifully simple framework for cutting through the noise and focusing on what actually moves the needle.
And we had so much to talk about that — for the first time in a long time — we've split this into two episodes, because we didn't want to cut a single thing. Whether you're building to six figures or already there and wondering what's next, this one's for you.
Make sure to sign up for Nick's free 80/20 Book Marketing newsletter here: https://nicholaserik.com/newsletter/
Links / Resources Mentioned:
NicholasErik.com
Chat GPT
Claude.ai
Adobe Firefly
Written Word Media Author Survey
Nick’s previous SPA Girls Episode - Facebook Ads for Authors
About Nicholas Erik
Nicholas Erik is an experienced indie science fiction author with more than 20 fiction books to his name. But he’s also a very savvy marketer who writes comprehensive guides for authors (such as the Ultimate Guide to Book Marketing and the Ultimate Guide to Author Productivity) as well as offering courses on how to sell more books, build your fanbase and be more productive.
Find him at NicholasErik.com
💗 The SPA Girls podcast is sponsored by everyone who supports us on Patreon. Thank you so much, we love our listeners and our patrons!
⭐ Join us at the $10 tier, and you'll be invited to our private Self-Publishing Mastermind group for authors, where we discuss all things self-publishing, marketing and writing PLUS answer all your burning questions.
All the info is at http://www.patreon.com/spagirlspodcast
✍️ Visit http://www.SelfPublishingAuthorsPodcast.com for our FREE self-publishing resources, podcast episodes and info
😊Watch our weekly show on YouTube @spagirlspodcast
Make sure to subscribe wherever you listen, so you don’t miss an episode!