Episode 07 - Your Marketing Ready Website
Studio Marketing Secrets with John Henny
Release Date: 02/23/2018
Episode 07 - Your Marketing Ready Website
Studio Marketing Secrets with John Henny
Everyone knows they need a website but are you using yours to your best advantage?
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Episode 06 - Using Content Marketing to Grow Your Studio
Studio Marketing Secrets with John Henny
Content marketing is THE go-to method for leading marketers.
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Episode 05 - Your Marketing Mindset
Studio Marketing Secrets with John Henny
Music teachers are often humble and happy to work behind the scenes, but true business success requires you to step up and announce your greatness.
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Episode 04 - The Facebook Pixel
Studio Marketing Secrets with John Henny
Understanding and using this most important part of your Facebook strategy.
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Episode 03 - Understanding Audience Types
Studio Marketing Secrets with John Henny
How to make the right offer to the right audience.
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Episode 02 - Why Pay for Advertising?
Studio Marketing Secrets with John Henny
Not paying for advertising on Facebook results in wasted time and ultimately lost sales. Here's how to make your paid ads profitable.
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Episode 01 - Facebook vs Google
Studio Marketing Secrets with John Henny
Understanding the differences in the major platforms is critical to getting the most out of your ad budget.
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Episode 00 - Introduction to Studio Marketing Secrets
Studio Marketing Secrets with John Henny
Learn about THE marketing podcast for music teachers and academy owners.
info_outlineEveryone knows they need a website but are you using yours to your best advantage?
I see many mistakes with music teacher sites, especially from the potential student's point of view.
Is your site about you or about the student?
Are you talking about what you have done (your resume) or what you can do for the student (problem-solving)?
Have you designed to make browsing easy on a mobile phone?
You need to make sure every step of your marketing journey leads the client to see you as the best solution to THEIR problems.
In this episode, I go into the key elements you need to have on your website, and the major mistakes to avoid.