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Interview with Brian DuMont, President & CEO of Yard-Nique

The Commercial Landscaper Podcast

Release Date: 09/24/2025

Interview with Travis Luther, Founder of MOSO Black show art Interview with Travis Luther, Founder of MOSO Black

The Commercial Landscaper Podcast

Travis Luther is a seasoned entrepreneur, author, and business coach who has built and sold multiple successful companies across industries ranging from legal technology to consumer products. He is the founder of MOSO Pillow, a performance sleep brand featured in The New York Times and The Wall Street Journal, and the former owner of Queen Anne Pillow and TrialLine. Over the past two decades, Travis has led teams in marketing, brand strategy, and product development, helping businesses scale through a mix of creative storytelling and data-driven growth. He also served as President of...

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Interview with Michael Tomaino, Owner of Landcrafters Florida, and Chad Diller, CEO of Landscape Leadership show art Interview with Michael Tomaino, Owner of Landcrafters Florida, and Chad Diller, CEO of Landscape Leadership

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Interview with Adam Linnemann, Founder & President of Linnemann Lawn Care & Landscaping, Inc. show art Interview with Adam Linnemann, Founder & President of Linnemann Lawn Care & Landscaping, Inc.

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When Brian was preparing to head off to college, his dad asked him what he wanted to do with his life. Without hesitation, Brian said, “I want to play ball.” His dad looked him straight in the eye and replied, “Son, you’re not Mickey Mantle. What are you going to do with your life?”

Brian’s dad had started in the mailroom at IBM and worked his way up to installing SAP systems worldwide, often away from home. The moments Brian cherished most with him were simple-going to nurseries together, spreading mulch, and working in the yard. Those experiences inspired Brian to pursue landscape horticulture at NC State. On his very first day of class, a professor told students, “Starting salary: $17,500. If you’re here for money, there’s the door.” Brian thought, that’s $17,500 more than I have - let’s go.

The summer before graduation, Brian worked in Wilmington under a boss known for yelling and belittling his crew. Deflated, he returned to campus, questioning his future. A friend suggested, “Why don’t you start your own business?” Brian remembered an RFP project in Professor Stu Warren’s class, where he created a mock company—named Yardnique. It was the best grade Brian ever received in landscape horticulture, and Professor Warren’s feedback was simple but powerful: “Great name.”

At 21, Brian turned that project into reality. With nothing more than a stack of flyers and a mission to treat others the way you want to be treated, he launched Yardnique, envisioning just five employees. As the company grew, Brian was honored in 2012 with the Triangle Business Journal’s 40 Under 40 Award, recognizing Yardnique’s early impact. Today, nearly 29 years later, Yardnique operates over 42 locations with 2,500 employees across North Carolina, South Carolina, Florida, Georgia, Tennessee, and Alabama. Brian’s journey began with a question from his dad, and has become a lifelong mission of building teams, impacting lives, and leading with purpose.