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How Peloton Uses Gamification Strategies to Engage & Transform Their Customers

The Dreamer's Lounge Podcast

Release Date: 02/14/2022

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The Dreamer's Lounge Podcast

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I’m sure that you’ve heard of Peloton - I mean, who hasn’t?! But, in this week’s episode, I’m talking about my own experience with the company. My FOMO finally overtook and pushed me to get my own bike. Let me tell you - it’s been a great experience so far, and I’ve learned A LOT! I want to share that knowledge with you here.

This company has a cult-like following for a reason. I love tapping into the community they built not only as a part of getting fit but also to discover just how they’ve built something that people love so much and absolutely flock to. There are a lot of business lessons there, believe it or not!

Here’s what I talk about in this episode:

  • The Peloton Brand & Purchase Experience
  • Lessons from Peloton
  • The Delivery Experience
  • The Ride Itself
  • Peloton Gamification

I hope you enjoy this recap on my Peloton journey. I’m just getting started with the bike, and I have a feeling I’ll learn even more along the way, too.

If you have enjoyed this episode of the podcast, take a screenshot, head on over to Instagram and share your IG stories and tag me, @dreamprocourses. 

 

CONNECT WITH ARIEL:

INSTAGRAM: https://www.instagram.com/dreamprocourses/

THE DREAMER’S SOCIETY FACEBOOK COMMUNITY:  https://www.facebook.com/groups/thedreamerssociety

WEBSITE: https://dreamprocourses.com

JOIN THE COURSE ALCHEMIST: https://dreamprocourses.com/the-course-alchemist