#205: Dan Martell—How to Buy Back Your Time So You Can Earn More While Working Way Less
Why That Worked – Presented by StoryBrand.ai
Release Date: 12/16/2024
#6: Valentine’s Day—The Surprising Economics and Evolution of Love’s Biggest Day
Why That Worked – Presented by StoryBrand.ai
Every February 14th, millions of people rush out to buy heart-shaped chocolates, overpriced roses, and mass-produced cards, turning Valentine’s Day into a global cash grab. But how did a once obscure tradition become a billion-dollar industry? Whether you adore the holiday or roll your eyes at its commercialism, one thing is certain—it works. So, what makes this day so powerful, and why do we keep celebrating it year after year? In this week’s episode, hosts Donald Miller and Kyle Reed explore the unexpected history of Valentine’s Day, from its ancient pagan roots to its...
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#5: Stories—The Survival Tool Hardwired into Every Human
Why That Worked – Presented by StoryBrand.ai
Every day, we’re surrounded by stories—on social media, in conversations, and even in our own heads. But have you ever stopped to wonder why stories are so powerful? They connect us, help us make sense of the world, and have been humanity’s most effective tool for survival. But how do they work their magic, and what happens when they’re used to manipulate rather than inspire? In this episode, hosts Donald Miller and Kyle Reed break down why stories are more than just entertainment—they’re a survival mechanism hardwired into our brains. You’ll learn how storytelling...
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#4: Football—Why It Became America’s Favorite Ritual
Why That Worked – Presented by StoryBrand.ai
Football has a powerful grip on its fans, but have you ever stopped to think about why it works so well? Football has a remarkable history of uniting friends and families across generations. From the build-up to game day and the epic rivalries to the emotional highs-and-lows of every play, football delivers both the thrill of competition and the comfort of community. But what actually makes it so captivating? In this week’s episode, hosts Donald Miller and Kyle Reed are joined by Will Guidara, bestselling author of Unreasonable Hospitality and devoted Bills fan, to unpack the...
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#3: Thought Leaders—How Innovative Thinkers Build a Following and Shape Modern Culture
Why That Worked – Presented by StoryBrand.ai
Thought leaders influence the way we see the world, solve problems, and make decisions. But what makes someone a true thought leader? Are they original thinkers with unique worldviews, or can they be curators sharing their opinions and amplifying others’ ideas? With the rise of social media, it’s harder than ever to tell the difference. So how can we separate the trailblazers from those simply echoing the ideas of others? In this week’s episode, hosts Donald Miller and Kyle Reed unpack the art of thought leadership. They break down what sets true thought leaders apart, why their...
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#2: Top Gun Maverick—The Strategy Behind Its Billion-Dollar Success
Why That Worked – Presented by StoryBrand.ai
Some movies capture lightning in a bottle, but few soar as high as Top Gun: Maverick. With $1.4 billion in global earnings and record-breaking attendance post-pandemic, this film didn’t just work—it dominated. But why? Was it the nostalgia, the perfectly executed hero’s journey, or the relentless determination of its star, Tom Cruise? At a time when theaters struggled, Maverick reminded us why blockbuster films exist. It delivered spectacle, heart, and a story that resonated across generations. In this episode of Why That Worked, Donald Miller and Kyle Reed dissect the secrets...
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#1: Frameworks—The Invisible Structure Behind Every Great Idea
Why That Worked – Presented by StoryBrand.ai
Whether you realize it or not, frameworks structure the world around us. They help us make decisions faster, simplify complex processes, and are the reason so many bestselling books and billion-dollar businesses succeed. Without clear frameworks, progress can feel chaotic and goals seem unattainable. So, why are frameworks so effective, and how can you create one to make life and business simpler? In this debut episode of Why That Worked, hosts Donald Miller and Kyle Reed dive into the art and science of frameworks. They break down why frameworks are the driving force behind countless...
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Why That Worked PREVIEW—A New Podcast You Can’t Miss
Why That Worked – Presented by StoryBrand.ai
Starting January 6, 2025, the Business Made Simple Podcast feed will become home to an exciting new show: Why That Worked – Presented by StoryBrand.ai, hosted by Donald Miller, creator of the StoryBrand framework. Have you ever wondered why some brands, trends, or products become massive successes while others fade into obscurity? That’s exactly what this podcast will explore. Each week, Donald Miller, creator of the StoryBrand framework, and co-host Kyle Reed uncover the strategies behind the world’s biggest wins, breaking them down into clear, actionable insights you can...
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#207: Geoff Woods—How to Use AI as a Strategic Partner to Grow Your Business
Why That Worked – Presented by StoryBrand.ai
AI is revolutionizing the way businesses operate—but how do you harness it effectively without getting lost in the noise? In this final episode of the Business Made Simple Podcast, Bobby Richards and James Sweeting sit down with Geoff Woods, author of The AI-Driven Leader, to unpack the practical ways small business owners can leverage AI as a strategic thought partner. Geoff shares the essential mindset shifts needed to embrace AI, from reframing limiting beliefs to asking the right questions that unlock its true potential. Discover how prompts like “How can AI help me solve this...
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#206: Hal Elrod—Simple Morning Habits That Can Change Your Life Before Breakfast
Why That Worked – Presented by StoryBrand.ai
Life’s curveballs can leave you feeling out of control, burned out, and off your game. And when your mornings feel chaotic, the rest of your day never seems to recover. Most people start their day hitting snooze, reacting to problems, and dragging themselves to work. But what if you could take back your mornings and start every day with clarity, purpose, and motivation? Imagine how much more you could accomplish if you were already firing on all cylinders before 9 a.m. In this week’s episode, Bobby Richards and James Sweeting sit down with Hal Elrod, best-selling author of The...
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#205: Dan Martell—How to Buy Back Your Time So You Can Earn More While Working Way Less
Why That Worked – Presented by StoryBrand.ai
Countless business owners unknowingly build a “prison” around themselves — a business that only works if they’re doing all the work. Every problem is their problem. Every fire is their fire. They’re working 60, 70, 80 hours a week — and for what? This is the hidden trap that swallows countless business owners whole. Here’s the truth: if you don’t break out of this cycle, you’ll end up resenting the very thing you created. So how can you effectively hand off critical tasks without your business falling apart? In today’s episode, hosts Bobby Richards and James Sweeting sit...
info_outlineCountless business owners unknowingly build a “prison” around themselves — a business that only works if they’re doing all the work. Every problem is their problem. Every fire is their fire. They’re working 60, 70, 80 hours a week — and for what? This is the hidden trap that swallows countless business owners whole. Here’s the truth: if you don’t break out of this cycle, you’ll end up resenting the very thing you created. So how can you effectively hand off critical tasks without your business falling apart?
In today’s episode, hosts Bobby Richards and James Sweeting sit down with Dan Martell, one of the most sought-after business coaches and author of "Buy Back Your Time," to discuss how to escape the owner’s trap. Dan shares his practical strategies and frameworks like the Buyback Principle, the 10-80-10 Rule, and the Camcorder Method — all designed to help you step back, scale up, and love your business again. If you’ve ever felt like your business owns you, tune in and learn how to regain control, grow sustainably, and finally build a business you don’t grow to hate.
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BIG NEWS! After three amazing years, the Business Made Simple Podcast will be ending, and starting January 6, 2025, this feed will become home to an exciting new show:
Why That Worked – Presented by StoryBrand.AI, hosted by Donald Miller.
It’s been an honor providing you with the tools and frameworks to help you become a better business owner, and this new podcast will continue giving incredible value with actionable insights you can immediately apply. Stay subscribed to this feed so you don’t miss a single episode of Why That Worked starting January 6, 2025!
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