In conversation with Evi O
StartUp Creative - Your go-to source for straight-up business advice
Release Date: 07/28/2023
New Year, New Business Trends
StartUp Creative - Your go-to source for straight-up business advice
Reflecting on recent trends and social media changes, I share insights into how you can safeguard your business in 2025. Three key marketing strategies to reach your audience outside of social media and what to be on the lookout for the year ahead. Get in touch for 1:1 Business Coaching to personalise your strategy and set yourself up for success.
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Spring/Summer Cleaning Your Business
StartUp Creative - Your go-to source for straight-up business advice
On today's episode I share 5 tips for spring/summer or end of year cleaning of your business. As the year starts to wind down, now is a good time to start to take stock of what you've achieved this year and what you can start to put in place for the new year. Check out my latest writing on our Substack channel Join our 2025 Business Stay in touch via
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Now or Never: How to get started on an idea
StartUp Creative - Your go-to source for straight-up business advice
Join our 1- Day Workshop in Sydney On today's episode I discuss a personal life update and the perspective it's given me on my goals and desires since. I've been reflecting on why we don't go after our goals and what are the key factors that hold us back from investing time and resources into ourselves. Tune in to get my practical breakdown of the three + 1 bonus step we take to inspire action towards our dreams and goals. I'll also share questions to consider to help you get clear on your dreams, goals and ideas.
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Part Two: Looking Back at 10 Years of StartUp Creative
StartUp Creative - Your go-to source for straight-up business advice
On today's show I reflect back on the last 10 years of StartUp Creative and take you back to where it all began. I share milestones along the way, lessons learnt and strategies that I used to get the business to where it is today. Topics: transition from corporate to self employed how I grew our audience from 3000-20,000 in the first 2 years our collaboration with Gelato Messina & Uber in their early days getting our magazine stocked in the Virgin Australia lounges building my expert status and reputation to gain national recognition and...
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Part One: Looking Back at 10 Years of StartUp Creative
StartUp Creative - Your go-to source for straight-up business advice
On today's show I reflect back on the last 10 years of StartUp Creative and take you back to where it all began. I share milestones along the way, lessons learnt and strategies that I used to get the business to where it is today. Topics: transition from corporate to self employed how I grew our audience from 3000-20,000 in the first 2 years our collaboration with Gelato Messina & Uber in their early days getting our magazine stocked in the Virgin Australia lounges building my expert status and reputation to gain national recognition and...
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How to Increase Your Business Offerings
StartUp Creative - Your go-to source for straight-up business advice
On today's show I teach you how you can grow your business by adding more options for your customer to buy from you and increase your chances of repeat business from existing customers. In this episode we'll cover: reviewing your customer journey to find new opportunities tips for conducting a business audit/health check reviewing your customer experience and purchasing behaviour to optimise for more sales market research and competitor analysis tips for finding new leads how to better convert interest to paying customers Get in touch for...
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Tips for Increasing Your Prices
StartUp Creative - Your go-to source for straight-up business advice
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How to Grow Your Audience
StartUp Creative - Your go-to source for straight-up business advice
On today's episode I discuss recent use of AI images without permission of the subjects and how our authentic humanity can be used as an advantage in the online space. I'll also break down my top tips on how to grow your audience, the formulas and strategies that I use in my business and with my coaching clients. Topics include: why getting to know your target market is so useful in growing your audience getting clear on why you want to grow your audience - how to figure out your goals and objectives first 3 ways to grow your...
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Tips For Time Management
StartUp Creative - Your go-to source for straight-up business advice
In today's episode I share my top tips for effective time management, starting with the big picture and breaking it down into daily tasks. I'll also cover: how to set goals that will improve your time management tips for daily, weekly and monthly to-do lists how to prioritize your work to maximise your motivation my top 10 hacks for increased time management how I structure my work week and tasks to book in a 1:1 Business Coaching session Visit our to download our free Time Management worksheets
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Overcoming Procrastination
StartUp Creative - Your go-to source for straight-up business advice
It's been 9 months since I last recorded a solo episode on StartUp Creative, so today I am putting my own advice to use and sharing how I've personally overcome procrastination to record this podcast for you today and in setting and actioning new goals in my business. In this episode I also discuss: knowing your worth and pricing and how it can attract opportunities what I think will make your business stand out from AI what I've been up to lately personally and professionally my fear of social media and how it hasn't mattered as much...
info_outlineThis week I had the absolute pleasure of talking to the award winning designer and founder of her own studio Evi O. A well known expert in the design space who delivered a keynote presentation at Semi Permanent Sydney in 2023 as well as Creative Mornings Sydney and The Design Conference in Queensland. Evi's studio specialises in publications, brands and creative collaborations that have won her multiple awards. Evi shares an abundance of information and insights into the behind the scenes of what it takes to build a successful creative company, from finances and managing a team, attracting your ideal clients and pushing the boundaries with new and creative work. She is also a self taught artist who is represented by Saint Cloche in Sydney and Up Rise in New York. An incredibly talented, wise and humble creative with so much knowledge to share, it was truly an honour to share this conversation with Evi and I have no doubt you'll walk away with an abundance of knowledge and inspiration for your own creative endeavors.