Peter Morville on Farming and the Future of Information Architecture Part 2
Release Date: 10/06/2021
Deep Dive: Digital Deca Part 5: 10 Management Truths for the Web Age
Surfacing
In this episode, Andy and Lisa review the management maxims Lisa laid out in her 2010 e-book The Digital Deca: 10 Management Truths for the Web Age. In this episode, they talk about truths 9 and 10: "Know your customer, but own your mission;" and, "Measure twice, execute once."
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Surfacing: Christina Grell
Surfacing
In this episode, Lisa and Andy talk to Christina Grell, Senior Director of Product Marketing at Rocket Mortgage. Christina explains the discipline of product marketing and how it intersects with design and user experience.
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Deep Dive 12 - Digital Deca, 10 Management Truths for the Web Age Pt. 4
Surfacing
In this episode, Andy and Lisa review the management maxims Lisa laid out in her 2010 e-book The Digital Deca: 10 Management Truths for the Web Age. In this episode, they talk about truths 7 and 8: "The organization owns the web presnece;" and "Management should embrace impermanence."
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Surfacing: Arin Bhowmick
Surfacing
In this episode, Andy and Lisa talk to Arin Bhowmick, Chief Design Officer at SAP. In this rich conversation, Arin discusses "design as a team sport" and the role of intuition in the design process.
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Episode 40: Deep Dive 11 - Digital Deca Part 3: 10 Management Truths for the Web Age
Surfacing
In this episode, Andy and Lisa review the management maxims Lisa laid out in her 2010 e-book The Digital Deca: 10 Management Truths for the Web Age. In this episode, they talk about truths five and six: "Standards enable collaboration;" and "The Web is an asset."
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Surfacing: Scott Rosenberg
Surfacing
In this episode of Surfacing, Lisa and Andy talk to Scott Rosenberg. Scott is the Vice President, Global Head of Brand Management at Visa. Scott explores his leadership strategies for designing and implementing governance and operational practices that enable a diverse global team.
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Surfacing: Judy Ma
Surfacing
In this episode of Surfacing, Lisa Welchman and Andy Vitale talk to Design Leader, Judy Ma. Judy reveals her leadership philosophy, the guidance she gives up-and-coming designers, and how her background in industrial design influences her approach to User Experience Design.
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Deep Dive - Digital Deca, 10 Management Truths for the Web Age Pt. 2
Surfacing
In this episode of Surfacing, Andy and Lisa tackle Digital Deca Truths 3 and four: 3) Decision-making must be based on expertise, not power; and, 4) The business framework must be inclusive.
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Surfacing: Laura Barnes
Surfacing
In this episode of Surfacing, Lisa and Andy talk with Laura Barnes, Senior Director of Content Strategy at Red Hat. Laura talks about how she started in digital and content strategy and her philosophies around lifelong learning and leading content teams.
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Surfacing: Sam Quan Krueger
Surfacing
In this episode, Andy and Lisa talk to Sam Quan Krueger. Sam is the Head of Digital Communications at the United Nations Development Program (UNDP). Sam discusses his journey from agency work to a leadership role at the UNDP and his philosophy around supporting and enabling teams.
info_outlineIn this two-part episode interview, Lisa and Andy talk to information architect and author Peter Morville. In part 1, they discuss Peter’s recent move to a farm in Virginia—and the steep learning curve of becoming a farmer. In part 2, Peter offers his perspective on information architecture and discusses his methods for tackling I.A. projects with clients. He also considers some of the challenges that a new generation of designers and information architects face in building impactful digital experiences.
About Peter Morville
Peter is a pioneer of the fields of information architecture and user experience. His bestselling books include Information Architecture for the World Wide Web, Intertwingled, Search Patterns, and Ambient Findability. He has been helping people to plan since 1994, and advises such clients as AT&T, Cisco, Harvard, IBM, the Library of Congress, Macy’s, the National Cancer Institute, and Vodafone. He has delivered conference keynotes and workshops in North America, South America, Europe, Asia, and Australia. His work has been covered by Business Week, NPR, The Economist, The Washington Post, and The Wall Street Journal. His latest book is Planning for Everything. Peter lives in Virginia with his wife, two daughters, and a dog named Asha. He blogs at intertwingled.org.