Elvie - From Pelvic Health to Wearable Freedom: A Story of Impact
Release Date: 11/27/2024
Calocurb - GLP-1 Activation: No Injections Needed
The Story of a Brand
What if you could naturally support your body’s appetite regulation without injections or synthetic drugs? In this episode, I sit down with , CEO of , to dive into a revolutionary approach to hunger management and GLP-1 activation. Backed by 14 years of research and $30 million in funding, is a clinically tested, plant-based supplement designed to help consumers take control of their cravings and portion size without side effects. Sarah shares how her personal journey, cutting-edge science, and a mission to transform weight management led to one of the most innovative natural...
info_outline
Saral - Beyond Followers: The Truth About Real Influence
The Story of a Brand
In today’s episode, I sit down with , the founder of , to talk about what’s changed in influencer marketing, what’s working right now, and how brands can build long-term, authentic partnerships with influencers. We dive into the evolution of the influencer space, why attention is the new currency, and how brands can stop wasting money on the wrong influencer deals. Yash breaks down his game-changing strategy—one that flips the script on traditional influencer marketing and helps brands build a sustainable, scalable pipeline of real advocates. If you're serious about growth, this...
info_outline
Molly Bz Cookies - From $150 to a National Cookie Brand
The Story of a Brand
If you love stories of resilience, grit, and entrepreneurial spirit, today’s episode is exactly that. Meet , the powerhouse founder of , who went from being a single mom with just $150 to her name to building a nationally recognized brand. Molly’s journey is nothing short of inspiring—full of hustle, creative problem-solving, and an unstoppable mindset. We talk about the highs and lows of building a business, from baking cookies in her kitchen to landing in major retailers like and Walmart. Molly shares the behind-the-scenes hustle, the power of saying "yes" before you figure it...
info_outline
CHOMPS - From $6,500 to America’s Fastest-Growing Snack Brand
The Story of a Brand
In this episode, , Founder of , sits down with and , Co-founders and Co-CEOs of , the fastest-growing food brand in the U.S. From humble beginnings to over $500 million in retail sales, Pete and Rashid have built a brand redefining the snacking industry with high-quality, healthy, and delicious meat snacks. What I love about this conversation is how Pete and Rashid dive into the lessons they’ve learned, the mistakes they’ve made, and the strategies that have fueled their success. Whether you’re a founder, a business leader, or someone passionate about entrepreneurship, this...
info_outline
Manmade - The Essentials Men Need without the BS
The Story of a Brand
From the archive: This episode was originally recorded and published on May 26, 2022. Our interviews on are meant to be evergreen, and we do our best to confirm that all offers and URLs in these archive episodes are still relevant. In this episode of The Story of a Brand, I interview , Co-founder of . Anthony and his co-founders are redefining men’s essentials with a focus on quality, simplicity, and authenticity. From leaving their finance careers to perfecting their products, their story is filled with grit, innovation, and a relentless drive to create something extraordinary. In...
info_outline
The Real Cereal Co. - The Next Generation Deserves Better Cereal
The Story of a Brand
In this episode of , I interview , Co-founder of . From leaving a comfortable job to investing in a self-owned facility to a deep commitment to simple, clean ingredients and sustainability, this story is one of grit, big dreams, and redefining what breakfast cereal can be. Whether you're a founder, a food enthusiast, or simply someone who loves a good story about innovation and values-driven entrepreneurship, this conversation is for you. Key Moments in This Episode: * The Power of Family Support: How Tom’s family believed in his vision and supported him through the rollercoaster...
info_outline
wildwonder - Building a Brand with Heritage, Heart, and Health in Mind
The Story of a Brand
In today’s episode of , I interviewed , the inspiring Founder and CEO of . Her brand is rooted in a beautiful blend of her Chinese heritage and California influences, offering gut-healthy sparkling beverages that are as delicious as they are beneficial. From early entrepreneurial hurdles to the game-changing impact of appearing on , Rosa shares the incredible story of how her grandmother’s herbal tonics inspired Wildwonder and gives us a behind-the-scenes look at the challenges and triumphs of building a mission-driven brand. Key Moments in This Episode: * From Passion to...
info_outline
The Founders Club - The Power is in the Community
The Story of a Brand
I’m thrilled to have back on the show. You might remember Chris as the co-founder of , the four-way volleyball game that has taken backyards and beaches by storm. But today, he’s here to talk about his exciting new venture, , a community designed to support entrepreneurs in navigating the ups and downs of building a business—and life. In this episode, Chris shares his journey from bootstrapping to seeing it become a staple in major retailers like and . Along the way, he opens up about the lessons learned, mistakes made, and how those experiences inspired him to create a space where...
info_outline
Goode Health - Building a 360° Health Platform for Consumers
The Story of a Brand
In this episode, , Founder of , sits down with , the innovative Co-founder and CEO of . Mike shared his journey from working in large-scale nutrition to building a groundbreaking, personalized superfood brand. His passion for nutrition and commitment to helping people take charge of their health shines through as he discusses how Goode Health leverages technology, data, and smart product design to transform daily routines into healthy habits. If you’ve ever been curious about biohacking, personalized wellness, or the future of nutrition, this episode is for you! Key Takeaways:...
info_outline
Barrière- Selfcare that Sticks With You
The Story of a Brand
In this episode of , I interview , the founder of , about her groundbreaking innovation in the vitamin and wellness space. Cleo shares her inspiring journey from working in luxury fashion to reimagining how we take vitamins with her patented transdermal patches. What started as a personal need has become a product combining functionality, design, and self-expression, making wellness accessible, stylish, and practical. From navigating manufacturing hurdles to embracing customer feedback, her journey is a masterclass in perseverance, innovation, and building a brand with heart. Key...
info_outlineOn this episode of The Story of a Brand Show, I speak with Tania Boler, Founder and President of Elvie, a company transforming women's health through radical, female-first technology.
Tania shared her inspiring journey, from working in global health nonprofits to founding a company tackling taboo topics in women’s health with innovative, beautifully designed products.
We explored her path to disrupting entrenched norms, the importance of creating products that truly solve problems, and the challenges of leading in a traditionally male-dominated industry. Tania’s story is filled with resilience, purpose, and the drive to empower women globally.
Here are some key takeaways from our conversation:
* Tania’s journey from nonprofit work to launching Elvie inspired by her passion for solving overlooked women’s health issues.
* How Elvie revolutionized the breast pump market with discreet, wearable designs, giving women more freedom and choice.
* The role of addressing taboos in women’s health and making these conversations more mainstream.
* Tania’s lessons on raising capital, building a business, and knowing when to step back as CEO.
* Insights into Elvie’s innovative product development process, grounded in listening to real women’s needs.
Join me, Ramon Vela, for this insightful episode as Tania Boler shares how Elvie empowers women through technology and changing lives. You don’t want to miss this one!
For more on Elvie, visit: https://www.elvie.com/
If you enjoyed this episode, please leave The Story of a Brand Show a rating and review.
Plus, don’t forget to follow us on Apple and Spotify.
Your support helps us bring you more content like this!
*
Today’s Sponsors:
Compass Rose Ventures- Advisor for CPG Brands: https://compassroseventures.com/contact/
Compass Rose Ventures can help your CPG brand Increase customer lifetime value, Expand into the US market, Create an omnipresent and omnichannel footprint, Optimize customer journeys, Build brand communities, and more. Visit the link above.
Shopline - An All-in-One Commerce Solution for Brands: https://www.us.shopline.com/story
Shopline is offering a complimentary three-month trial when you schedule a demo. Seamlessly manage multi-channel sales, create user-friendly websites, and drive conversions with targeted marketing. Ready to streamline operations and accelerate your business? Visit our unique link.