The Marketing Secrets of Wellness Business Owners Part 2 | MTM111
Release Date: 11/20/2017
Making the Maven
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Hello my beautiful Mavens! Today I am sharing with you the final and last episode of the podcast.
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Holly Bertone has an amazing and beautiful story to share. First of all, she is both a breast cancer and Hashimoto’s survivor. She is Founder of Pink Fortitude and the Author of Thriving in the Workforce with Autoimmune Disease, which is also an Amazon Bestseller.
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Kate Swoboda is the Author of The Courage Habit and she is an expert on habit-formation and building psychological courage. Fear-based behaviors can become habitual, but this means that you can also develop courageous-based behaviors too!
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Jen Mavros is a modern-day Spiritual Messenger, the host of The Jen Mavros Show, and the creator of The Mavros Method of Manifestation. Her work has helped 5900+ of purpose-driven entrepreneurs discover and live the life they truly desire.
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Razi Berry is the Co-Founder of Naturopathic Doctor News & Review (NDNR) and Founder of NaturalPath. At 25 years old, Razi was sick and going from doctor to doctor trying to find out why. No one could help and it got so bad that she decided it was time to fire all of them and start fresh… and that’s how she found homeopathy.
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Amanda Gates always felt like a weird kid when she was growing up. Her mother was a full-on hippy who made her own clothes, soaps, etc. All Amanda wanted to be when she was growing up was ‘normal.’ However, when she built her first dream home, she was unhappy. Nothing felt right in her house, and that’s how she found herself getting into Feng Shui and slowly becoming a closeted (and then out in the open!) hippy.
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JP Sears is a popular YouTuber, emotional healing coach, and student of life. JP’s YouTube videos have often gone viral, reaching over millions of views. On this episode, JP discusses fear, authenticity, and why you should take your own medicine when it comes to helping others.
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Scott Gerber is the CEO of The Community Company, an organization that builds and manages community-driven programs for media companies and global brands. Scott is also the co-author of Super Connector, which is what today’s show is all about! How can you be a super connector if you’re an introvert? What’s the difference between a connector vs. a networker? All these questions answered and more on today’s episode!
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Keith Norris is the Founder and Owner of the Paleo F(x), a conference that not only focuses on the Paleo diet, but also on your physical health as well.
info_outlineWe’re back!! This is part 2 of a three-part series on the ‘secrets’ to marketing. If you haven’t listened to part 1, be sure to check it out before listening to this podcast episode! This week I hope you’re ready because we’ll be diving into secret number two: How to create an offer and get those dream clients.
Key Insights & Aha Moments:
*Last week we talked about the fact you can create an automated marketing system without being tech savvy.
*This week we’ll be discussing how you can create that — amazing — offer to attract your dream client.
*What are some of the benefits of creating a free offer?
*When trying to attract clients, try not to use wellness speak. The average Joe wouldn’t understand it!
*How do you even begin to create a free offer?
*Research, research, research! You’ve got to research your ideal clients! Then, you’ve got to explain in their own words what exactly they’re feeling.
*How do you research your clients? Talk to people! Interview your ideal customer and find out what some of their struggles are.
*Leverage search engines! Forums are not dead. In fact, they’re very much alive.
*Need examples? Stay ’till the end where I’ll lay it all on you. This is how a client of mine was able to nail their free offer and, you guessed it, get those dream clients!
Mentioned in This Episode: