This is the big question! The answer can change your life. This is a good day to ask that question
Inconvenient Ideas with Stan Hustad...the Radio Man
Release Date: 03/05/2025
Inconvenient Ideas with Stan Hustad...the Radio Man
There are days when everything feels planned, polished, and predictable. And then there are days like this one. This is one of those point-of-the-moment days—what I like to call POM thinking. No script. No delay. No filter. Just real-time reflection from the Coaching Zone, where ideas don’t always arrive neatly packaged… but they often arrive useful. Welcome to another adventure in Inconvenient Ideas—because let’s be honest: the ideas that help us most are often the ones that disrupt us first. Radio, Real Time, and the Power of Now One of the reasons I’ve spent a lifetime in...
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Why Every Company Now Needs a Chief Broadcasting Officer (CBO) By Stan “The Radio Man” Hustad The What It Takes Radio Company presents another adventure… another expedition… and this one might just disrupt the way you think about your entire business. Let me start with a simple—but slightly inconvenient—idea: You are probably missing a very important person in your business today. And no… it’s not your CFO. Not your CMO. Not even your AI specialist. You need a CBO. A Chief Broadcasting Officer. AI is changing everything. But we’re not just entering a digital economy—we’re...
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By Stan Hustad There are times in life when you step away for a bit—whether by design or by necessity—and when you return, you see things differently. That happened to me. After a stretch of what I’ll call “downtime, overtime, and out-of-time,” I’m back behind the microphone with a fresh installment of Inconvenient Ideas. And it felt only right to begin with a simple—but unsettling—question: What if everything we think we know… might be wrong? Now, that’s not a comfortable thought. But then again, the best ideas rarely are. The Power—and Problem—of Inconvenient...
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On a quiet and reflective Maundy Thursday—coinciding with the sacred rhythms of Passover—veteran broadcaster and coach Stan Hustad took a moment not to preach, but to think out loud. What emerged was less a formal message and more a seasoned conversation—part reflection, part reminder, part rallying cry for living wisely in a world shaped by rapid change, artificial intelligence, and ongoing global tension. Drawing from a piece of his own work rediscovered from several years ago, Stan revisited a simple but powerful question: What are the real skills—the “pro skills”—that...
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A deeper look at the overlooked days that reveal the heart of the story—and the choices we must make. Introduction We often move quickly from Palm Sunday to Maundy Thursday, Good Friday, and Easter Sunday. But in doing so, we can miss something profoundly important. Holy Week is not just about the final events—it is about the unfolding decisions that lead to them. Monday, Tuesday, and Wednesday are not empty days. They are the days where truth is declared, tension rises, and loyalties are revealed. Let’s step into those days together—and discover what they mean for us today. Holy...
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Greetings, ladies and gentlemen... friends... and yes, even the occasional foe or two. Let me begin with a confession—and a bit of an edge. Years ago, I floated an idea to my daughter. I said, “I think I might write another book... maybe a follow-up to my marketing book.” She paused. That’s always dangerous when an editor pauses. Then she said something I’ve never forgotten: “Dad... yes, you could write another book. It might even be better than most. But let me tell you something... Yes Dad .... Just what the world needs?... another damn book on marketing?! Don’t do that....
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Ladies and gentlemen, let me begin with a confession. For the past week, I’ve been dealing with something I call broadcaster’s block. Even those of us who talk for a living can sometimes struggle to find the words, the angle, the energy. And that got me thinking… What if the real issue isn’t just what we say—but how interesting we are when we say it? Because here’s the truth: We are now living in what I call a performance economy. And in this economy, it’s not enough to be good. You have to be interesting. The Problem: You Might Be Offering… But Not Engaging A friend of...
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Here we go, the What It Takes Radio Company presents Stan, that's me, and why don't you have a professional broadcaster in your business? Today, every business needs to consider that a professional broadcaster may be vital to your marketing and business success. May I tell you my story? Greetings once again ladies and gentlemen, this is Stan, Stan the Radioman. Now people say, but just radio? Let me tell you, radio means everything in terms of electronic communication. Radio, video, whatever you call it, it is all radio. It is electronic radiation that goes into the air or goes through the...
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Some ideas don’t announce themselves with flashing lights. In fact, this one is about what happens when the lights aren’t there at all. This week on Inconvenient Ideas, I found myself talking about Tucson, Arizona — a place my wife Karen and I once called home for nearly sixteen years — and a current news story that stopped me cold. An elderly woman has gone missing in Tucson. She happens to be the mother of a very well-known broadcaster, which is why the story caught national attention. But what really caught my attention was something deeper, quieter, and frankly more unsettling....
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Just for fun this a 3rd person article but written by me In a world racing toward artificial intelligence, automation, and unprecedented technological power, a provocative question is quietly unsettling leaders, entrepreneurs, and everyday workers alike: If Jesus were here today, would He use AI in his work and business? That question sits at the heart of a recent episode of The Jesus Entrepreneur Experience, a weekly exploration that looks at the life and leadership of Jesus not only as a spiritual figure — but as a model for meaningful, mission-driven entrepreneurship. Hosted by veteran...
info_outlineToday is a significant day it's the day after Mardi Gras and it is more than that. And so you will see some rather strange things or people doing what appears to be some strange things today. But they are very important things and you could use taking time to answer the big question of the day, because the answer could truly change your life and if you don't answer things might not go well for you!
I'm Stan the radio man and let me tell you the story!... Now let my robot tell you the rest of the story.
Do You Believe? The Question That Can Change Your Life
By Stan the Radio Man
Mardi Gras is the party before the penance, the indulgence before the introspection. Yesterday, the world celebrated with music, dance, and revelry. Today, Ash Wednesday, is the moment of reflection, the time to turn inward. This morning, I participated in the ritual—the marking of the cross on my forehead with ashes. Later tonight, at a friend’s request, I will do it again. And it begs the question: does this act really mean anything? Does it change anything? Or is it simply a tradition, a cultural marker, a habit repeated year after year?
That is the question. Do you believe?
A Story That Stuck With Me
Years ago, a man I once worked with—a skilled but flawed salesman—told me a story. He wasn’t a saint, but his story had power. He was in Dallas for an important business deal and had arrived early, staying through the weekend to save money on airfare. On Sunday morning, he decided to take a walk. As he strolled past a church, he heard the sounds of fervent worship spilling into the street. Then, out of nowhere, a man came rushing toward him with a bright, eager face and asked, "Brother, do you believe?"
Caught off guard, he hesitated. The question came again, louder, more insistent. "Brother, do you believe?"
A third time. "Brother, do you believe?"
Finally, realizing he needed an answer to end the encounter, he leaned forward and said, "Yes, I believe."
With that, the man beamed, shook his hand, and ran back up the church steps.
"I’m not of that religious persuasion," the salesman told me later, "but they got the question right."
And so I ask you—do you believe? And if so, what do you believe?
The Power of Belief
Belief shapes behavior. It informs how we act, how we treat others, and how we move through the world. And belief isn’t just about religion—it extends into business, relationships, and personal growth. In my work, I often teach "belief-based marketing"—the idea that successful business connections happen when values align. Before you sell anything, you must first ask: what do I believe, and do my customers believe the same?
But beyond business, the real question is personal. Do you believe in yourself? In your ability to change? To heal? To be useful?
The Mystery of Rituals
My friend Ted, a brilliant man, once gave me a small brown bottle. Inside was an oil he made himself, following an ancient recipe from the book of Exodus. It wasn’t just a bottle of oil—it was something sacred, something meant for healing. He told me to anoint my forehead, my doorway, even my microphone, as a way of inviting healing into my life.
Do I understand how it works? No. Can I prove that it does anything? No. But I believe something happens. And belief has power.
There are those who scoff at rituals, who dismiss them as superstition. But rituals matter. They remind us of deeper truths. They connect us to something greater than ourselves. They center us. Whether it’s the ashes on my forehead or the oil from Ted’s bottle, I believe that these small acts of faith have meaning.
The Great Mystery
Ash Wednesday marks the beginning of Lent, a season of reflection, sacrifice, and preparation. It is the prelude to the ultimate mystery of faith—that evil can be conquered, that death can be overcome, that suffering can be transformed into healing. It is the audacious belief that, in the midst of darkness, there is light.
And so I leave you with these questions:
- What do you believe in?
- How does that belief shape your behavior?
- Are your actions aligned with what you say you believe?
- Are you embracing the mystery, or are you ignoring the questions?
Rituals, traditions, and faith—these are not just relics of the past. They are tools for understanding, for connection, for transformation. So today, on this Ash Wednesday, I encourage you to pause, to reflect, and to ask yourself the question that can change everything.
Do you believe?
And if so—what are you going to do about it?