From Global Sales to Local Impact: The Journey of Entrepreneurship with Edward Hayes

In this episode of the Owner's Corner podcast hosted by Seth Whicker, special guest Edward Hayes discusses the intricacies of the sign business and his journey as a business owner. The conversation delves into the importance of understanding client needs and maintaining a consistent brand message, as well as the diverse industries served by Hayes Design Co. Hayes shares his transition from a global sales career to entrepreneurship, highlighting the challenges and rewards of taking over Burkhart Signs amid the COVID-19 pandemic. He emphasizes the significance of company culture and the responsibility of supporting employees and their families. Hayes reflects on his long-term vision for the business, focusing on regional and national expansion while prioritizing generosity and legacy-building. Throughout the discussion, Hayes offers insights into navigating business challenges, seeking counsel, and maintaining resilience in pursuit of growth and success.

About our guest, Edward Hayes:

Edward Hayes is an accomplished professional with over two decades of experience in software sales. Transitioning to a new role as the Owner of Hayes Design Co., he now oversees a design and in-house manufacturing facility that operates nationally, assisting clients in branding their locations to meet the unique standards of each brand. Under his leadership, Hayes Design Co. has established itself as a premier destination for clients seeking tailored design solutions that align with their brand identity and values. Hayes' expertise in software sales combined with his passion for design and manufacturing has enabled him to drive the company's growth and uphold its commitment to delivering exceptional branding services across the United States.

Summary and highlights from the show:

Transition to Entrepreneurship: Edward Hayes shares insights into his transition from a successful global sales career to becoming a business owner, driven by a desire for tangible impact and legacy-building.

Navigating Challenges: Taking over Burkhart Signs during the COVID-19 pandemic presented challenges, including financial struggles and the need to establish a new company culture.

Cultural Transformation: Edward Hayes discusses the significance of fostering a positive company culture and supporting employees and their families, emphasizing the impact on morale and productivity.

Long-Term Vision: Hayes outlines his long-term plans for Hayes Design Co; focusing on regional and national expansion while exploring opportunities in e-commerce.

Resilience in Entrepreneurship: Edward Hayes reflects on the challenges of entrepreneurship, including financial pressures and the importance of remaining resilient in the face of adversity.

Seeking Guidance: The episode highlights the value of seeking counsel from business coaches and peers, leveraging their expertise to navigate challenges and drive growth.

Generosity and Legacy: Edward Hayes underscores the importance of generosity and legacy-building in business, aiming to make a positive impact on employees, the community, and future generations.

Balancing Business Priorities: Throughout the discussion, Edward Hayes emphasizes the need to balance various business priorities, including sales, manufacturing, financing, and employee management, to sustain growth and success.

Connect with Edward Hayes: Email Website

About SYM Financial and the Owner's Corner Podcast:

Welcome to the Owner's Corner Podcast hosted by Principal and Senior Financial Advisor Seth Whicker from SYM Financial Advisors. In this show, we dive into the dynamic world of business ownership. Whether you're just starting out or are deep into your entrepreneurial journey, this podcast is designed to be your go-to source for insights and inspiration. Each episode, Seth connects with business owners and industry experts, bringing you their stories of triumphs, the lessons they've learned from their mistakes, and their strategies for success. We'll discuss everything from the initial stages of launching a business to the intricate details of exit planning. Whether it's succession, retirement preparation, or exploring buy-sell agreements and growth tactics, our goal is to spark your imagination about what's possible — for you, your team, and your family. Remember, while I share my insights and those of my guests, these are our personal opinions and not reflective of SYM Financial Advisors. This podcast is here to provide general information, not specific financial advice.

Disclosure: Certain links above are to third-party sites and are not affiliated with SYM Financial Corporation ("SYM"). SYM is an independent investment adviser registered under the Investment Advisers Act of 1940, as amended. Registration does not imply a certain level of skill or training. More information about SYM including our investment strategies, fees and objectives can be found in our ADV Part 2, which is available upon request.