Libsyn Directory

318: Navigating the Leap from B2C to B2B Effectively

Release Date: 03/11/2024

333: How To Grow Your Licensing Leads List Organically

SweetLife Entrepreneur™ Podcast

Are you interested in expanding your business through licensing but don’t know where to start with generating leads? Maybe you’ve seen our client success stories and want the same for yourself, but you’re stuck on how to begin. This episode is for coaches, consultants, speakers, and service-based businesses who are ready to dive into the powerful world of content licensing. We’re talking about practical, proven strategies to organically grow your licensing leads list. If you’ve been consulting or coaching for a long time and need a new way to scale without exhaustive marketing and...

332: 3 Needs To 10x Your Profit and Leadership

SweetLife Entrepreneur™ Podcast

Are you a coach, consultant, or service-based business wondering why you can't seem to break through the revenue ceiling? Feeling frustrated because those with less experience seem to be more successful? This episode is for you. In today's show, we're diving into three proven strategies to 10x your revenue and elevate your leadership. We'll unpack the importance of solving a specific problem, honing in on your ideal audience, and choosing one channel to reach them. If you're tired of the grind and ready to upgrade your business, this episode is your blueprint. By the end, you'll know exactly...

331: Reset and Refocus: Simple Business Routine

SweetLife Entrepreneur™ Podcast

Are you feeling like your business is drifting and you need a quick but powerful reset? This episode will show you exactly how to reset and refocus your business in just four days. We’re talking about how to regain control without spending endless hours or needing a massive team retreat. Whether you've just come back from a vacation or simply feel out of sync, this plan will help you pinpoint areas for improvement and reposition your business effectively. This episode is perfect for anyone who doesn't have a ton of time but needs to sharpen their focus, strengthen their...

330: The Cost of Not Licensing Part 2

SweetLife Entrepreneur™ Podcast

How Much Money Are You Losing By Not Licensing Your Content Right Now Are you a coach, consultant, or service-based entrepreneur wondering why you should dive into licensing your content now? In this episode, we address the cost of inaction and how it’s impacting your bottom line. This show is for those ready to step up and scale their business by licensing their content. We’re unpacking the tangible financial benefits and showing just how much more profitable you could be with a licensing model. If you find yourself planning to get into licensing “someday” but never really...

329: The Cost of Not Licensing Part 1

SweetLife Entrepreneur™ Podcast

Ever found yourself pondering if your time is more valuable than money? If so, you’re not alone. In this episode, we're diving into why licensing your content might be the game-changer you're looking for. We tackle the crucial question: what's the real cost of not licensing your content now? If you've been sidelining the idea due to your busy schedule or the money your business currently makes, this episode is tailored for you. Many entrepreneurs struggle with this decision, and today, we’re uncovering the hidden costs tied to not entering the licensing space sooner rather than later....

328: How Can I License My Content or Course Faster?

SweetLife Entrepreneur™ Podcast

Are you looking to license your content faster? Especially if you're a coach, consultant, or entrepreneur aiming to scale your business, this episode is for you. We dive into how you can sell licensing deals quickly and efficiently. We'll explore actionable steps to change the buyer for your licensed offers and how to tweak your products for faster sales. This show isn’t for those who prefer long, drawn-out sales processes; it’s for the hustlers who want speed and efficiency. If that's you, let's get started! In this episode, we talk about two key strategies to sell your licensed...

327: 3 Considerations When Licensing Your Content To Other Coaches

SweetLife Entrepreneur™ Podcast

Wondering if licensing your content is the right move? In this episode, we're talking about the crucial considerations for coaches, consultants, and subject matter experts looking to license their content. If you’ve been selling your genius directly to your clients and are now thinking of scaling your business by allowing other coaches or consultants to distribute your content, this podcast is for you. We dive into the key questions you should ask yourself before making this decision. Are you still planning to sell your content directly? How would licensing affect the integrity of your...

326: Content and Licensing Mistakes To Avoid

SweetLife Entrepreneur™ Podcast

Are you a coach, consultant, speaker, or expert wondering how to protect and profit from your content? This episode is essential for professionals looking to avoid the most common mistakes with content licensing. We’re covering real-life stories and practical steps to ensure you approach content licensing the right way. By understanding these key mistakes, you can save yourself time, money, and unnecessary headaches as you expand your business reach and impact. In this episode, we’re unpacking the top three mistakes that can derail your content licensing journey....

325: Who Should You License Your Content or Course To?

SweetLife Entrepreneur™ Podcast

Struggling to scale your coaching or consulting business? In this episode, we dive into the powerful strategy of content licensing. We're talking about how you can offer your training, courses, or systems to other companies, saving them time and boosting your income. Perfect for coaches, consultants, and service-based businesses wanting to expand their reach, this episode unpacks who would want to buy your content and why. From your current clients to even your competition, you'll learn how to transform your existing content into new revenue streams. By the end of this episode, you'll...

324: What Types of Content Can You License?

SweetLife Entrepreneur™ Podcast

Are you sitting on valuable content and wondering how you can monetize it through licensing? This episode is tailor-made for coaches, consultants, and other subject matter experts who possess content that's just waiting to be shared with a wider audience. We're going to clarify what content is licensable, how companies are hungry for it, and why knowing this is critical for taking your business operations to new levels of growth and efficiency. If your content is collecting dust, listen up – this is not the show for you if you're not yet clear on what content licensing is. I suggest first...

More Episodes

This episode is tailored specifically for you if you're an established subject matter expert, coach, consultant, strategist, service provider, or if you're deeply entrenched in the B2C model but feel the pull towards transitioning to B2B. April Beach, a seasoned business strategist with over 27 years of experience, guides you through this critical juncture in your career. This episode is crucial because it addresses a common yet challenging pivot point: shifting your business model while leveraging your expertise and maintaining a balanced life.

April Beach delves into the intricacies of transitioning from a B2C to a B2B business model. You will learn about:

Recognizing when you're ready for this shift and how to initiate the move.
Strategic questioning to align your future business goals with personal aspirations.
Techniques to repurpose your existing B2C offerings for a B2B audience, such as through licensing and embedded partnerships.
Exploring high-level strategic consulting for B2B, to understand and cater to the new audience's needs.

At the end of this episode you will:

This episode is a deep dive into how you can redefine your business model while keeping true to your expertise and creating a work-life harmony.

Self-Reflection is Key: Understand the importance of your legacy and how you want to be known in your industry. This will influence how you transition and what parts of your business you carry forward.
Designing Your Future Work-Life: Consider who your new clients will be in a B2B context and how this will change your work dynamics, from daily interactions to the nature of your engagements.
Leveraging Existing Assets: Explore how your current B2C offerings can be transformed into B2B solutions, such as through licensing or partnerships, allowing for a smoother transition.
Embracing Strategic Relationships: Engage in high-level consulting in your new B2B sphere to build relationships and gain clarity on what these clients need and value.
Simplicity and Impact: Learn how transitioning to B2B can often simplify business processes and amplify your impact, potentially leading to more significant results with less direct effort.

By the end of this episode, you'll have a clearer vision of how to navigate the shift from B2C to B2B, making strategic decisions that align with your long-term goals and lifestyle aspirations. Tune in to uncover insights and strategies that will empower your journey into a new realm of business.

For more, visit our show notes at https://sweetlifepodcast.com/318

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