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Scaling Your Business: From Overwhelm to Six-Figure Success

The Blogger Genius Podcast with Jillian Leslie

Release Date: 11/08/2023

How to Build a Vibrant Community for Your Paid Membership show art How to Build a Vibrant Community for Your Paid Membership

The Blogger Genius Podcast with Jillian Leslie

I recently had the pleasure of sitting down with  from the crafting blog, Hammons Nest. In our conversation, we delve into the heart of building a successful online community and the nuances of running a . Building a Thriving Crafting Community Summer’s journey from a brick-and-mortar store owner to an online community leader is nothing short of inspiring. She launched “The Creative Nest,” her crafting membership that quickly gained traction with its initial 170 members (and has now grown to 300). This remarkable start was a testament to the demand for a space where...

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The Blogger Genius Podcast with Jillian Leslie

Today I delve into the world of Pinterest marketing. I'm Jillian Leslie, the host of The Blogger Genius Podcast and co-founder of , and today I'm excited to share the insights from my recent conversation with , a Pinterest marketing expert who specializes in helping bloggers amplify their organic traffic and monetize their content. The Ever-Evolving World of Pinterest In the digital age, staying ahead of the curve is crucial, and for niche bloggers, the recent Google updates have been a game-changer. As someone who's passionate about helping fellow bloggers diversify their income streams,...

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The Blogger Genius Podcast with Jillian Leslie

I'm Jillian Leslie, the host of and the founder of . In my latest episode, I had the pleasure of sitting down with the incredibly talented , a food blogger, web designer, and podcaster at . Today, we're talking about the essential traffic strategies food bloggers (and other niche bloggers) need to know to compete in today's market. Show Notes: Subscribe to the Blogger Genius Podcast: The Power of Niche Specialization and Personal Branding One of the key takeaways from our discussion is the significance of finding your niche. Madison emphasizes...

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Master Google Updates: Essential Survival Guide for Niche Bloggers! show art Master Google Updates: Essential Survival Guide for Niche Bloggers!

The Blogger Genius Podcast with Jillian Leslie

Hello, fellow niche bloggers and digital marketing enthusiasts! Today I'm excited to share with you some invaluable insights from my latest episode. We're diving deep into the recent Google updates and their impact on popular niche bloggers, like lifestyle bloggers, beauty bloggers, fitness bloggers, weight loss bloggers, interior design bloggers, personal finance blogs, and more. Think of this as your survival guide to the new Google updates and an exploration into the latest trends in the world of digital marketing. Show Notes: Subscribe to the Blogger Genius...

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The Blogger Genius Podcast with Jillian Leslie

Today I want to talk about how to look up from your own blog with fresh eyes to see the changing landscape and new trends. And then I want to share the best ways to pivot I recommend you start implementing now to grow your blog income. The Changing World of Blogging Is Blogging Dead? The first question I get asked is “Is blogging dead?” And I’m going to say no, it’s not dead but the blogging world is changing. Drop in Google Traffic As you know I talk to professional bloggers all the time, in all different niches, and recently I talked to four who all lost between 70-90% of...

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The Blogger Genius Podcast with Jillian Leslie

In today's episode, I sat down with Brooke Riley, the creative force behind the DIY blog , and the founder of , to delve into her entrepreneurial journey and the lessons she's learned along the way. The Power of Social Media and Personal Connection One of the pivotal moments in Brooke's journey was her decision to leverage Facebook live video content to connect with her audience. This strategic move allowed her to foster strong relationships with her followers, which translated into increased engagement and growth for her blog. It's a testament to the importance of authenticity and energy...

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The Blogger Genius Podcast with Jillian Leslie

The Ever-Changing Landscape of Blogging and Online Business Hello, fellow bloggers and enthusiasts! This week has been a whirlwind with Google updates shaking the blogging world, particularly affecting niche bloggers who rely on ads and affiliate marketing. It's a stark reminder of the importance of diversifying income streams. If you're considering selling digital products, I'm here to help. I offer a free 20-minute strategy call to discuss digital product strategies and best practices. Change is the only constant in our industry, so don't hesitate to reach out and book your call through ....

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The Blogger Genius Podcast with Jillian Leslie

Today I'm thrilled to share with you some invaluable insights from my recent conversation with Cassie Noyes, a leading expert in email solutions at the ad network, Raptive (previously AdThrive). But before we dive into the heart of email marketing, let me extend an invitation to you. If you're looking to explore a new income stream through selling digital products without the tech hassle, I'm here to help. Join me for a free 20-minute strategy call, and let's unlock your digital product potential together. Head over to to book your free slot! The Critical Role of Email in Today's...

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The Blogger Genius Podcast with Jillian Leslie

west episode, I had the pleasure of interviewing Anca Toderic, the food blogger behind , who has turned her passion for cooking into a thriving business by creating user-generated content (short-form video) for brands. Her journey is not only inspiring but also filled with practical advice for anyone looking to monetize their video content. Let's dive into the lessons learned from Anca's experience. Show Notes: Subscribe to the Blogger Genius Podcast: The Pivot: From Struggle to Strategy Anca's story begins with a venture that many can relate to—a...

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The Blogger Genius Podcast with Jillian Leslie

Welcome to another episode of the Blogger Genius Podcast. In today's episode, I'm diving deep into the realm of creating and selling digital products—especially ebooks—and how they can significantly bolster your income and help you future-proof your business. The Call to Diversify Your Income In the digital era, relying solely on ads and affiliates for monetization is a gamble. The need for multiple income streams has never been more critical, and here's where MiloTreeCart can help. Imagine effortlessly setting up unlimited memberships, digital downloads, workshops, coaching, and...

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More Episodes

In today's episode, I had the pleasure of interviewing AnneMarie Rose, a business coach for online entrepreneurs.

AnneMarie specializes in helping women entrepreneurs scale their businesses to six figures. 

Before we get started, if you are ready to start selling digital products, we are going to be running an unbelievable Black Friday Special for MiloTreeCart. Click here to get on the waitlist so you are the first to find out about it.

The Importance of Vision in Business Growth

During our conversation, AnneMarie emphasizes the importance of starting with a vision when growing a company. She acknowledges that some listeners may feel that having a vision is a luxury for successful people, but she emphasizes that having a clear vision is essential for determining the best strategies for revenue generation.

To help listeners develop their vision, AnneMarie provides a practical exercise prompting them to reflect on what aspects of their business they enjoy the most and what drains them. She also encourages them to imagine their business 12 to 18 months in the future, offering only two things. This exercise helps narrow their focus and provides clues on how to make money.

Show Notes:

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Turning Wants and Needs into a Business

Once the vision is established, AnneMarie advises listeners on how to turn their wants and needs into a business. She suggests developing a clear outline of what will be included in their offerings and how they plan to deliver them. It's important to understand the problem their target market is experiencing and how they describe it to themselves. By having conversations and asking questions, they can find potential clients to talk to.

Building an Audience and Crafting Your Offer

AnneMarie discusses the importance of choosing an audience that you have a direct connection with when starting a business. She suggests that it is most effective to serve an audience that includes people you already know, such as friends or past colleagues. This is especially relevant if you are offering services related to a specific industry, like corporate America.

She explaines that building an audience from scratch can be a lengthy process, taking at least three years to start generating significant revenue. However, she emphasizes that you don't have to start with a large audience. Even with a small following, you can still find clients who have some connection to you, whether through social media or other channels.

Conducting Survey Calls and Turning Them into Sales Opportunities

AnneMarie provides advice on conducting survey calls and turning them into sales opportunities. She suggestes starting the conversation by asking the interviewee to imagine a perfect world scenario where the problem they are facing is completely solved. This allows them to envision their ideal solution.

The Power of Authenticity and Transparency in Selling

AnneMarie discusses the importance of being transparent and authentic when selling your offer for the first time. She suggestes acknowledging that you are new to the business side of things and may make mistakes, but you are committed to helping your clients through any challenges. This vulnerability can make you more relatable and likable to potential customers.

Using Quizzes as a Tool for Growing Email Lists

AnneMarie explaines that quizzes are interactive and provide a more engaging experience compared to simple downloads. She recommends using quizzes as a way to guide people to gain clarity.

Making Business Strategies Fun and Engaging

We discuss the importance of making business strategies fun and engaging for customers. AnneMarie introduces the idea of using quizzes as a lead generation tool. I mention the digital product personality quiz I created that helps determine the best digital product for individuals based on their preferences and personality styles.

Conclusion

Remember, you are at the center of your business. Keep practicing, keep learning, and keep growing. And don't forget to sign up to be notified about our upcoming Black Friday Special for MiloTreeCart. Happy scaling!

Other related Blogger Genius Podcast episodes you’ll enjoy:

A Word About MiloTreeCart

Before we wrap up, I’d like to mention MiloTreeCart, the platform we built to help bloggers, online entrepreneurs, and coaches to sell digital products. With Black Friday and the holidays coming up, it’s a great opportunity to make money. Sign up for MiloTreeCart with a one-time payment or three payment option. We also offer a 30-day money-back guarantee and the opportunity to have a call with me to develop your Black Friday strategy.