The Fitness Entrepreneur Podcast
Whenever you're ready click here: I recently had a fascinating conversation with one of my clients, Kevin, who’s built a fitness business generating $325K a year while working just 12 hours a week. His story highlights exactly what’s possible when you avoid the biggest pitfalls in business, marketing, and operations. One of the most significant lessons is understanding the difference between chasing wealth and chasing fame. Far too many people get caught up in seeking recognition within the industry, but fame doesn’t pay the bills. Prioritising the strategies that deliver actual...
info_outline 6-Figures a Year Without Sales CallsThe Fitness Entrepreneur Podcast
Whenever you're ready click here: Your business will only grow as far as your personal capacity allows. Whether it’s your skills, beliefs, or the infrastructure you’ve built around you, these factors all play a massive role in how far you can take things. One challenge I often hear about from entrepreneurs is the fear of sales calls. Let me put your mind at ease—sales calls are crucial when you're just starting out. They help you understand your market, refine your message, and build the confidence you need to close deals. But they’re not the be-all and end-all. As...
info_outline Is High Ticket Coaching A ScamThe Fitness Entrepreneur Podcast
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits, and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. High-ticket coaching—legitimate pathway to a thriving fitness business or just another overhyped sales tactic? Some industry influencers argue it’s spammy and overly focused on marketing with little real value behind it. But before accepting those views, it’s worth questioning who’s making these claims. Many of the critics have either...
info_outline 7 Things You Must Know To Become An Online Personal TrainerThe Fitness Entrepreneur Podcast
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits, and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Becoming an online personal trainer isn’t just about coaching—it’s about mastering the art of entrepreneurship. I’ve uncovered seven harsh truths that every aspiring trainer needs to know before stepping into this competitive space. Success doesn’t come from coaching alone; it’s built on mastering marketing, sales, and delivering an...
info_outline How To Charge $2000 For Online Personal TrainingThe Fitness Entrepreneur Podcast
Pricing is one of the most important yet challenging decisions for online personal trainers. With some undercutting rates and others charging premium fees, it’s easy to feel uncertain about where your services should fall. Drawing on over a decade of experience helping coaches thrive, I break down three critical factors to consider when setting your prices. The first, and perhaps most essential, is belief—confidence in your ability to deliver real results. If you’ve genuinely transformed lives, you deserve to charge accordingly. For those just starting out, it’s all about gaining...
info_outline Make 2025 Your Best Year In BusinessThe Fitness Entrepreneur Podcast
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits, and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Goal-setting can be a double-edged sword—exciting at first, but often followed by anxiety, especially when you're scaling a fitness business. Many entrepreneurs fall into the trap of setting goals that backfire and leave them feeling like failures. For example, you might aim to jump from £250K to £300K in revenue but overlook the need for...
info_outline ow to Cut the Noise, Stay Locked In, and Scale Faster in 2025The Fitness Entrepreneur Podcast
In this episode of the Fitness Entrepreneur Podcast, host Phil Graham dives into the concept of focus and the importance of having a clear purpose in life. He expresses his frustration with the over-reliance on nootropics and other productivity tools, arguing that they can often distract from the real work of developing courage and taking consistent action. Phil emphasizes that true wealth is defined as having options and the freedom to choose how to spend your day. He shares insights on how entrepreneurs can overcome obstacles and build a successful fitness business by honing in on...
info_outline Do You Really Want To Be A Fitness Coach For The Rest Of Your LifeThe Fitness Entrepreneur Podcast
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits, and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Let’s dive into a topic many fitness professionals grapple with: the pull between scaling your business for financial success and the comfort of a steady, predictable routine. Speaking from experience, I know how tempting it is to stick with what feels stable. But with the health and fitness industry booming due to rising obesity...
info_outline Do You Need A Black Friday Offer? NO!The Fitness Entrepreneur Podcast
Everything you need to win strong, grow strong, and scale strong in 2025: https://fitness-entrepreneur.com/the-2025-reset-plan/ Black Friday often sparks the question: should you run an offer for your coaching services? My stance is a firm no, and here’s why. Black Friday attracts shoppers motivated purely by price, which means you risk drawing in clients who are chasing discounts rather than valuing the true worth of your expertise. These types of clients often come with higher churn rates, lower profits, and can create unnecessary stress in your business. Instead of quick cash...
info_outline 3 Non-Negotiables To Conquer 2025The Fitness Entrepreneur Podcast
- If you want to finally organise your finances, grow your profits, and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Let’s get into the essentials for building a fitness business that thrives in 2025 and beyond. Reflecting on my own journey, I can’t overstate the importance of laying down a solid foundation—not just for business success but for family and life as a whole. From being a young guy diagnosed with type 1 diabetes to creating a prosperous and fulfilling lifestyle,...
info_outlineWhenever you're ready click here: https://fitness-entrepreneur.com/grow...
I recently had a fascinating conversation with one of my clients, Kevin, who’s built a fitness business generating $325K a year while working just 12 hours a week. His story highlights exactly what’s possible when you avoid the biggest pitfalls in business, marketing, and operations.
One of the most significant lessons is understanding the difference between chasing wealth and chasing fame. Far too many people get caught up in seeking recognition within the industry, but fame doesn’t pay the bills. Prioritising the strategies that deliver actual financial results is what really matters if you want to thrive.
If you're ready to focus on what truly moves the needle and build a business that works for you—not the other way around—I’ll share the three key mistakes to avoid and how to set yourself up for success heading into 2025. Let’s cut through the noise and start crafting a business that delivers both freedom and financial security.