The Studio Owner's Guide To Saying NO!
Transform My Dance Studio – The Podcast For Dance Studio Owners
Release Date: 06/22/2026
Transform My Dance Studio – The Podcast For Dance Studio Owners
Can a stronger studio culture be the difference between families who stay for one season… and families who stay for a lifetime? Today we are resharing one of our most-loved episodes, because every studio owner can benefit from its message. In this inspiring episode, guest host Kim McSwain shares practical leadership strategies for building a dance studio where students, parents, teachers, and staff all feel connected and valued. From strengthening communication and empowering your faculty to giving students a voice, Kim shares simple, actionable ideas to...
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Making your first hire can feel overwhelming, especially when you've built your studio with your own two hands. We're bringing back this insightful conversation from our podcast archives because its lessons on hiring, leadership, and delegation remain timeless for studio owners. In this episode, Mary Giattino shares the personal story of taking over her family's dance studio, hiring her very first studio manager, and learning that true delegation isn't about giving away tasks. It's about empowering others to lead. Through honest...
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Are you leading your team the way you want to be remembered? We're resharing one of our favorite episodes from Kelli Leighton's Innovate to Thrive series because its leadership lessons are just as relevant today as when it first aired. If you've ever felt frustrated by staff performance, struggled with accountability, or found yourself carrying too much of the workload, this episode will challenge you to look at leadership from a new perspective. Kelli shares the mindset shifts and practical strategies that helped her build a stronger, more...
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Your studio culture isn't created by your mission statement—it's built in the hundreds of small moments your dancers, teachers, and families experience every single day. In this episode, Katie chats with mental performance coach and leadership educator Lauren Ritchie to explore how studio owners can intentionally create environments where dancers feel supported, challenged, and inspired to grow. Together they discuss why values alone aren't enough, how everyday interactions shape the experience inside your studio, and why...
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Growth doesn't usually stall because you run out of opportunities—it stalls because you stop questioning what's possible. In this episode, Lisa sits down with innovation expert Diana Kander to explore why successful business owners often stop growing, how curiosity fuels innovation, and why experimentation—not perfection—is the key to long-term success. If you've ever felt like you've hit a ceiling or wondered what's next for your studio, this conversation will challenge the way you think about growth. What...
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What if the biggest thing standing between you and your next level of growth… isn't your business? It's your identity. In this thought-provoking episode of the Transform My Dance Studio Podcast, Katie Wilber sits down with former Harlem Globetrotter, performance coach, and DG Mindset founder Derick Grant for a conversation that reaches far beyond studio ownership. Together, they explore what it truly means to grow—not just as an entrepreneur, but as a person. From identity shifts and self-trust to pressure, purpose, and the stories we tell ourselves, Derick shares why the version of you...
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Have you built a successful dance studio... but somehow you're still doing everything? If you're constantly answering every question, making every decision, and wondering why your studio can't function without you, this episode is the wake-up call you've been waiting for. In this episode of the Transform My Dance Studio Podcast, led by Katie Wilber (DSOA Operations Specialist) Inner Circle mentor Sharon Uyar talks about one of the biggest leadership transformations a studio owner can make: letting...
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Do you find yourself only focusing on marketing when enrollment drops? If so, you're not alone. In this episode of the Transform My Dance Studio Podcast, Lisa DeMaio sits down with marketing expert and former studio owner Maureen Craig of Creative Branding Studio. After owning a dance studio for 10 years, Maureen now helps studio owners simplify their marketing, build stronger visibility, and create systems that support enrollment all year long. Together, they unpack one of the biggest challenges facing studio owners today: staying consistent with...
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One of the most important skills a studio owner can develop is knowing when to say no. In this episode, Inner Circle Studio Growth Coach Elisa Finney shares how defining a clear brand mission and set of values transformed the way she runs her studio, builds partnerships, and makes business decisions. From costumes and choreography to sponsorships and strategic partnerships, Elisa explains how a strong brand becomes a decision-making filter that helps you protect your reputation, attract the right families, and create consistency across every aspect of your business. ...
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In Part 2 of our conversation with financial strategist, entrepreneur, and bestselling author Mel Abraham, we move beyond financial strategy and into the emotional realities of entrepreneurship. Together, Lisa and Mel explore the hidden relationship many business owners have with success, achievement, identity, self-worth, and burnout. They discuss why so many entrepreneurs tie their value to business performance, why reaching the next milestone rarely creates lasting peace, and how defining your version of "enough" may be one of the most important business...
info_outlineOne of the most important skills a studio owner can develop is knowing when to say no.
In this episode, Inner Circle Studio Growth Coach Elisa Finney shares how defining a clear brand mission and set of values transformed the way she runs her studio, builds partnerships, and makes business decisions.
From costumes and choreography to sponsorships and strategic partnerships, Elisa explains how a strong brand becomes a decision-making filter that helps you protect your reputation, attract the right families, and create consistency across every aspect of your business.
If you've ever struggled with setting boundaries, evaluating opportunities, or staying true to your vision, this episode will give you practical exercises and real-world examples to help you strengthen your brand and make decisions with confidence.
What You'll Learn
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Why strong brands require strong boundaries
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How to use your brand as a decision-making filter
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What studio owners should say no to
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How Elisa evaluates business partnerships
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The role brand values play in programming decisions
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Why consistency builds trust and credibility
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How to identify brands that align with your mission
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Ways strategic partnerships can elevate your studio
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The exercise Elisa used to define her brand
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How greater brand clarity leads to better business decisions
Alisa Finney is an Inner Circle Studio Growth Coach and the Director of the Melbourne Ballet Company in Australia. She leads both a professional touring ballet company and a thriving dance studio serving students from age two through eighty-nine. Elisa is known for her expertise in branding, strategic partnerships, leadership, and building mission-driven dance organizations that stand out in their communities.
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