3467: How Springboard IQ is Helping Startup Founders Rebuild Go-To-Market Strategies
Release Date: 10/27/2025
Tech Talks Daily
What happens when a former NHL player who once faced Wayne Gretzky ends up running a global data company that sits at the center of the AI boom? That question kept coming back to me as I reconnected with , the CEO of seven years after our last conversation. So much has shifted in the world since then, yet the theme that shaped this discussion felt surprisingly grounded. None of the big promises of AI can take hold unless leaders can rely on the data sitting underneath every system they run. Mike brings a rare mix of stories and experience to this theme. His journey from the ice to the C...
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What happens when a former Microsoft leader walks away from tech, immerses himself in personal wellbeing, and accidentally discovers one of the biggest blind spots in the global spa, salon, and wellness industry? That question sat with me as I spoke with , founder and CEO of who has shaped one of the most influential platforms powering beauty, wellness, and fitness operations in more than fifty countries. This conversation takes an interesting path. Sudheer began his career inside Microsoft during its high-growth era, then built and exited a successful enterprise software company, only to...
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What happens when enterprise AI moves faster than the data foundations meant to support it? That question guided my conversation with , CTO and Co-Founder of who joined me while travelling between customer meetings on the US West Coast. Sumit has a clear view of what is coming next, and he believes we are entering a phase he calls data Darwinism. In his view, the next stage of AI advantage will not be won by the companies with the most models or the flashiest demos, but by those with the strongest data habits. Clean, governed, connected data is now the primary fuel for autonomous...
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What happens when AI becomes the centre of how we shop, yet trust still determines whether any of it works? That question shaped my conversation with , CEO of , who joined me to unpack the latest consumer data on AI driven shopping experiences. Retail giants might be setting the pace, but the real story sits in how everyday shoppers feel about these new tools. Akeneo’s recent research caught my attention when it revealed that eighty four percent of consumers who acted on an AI recommendation were satisfied with the purchase. The appetite is clearly there, yet trust remains fragile,...
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What happens when events become the most human channel in a world increasingly shaped by AI? That thought set the tone for my conversation with , founder and CEO of who has spent years helping organisations design in-person, virtual, and hybrid experiences at a remarkable scale. With more than fifty thousand events delivered and over one hundred million attendees served, he has a front row view of how event technology is changing and why the next wave will look very different from what planners have relied on until now. Rather than fearing the impact of AI, Muhammad sees a...
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What does it say about the future of work when AI competency starts to feel as expected as basic reading? That question sat with me throughout my latest conversation with , VP of Strategy at , who returns to the show with a perspective that lands with fresh clarity. Workforce costs remain high, industries are shifting, and the job market continues to reset its foundations. In that environment, Artem argues that AI literacy is no longer something ambitious candidates use to stand out. It is becoming a baseline expectation that employers will quietly assume. The way we talk about skills is...
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What does resilience look like when your business depends on keeping data, apps, and infrastructure running flawlessly in a world that never sleeps? At IGEL’s Now & Next event in Frankfurt, I sat down with Sush Kajaria from Nutanix to explore how the company is helping organizations simplify their cloud strategies and strengthen their endpoint environments through modern virtualization and prevention-first security. Our discussion looked at how IT teams are adapting to an increasingly complex technology stack, where workloads are spread across hybrid and multicloud environments. Sush...
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Have you ever wondered what it looks like when a global professional services firm commits over one billion dollars to AI and expects it to reshape the way its people work across every corner of the business? That question sat with me as I spoke with Russ Ahlers, Chief Information Officer at BDO USA, and someone who has spent three decades building technology foundations that hold up some of the most complex operations in the industry. This conversation goes straight into the reality of enterprise AI programs, the human decisions behind them, and the scale required to turn strategy into day to...
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This episode offers a clear, inside look at how Cisco and Presidio are shaping the next generation of secure, intelligent networks. So, how ready is your organisation for this new era of AI driven connectivity? Tech Talks Daily is Sponsored by NordLayer: Get the exclusive with the coupon code: techdaily-28. Valid until December 10th, 2025. Try it risk-free with a 14-day money-back guarantee.
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What if the real weakness in enterprise cybersecurity isn’t the cloud or the network, but the endpoint sitting on every desk? In this episode, Klaus Oestermann, CEO of IGEL Technology, joins me at the Now and Next event in Frankfurt to discuss why he calls the endpoint the forgotten link in digital transformation. Klaus explains how decades of detect and mitigate thinking have left enterprises vulnerable, and why it is time to move toward a prevention-first security model that stops attacks before they start. He shares how IGEL’s dual boot architecture allows organizations to recover...
info_outlineWhat happens when early-stage founders realise their go-to-market strategy just isn’t working? Do they double down on outdated advice or take a fresh look at how modern buyers actually engage?
In this episode of Tech Talks Daily, I sit down with Richard Lowry, founder of Springboard IQ, to unpack how he’s helping startups rebuild broken GTM strategies in just seven days through a crowdsourced, operator-led model that challenges everything we think we know about growth.
Richard explains how Springboard IQ brings together six active operators to co-create a go-to-market blueprint that’s fast, focused, and grounded in the realities of today’s market. This approach delivers practical strategy and design rather than execution, giving founders clarity on where to focus their time and energy.
As Richard puts it, founders should save their passion for the demo because that’s where it really matters. The conversation explores why technical founders often mis-hire sales talent, why relying on outdated accelerator advice can derail growth, and why many teams hit a “GTM wall” long before real scale begins.
We also discuss why the future of GTM might look very different from the digital-first strategies of the past. As inboxes flood with automated outreach and AI-generated content, Richard believes human-led activation through curated events, community experiences, and even spontaneous moments of connection will define the next era of startup growth. It’s a conversation that blends practical lessons, honest stories (including one involving a soup kitchen in Lisbon), and a call to bring the human element back to how we sell, connect, and grow.
So, could a crowdsourcing strategy from active operators be the smarter way for startups to go to market? And in an era of AI-saturated noise, will the next big differentiator simply be showing up in person? I’d love to hear your thoughts after you listen.