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EPISODE REMIX: Ron Robinson How A Hero Ingredient and Focusing on Consumer Needs Helped Him Build a Beauty Brand

Start Right Here! Podcast

Release Date: 06/03/2022

Starr Blackshere: Finding Your Creative Niche in Beauty (& Mastering Your Craft) show art Starr Blackshere: Finding Your Creative Niche in Beauty (& Mastering Your Craft)

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Starr Blackshere is a powerhouse in the beauty industry, a visionary artist whose journey from childhood fascination to professional mastery is nothing short of inspiring. With an innate eye for detail and an unwavering commitment to excellence, Starr has transformed her passion for beauty into a thriving career that spans hair, makeup, and the intricate art of brow design. Born and raised in San Diego, California, Starr’s journey into beauty began at an early age, influenced by the dazzling world of pageantry. Her curiosity and natural talent led her to refine her skills in hair styling and...

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Shifting the Natural Hair Narrative Part 3: Natasha Gaspard, Erin Maybin and Debra Hare-Bey on Representation, Advocacy, and the Art & Science of Textured Hair show art Shifting the Natural Hair Narrative Part 3: Natasha Gaspard, Erin Maybin and Debra Hare-Bey on Representation, Advocacy, and the Art & Science of Textured Hair

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We wrap up our three-part series on Shifting the Natural Hair Narrative. I'm thrilled to be joined by three incredible guests at the forefront of a revolutionary movement in the world of hair—Erin Maybin, Natasha Gaspard, and Debra Hare-Bey, founding members of the .    In this episode, we dive deep into natural hair advocacy, design, and the cultural significance of textured hair.   Our first guest is Erin Maybin, a creative force who not only possesses an artistic flair but also brings a wealth of expertise in graphic design to the forefront.  As a key contributor to...

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We continue our discussion on Changing the Natural Hair Narrative with the second of our three-part series. This episode features Diane C. Bailey, a pioneering figure in the world of textured hair care, with a career spanning decades and an unwavering commitment to education, advocacy, and community empowerment. She is the CEO and Founder of and Co_President of the .   Born and raised in New York, Diane has emerged as a prominent figure, shaping the landscape of natural hair care not only as a stylist and author as well as a dedicated advocate for the recognition of textured hair as a...

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Author, advocator, educator and entrepreneur, Diane Da Costa is a trailblazing figure in the beauty and wellness industry. She is the CEO and Founder of , Co-President of the and wrote the book, . With over three decades of experience in the beauty industry, Diane has honed her craft to become a master hairstylist, specializing in natural and textured hair.  Diane is  known for her exceptional skills as a hairstylist, her passion for holistic wellness, and her dedication to advocating for the natural hair community.    Her journey began as a young entrepreneur, styling...

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BONUS EPISODE: Marsha Haygood: Designing Your Strategy for Success show art BONUS EPISODE: Marsha Haygood: Designing Your Strategy for Success

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Kerry Abner is the visionary founder behind , a revolutionary haircare line specifically designed for people with grey hair.    As a military brat born in the Bronx, New York, Kerry's upbringing took him on a diverse journey across different cultures, including living in England, Japan, and Florida. This broad exposure nurtured his passion for creativity and a desire to explore unique paths.   With a strong background in marketing, Kerry honed his skills in the music industry, working on global marketing campaigns for music genres like hip hop and R&B. However, it was his...

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Yasmin Zeinab: Designing Abi Amé Through Culture and Community show art Yasmin Zeinab: Designing Abi Amé Through Culture and Community

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In this episode, we explore honing in on your niche as a beauty entrepreneur. Yasmin Zeinab is the visionary founder and driving force behind , a trailblazing body care brand that seeks to revolutionize the beauty industry.    With cultural influences from her Jordanian and Palestinian heritage and an upbringing in Australia, Yasmin brings a fresh and innovative perspective to the world of skincare, drawing on her experiences and passion for addressing unmet needs in the market.    Her journey into the beauty industry was not conventional, as she began her career as a...

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In this bonus episode, we are talking about how working with a recruiter can help when you are looking for a job in the beauty industry. My guest is Brianna Blackwood-Mallory, a compassionate recruiter and inclusivity advocate who runs . She shares the circuiritous path she took to her current role which included studying Chinese Language and Literature at Vassar College, to working as an editor in Berlin following graduation. Brianna found her calling in recruiting by first working on the marketing side of the industry but decided that she would rather get more involved in the sales side of...

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BONUS EPISODE Ananda Leeke: Developing the Right Mindset for Your Next Career or Entrepreneurial Move show art BONUS EPISODE Ananda Leeke: Developing the Right Mindset for Your Next Career or Entrepreneurial Move

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Are you thinking about making a move with your career? Whether you want to break into beauty, are seeking another position, or are exploring entrepreneurship, this bonus episode is for you. Because before you embark on this next step, it is critical to get your mind right. That means developing the proper mindset, setting intentions, and setting expectations. This week, I chat with Ananda Leeke, a Thriving Mindfully Coach, Artist, Author, and Human Design Doula, about how to approach change. Ananda shares how working in law and finance led her to experience panic attacks and how it ultimately...

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More Episodes
This week, we are back in the crates with a rebroadcast of my chat with Ron Robinson, CEO, and Co-Founder of BeautyStat Cosmetics

This is a must-listen for anyone contemplating beauty entrepreneurship, product development, or becoming a cosmetic chemist. Ron tackles the critical mindset for each.

He also chats about pivoting BeautyStat from an influencer agency to a successful skincare brand.

The original show notes for the episode are below:

 
Ron Robinson's mother wanted all of her sons to be doctors. Ron, who is now the Founder and CEO of BeautyStat Cosmetics, went as far as attending medical school before deciding it wasn't for him. Instead, putting his background in chemistry to work, he landed a job at Clinique, and one of the first products he helped to formulate was their Turnaround products. From there, he moved to mass brand Revlon and later Avon. Each job brought him closer to understanding the consumer.
 
During the early days of social media, Ron saw a gap in the market. So he created the first iteration of BeautyStat, a beauty community where he and a team of experts gave insider information about products and trends. But the stability of Vitamin C was a constant question he was asked about as an expert. So he and a former colleague decided to work on a side project where they set out to stabilize this sought-after ingredient, and BeautyStat Cosmetics was born.
 
Ron explains how his hero product, Universal C Skin Refiner, has become the darling of not only editors, racking up numerous awards, as well as consumers. How in just one year, the line has expanded both the products it offers and the outlets through which it is available. And how Covid-19 and the beauty industry's response have impacted his business.
Ron explains that his position as a cosmetic chemist has made him view the clean beauty movement differently. It is important for him to support BIPOC women in beauty and what types of individuals make the best entrepreneurs.

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