Episode 152: Nevina Holland Founder of Peekaboo Studios

Nevina Holland founder of Peekaboo Studios is a maternity and newborn photography specialist with a rare talent. She has won multiple photography awards and is a Licentiate of The Master Photographers Association, recognition of her outstanding work for over fourteen years.

Nevina won the Best Customer Service award at the Best Businesswomen Awards in 2017! She has gone from strength to strength since then, growing her client base, continuing to develop her outstanding offering and building a business on word of mouth.

In our discussion, discover how Nevina followed her passion for photography to set up her own business. She chose to specialise in newborn photography, giving her a less competitive niche but also allowing her to explore her creativity to the limit. 

She truly goes the extra mile for her clients as you'll hear. After all, there aren't many photographers who offer to collect their clients and bring them to the studio! But there is care throughout the client experience. Listen, and you may get ideas on how you can make yours even better for your customers.

As a multiple award-winner, Nevina has benefitted from broader visibility through increased press coverage. As a former marketer, she shares her tips for getting local papers to take note of your press releases so they get published. Find out why awards have an impact on clients' decisions to choose her for their newborn photography. And understand why going for photography and business awards makes sense for different reasons.

Another lesson Nevina shares is how she has identified gaps in her business by entering awards. As she says, nobody does an appraisal with you every year when you run your own business. So it's the one time you get the chance to scrutinise your business in detail. Find out what she discovered by going through the process.

This is the perfect episode for anyone in a creative field striving to grow their business. Equally, for anyone running a small business, it is a perfect example of an entrepreneur who has leveraged awards to increase their visibility and strengthen their reputation.

 

{2:02} Why Nevina Started Peekaboo Studios.

{6:45} Specialising in newborn photography.

{9:56} Getting the first clients.

{12:28} Why Nevina gets so many recommendations.

{19:01} Using props and including Grandparents in photoshoots.

{21:35} Photography awards v business awards.

{25:55} Why you must save your award entries.

{28:32} How applying for awards helped Nevina to improve her business .

{30:34} Using awards to maximise press coverage for your business.

 

Connect with Debbie at: https://thebusinessawardsshow.co.uk

Connect with Nevina:  https://www.peekaboostudios.co.uk/

Instagram: https://www.instagram.com/peekaboostudiosuk/

Facebook: https://www.facebook.com/peekaboostudiosuk

LinkedIn: https://www.linkedin.com/in/nevina-holland-41781623/