Iovate Health Sciences International - The Future of Supplements: Precision and Personalization
Release Date: 10/07/2025
Walmart - Building Commerce Around Creators, Not Campaigns
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In this episode of , host , CEO of , sits down with , VP, Head of Content, Influencer, & Commerce at , for a timely and deeply insightful conversation about how commerce is being reshaped by creators, content, and culture. The episode weaves together personal history—Rose and Sarah previously worked together at —with a forward-looking exploration of how discovery has become the new engine of retail growth. Throughout the conversation, Rose guides listeners through the industry’s shift from intent-led shopping to discovery-led experiences. Sarah shares how creators now function as...
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Greg Horn - Why the Future of Wellness Belongs to Brands That Can Prove Results
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Repurpose - Designing a Better Future With Plants, Not Plastic
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In this episode, I sit down with , CEO & Co-Founder of , whose purpose-driven mission truly inspired me. From surviving a life-changing moped accident to questioning why we use forever-lasting materials for five-minute products, she shares how her passion for sustainability has turned into a movement to redesign from plants rather than plastic. What I loved most about this conversation is how honest she is about the realities of building sustainable products — the cost, the manufacturing challenges, the misconceptions, and the grit it takes to keep going. Her story is a...
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Sunday - Reinventing How We Care for Our Lawns and Gardens
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BN3TH - What Happens When Comfort Meets Performance
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In this episode, I sit down with , the co-founder and CEO of , a brand that has completely reimagined what comfort means from the waist down. What starts as a casual conversation about gratitude quickly turns into an honest look at entrepreneurship—its highs, lows, and the people who show up in the moments that matter. Dez opens up about resilience, building relationships with intention, and why the journey is always about people first, even before product or revenue. From there, we dive into the origin story of —how two friends, a kitchen table, and an old pair of...
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Your Reformer - How Reformer Pilates Helped Heal a Mind and Body
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Katia Designs - When a Whisper From the Universe Becomes a Business
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Paper Culture - When Sustainability Meets Stunning Design
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In this episode of , I sit down with , Co-founder & CEO of , a company that has quietly—and consistently—been redefining what sustainable, beautifully designed paper products can look like. From day one, has stood at the intersection of modern design and deep environmental responsibility, long before sustainability became a cultural talking point. What moved me most was hearing the origin story: four founders, a six-page website, no automation, and the sheer grit it took to hand-typeset every order until two or three in the morning—all fueled by a mission they believed in. ...
info_outlineWhen it comes to building lasting health and wellness brands, few people have as much lived experience as Raza Bashir.
As Chief Innovation Officer at Iovate Health Sciences International, Raza has spent nearly two decades turning cutting-edge science into products that make a real difference in people’s lives. From MuscleTech to Hydroxycut, his fingerprints are on some of the most influential supplement brands of our time.
In this conversation, hosted by Rose Hamilton, CEO of Compass Rose Ventures, we delve into the journey of innovation: what it truly entails behind the scenes, why transparency is non-negotiable, and how balancing margins with quality is one of the most challenging yet critical aspects of brand building.
Raza also shares what inspires his product innovation, lessons from products like Clear Muscle, and his perspective on the fast-changing landscape of consumer wellness.
Here are some of the key moments from the episode:
* The early days at Iovate and how a culture of speed and passion shaped innovation
* Why storytelling and consumer feedback remain as important as the science behind the product
* The Clear Muscle case study—how testing, iteration, and positioning made all the difference
* Building consumer trust through transparency, science, and third-party validation
* The future of supplements: precision nutrition, peptides, and the rise of consumer “stacks”
Join Rose Hamilton in listening to the episode and hear how Raza Bashir is helping shape the next era of health and wellness through innovation, trust, and intentional leadership.
For more on Iovate Health Sciences International, visit: https://www.iovate.com/
Iovate Brands:
For more information on MuscleTech, visit www.muscletech.com
For more information on Six Star, visit: www.sixstarpro.com
For more information on Hydroxycut, visit: www.hydroxycut.com
For more information on Purely Inspired, visit: www.purelyinspired.com
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Today’s Sponsors:
Color More Lines: https://www.colormorelines.com/get-started
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