The Fitness Entrepreneur Podcast
The Fitness Entrepreneur Podcast will teach you how to generate more money, impact and freedom with your fitness business. The show covers a wide range of important business topics from Marketing, Sales, Service Delivery, Team Building right through to Personal Productivity and Self-Development. The show is hosted by Phil Graham and often includes guest interviews with some of the world's most successful fitness entrepreneurs.
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How To Grow Your Business When You're Spread Thin
10/03/2024
How To Grow Your Business When You're Spread Thin
- If you want to finally organise your finances, grow your profits and pay less tax, speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Growth in the fitness business can be both exhilarating and overwhelming. I’ve been there myself—facing the pressure that comes with scaling, and realising that your business will only expand as far as your own beliefs, skills, and actions allow. It’s not just about making more sales or taking on more clients; it's about managing the stress that comes with that growth and ensuring you have the right strategies in place. Whether you're already feeling the strain or you're preparing to step up, it's crucial to understand how to balance progress with sustainability. Need help navigating these challenges? Let’s make sure you’re ready for the next phase of your business.
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The Importance of Team Wealth: Transforming Your Business and Elevating Your Team
09/12/2024
The Importance of Team Wealth: Transforming Your Business and Elevating Your Team
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Reflecting on a recent personal experience in Italy, where I witnessed a team member's wedding, I’ve come to appreciate even more deeply the importance of creating experiences for your team and helping them achieve wealth. Elevating your business isn't just about lifting yourself up; it's about lifting your team too. As we grow individually in financial success, we must also consider the collective growth and the experiences and wealth we provide for our team members. If you’re keen to learn more about how to foster this kind of environment and build a supportive, thriving team, remember to subscribe and join our discussion on collective growth in the Fitness Entrepreneur Podcast.
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How To Take Your Marketing Up A Level And Get What You Want
09/05/2024
How To Take Your Marketing Up A Level And Get What You Want
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Dive deep into the art of building unbeatable confidence in marketing with me, Phil Graham, on the Fitness Entrepreneur Podcast. I emphasize that the strength of your message in marketing will determine how many people engage with you and ultimately buy from you. I highlight that the measure of success in business is how many lives you can influence and change even before making a sale. Learn about the significance of creating impactful content that resonates with your audience and leads to life-changing results.
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Courage, Risk, and Reward with Vince Del Monte: The Journey of Being Yourself in the Fitness Industry
08/29/2024
Courage, Risk, and Reward with Vince Del Monte: The Journey of Being Yourself in the Fitness Industry
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Delve into the extensive experience Vince Del Monte and I have gathered in the fitness industry as we share insights and lessons learned over the years. We cover everything from focusing on coaching to navigating the evolution of money-making strategies, including low ticket, mid ticket, and high ticket services, membership sites, live events, merchandise, supplements, affiliate marketing, and more. Gain valuable knowledge from our journey as seasoned entrepreneurs in the fitness business world.
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The Power of Consistency: How Dan Go Grew His Audience to 1.8 Million
08/22/2024
The Power of Consistency: How Dan Go Grew His Audience to 1.8 Million
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Ever wondered how to build a massive online fitness business? Join me as I chat with Dan Go, a renowned fitness business owner, who shares his marketing and business secrets. With 1.8 million followers and 275,000 newsletter subscribers, Dan reveals his journey from humble beginnings to an impressive audience. He emphasises the importance of consistency and continuous improvement over time. Dan also highlights the top three benefits of having a large audience, focusing on the incredible impact and reach you can achieve.
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The Art of Hiring for Success with Sonny Webster
08/15/2024
The Art of Hiring for Success with Sonny Webster
Picture this: you’re diving into the world of strength training and Olympic lifting with none other than Sonny Webster, a successful entrepreneur in the niche. I help Sonny tackle his biggest business challenges while emphasising the importance of powerful marketing, a predictable sales process, and world-class delivery to achieve success and live life on your own terms. Join us as we delve into strategies for growing and scaling a fitness business while living life on our own terms.
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Maximizing Lifetime Value with Paul Mort: Strategies for Retaining Clients and Increasing Revenue
08/08/2024
Maximizing Lifetime Value with Paul Mort: Strategies for Retaining Clients and Increasing Revenue
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Get ready to learn from a legend in the health and fitness coaching industry—Paul Mort joins me to tackle the challenges we face in our businesses. We dive into strategies for achieving clarity and increasing revenue in high-ticket group coaching programs. Gain insights into transforming your business by understanding the importance of having a solid model to operate from. Discover valuable lessons on growing your fitness business without losing your mind.
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How to Maximise Profit in Your Semi-Private Gym with Luke Turner
08/03/2024
How to Maximise Profit in Your Semi-Private Gym with Luke Turner
On this episode of the Fitness Entrepreneur Podcast, host Phil Graham discusses how a young gym owner in the UK is achieving great success by adopting a high-ticket pricing model. Unlike the traditional low-cost trial approach, this gym owner is generating six figures a month with two facilities. Learn how this innovative pricing strategy can lead to significant growth and success in the fitness business world. Subscribe for more valuable insights and coaching tips to help you elevate your own fitness business.
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Unlocking New Levels of Growth: Coaching Session with Laura Lambe
07/25/2024
Unlocking New Levels of Growth: Coaching Session with Laura Lambe
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Join me as I work with Laura Lambe, an expert in online coaching for women going through menopause. Together, we tackle her biggest business challenge and work towards achieving clarity and growth in her fitness business. I emphasise the importance of working with people you love, making a significant impact in their lives, and generating consistent profit to support both your lifestyle and business. Let's dive into your marketing, sales, and delivery strategies to build a successful fitness business.
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Mastering Delegation with James Smith: How to Build a Lean and Impactful Team
07/18/2024
Mastering Delegation with James Smith: How to Build a Lean and Impactful Team
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. I’m joined by James Smith, a successful fitness entrepreneur who transitioned from a personal trainer to building a multi-million-pound online fitness business. We discuss the challenges and strategies involved in creating a successful fitness business, including marketing, brand deals, sponsorships, and product development. Learn from the experiences and lessons shared in this coaching session with James Smith.
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The Power of Gratitude, Conviction, and Excitement in Sales
06/27/2024
The Power of Gratitude, Conviction, and Excitement in Sales
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. Let’s discuss the profound impact of client appreciation and gratitude on your self-worth and mindset. Reflect on moments when clients expressed gratitude for changing their lives. I emphasise the energising and aligning effects of client appreciation, highlighting the importance of building a successful fitness business while maintaining mental well-being. Discover how to get more clients, close more sales, and grow your fitness business without losing your mind. If the content resonates with you, please subscribe and leave a review!
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7 Cheat Codes That Will Make You A Beast In Business
06/20/2024
7 Cheat Codes That Will Make You A Beast In Business
- If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. In this episode of the Fitness Entrepreneur Podcast, I dive into the challenges of outgrowing competitors in the fitness business industry and overcoming the loneliness that can come with an intense focus on growth. I discuss the importance of surrounding yourself with like-minded individuals to recharge and elevate your thinking. Discover how to navigate these obstacles and thrive in your fitness business journey.
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Lessons From Coaching A 25 Million Per Year Sales Team
06/14/2024
Lessons From Coaching A 25 Million Per Year Sales Team
On this episode of the Fitness Entrepreneur Podcast, Phil discusses the importance of building relationships, connecting with others, and sharing best practices in the fitness business world. Phil shares insights on dealing with objections and selling high-ticket coaching. Additionally Phil talks about hosting a mastermind session with colleagues to exchange ideas on marketing, sales, and team dynamics. Discover how Phil managed to grow his fitness business while keeping his sanity intact, and how you can achieve the same.
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How To Building A Team To Grow Your Business
06/06/2024
How To Building A Team To Grow Your Business
In this episode of the Fitness Entrepreneur Podcast, I delve into the importance of building a strong team for your fitness business. I share my insights on the process of hiring employees, the initial relief it brings, and the challenges that come with managing a team. Drawing from my experience, I highlight common issues such as inconsistency and poor performance that can arise when building a team. Tune in to learn how I've navigated these challenges and how you can create a successful fitness business.
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Embracing Fear: Overcoming Plateaus and Achieving Business Growth
05/09/2024
Embracing Fear: Overcoming Plateaus and Achieving Business Growth
This podcast episode features a live coaching call on transforming fear into power to overcome business plateaus. Fear is a common experience at all business levels, and the key to progress is not just in strategies but in overcoming the fear of what you need to give up to reach the next level. The coaching session emphasizes the importance of thinking like an entrepreneur, not just a coach, to succeed in the fitness industry. Listen in to learn how to navigate fear and elevate your entrepreneurial mindset.
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Work Less And Make More Profit (tips on hiring a team)
05/02/2024
Work Less And Make More Profit (tips on hiring a team)
Learn how hiring a team can transform your fitness business in this episode. Discover the key to growing your business beyond your personal efforts and why building a team is crucial for success. Uncover the order of hiring in your fitness business and the three main traits to look for in potential hires. Find out how mastering the skill of leading, managing, and mentoring others can lead to substantial growth in your business. If you're struggling with hiring, consider reaching out to the team for guidance. Your next level of growth is waiting on the other side of your next hire.
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Avoid these mistakes and outpace everyone
04/25/2024
Avoid these mistakes and outpace everyone
On this episode of the Fitness Entrepreneur Podcast, host Phil Graham reflects on his journey in the fitness industry. While he doesn't have regrets, he shares insights on what he would do differently if given the chance. Phil emphasises the importance of charging more in business and how past mistakes have led to wisdom and growth. Join him as he shares valuable lessons learned and the impact of building a successful fitness business.
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The Secrets to Building a Successful Fitness Business with Jamie Alderton
04/11/2024
The Secrets to Building a Successful Fitness Business with Jamie Alderton
Tune in to the Fitness Entrepreneur podcast where we are joined by a special guest host Jamie Alderton. Phil and Jamie dive into common challenges faced by personal trainers when scaling their businesses, drawing from Phil's extensive experience working with clients worldwide. From starting small on the gym floor to navigating growth, outsourcing, and burnout, Phil shares valuable insights to help trainers succeed. Join them for an insightful conversation on overcoming obstacles and building a thriving fitness business.
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Growth, Scale or Coast?
04/04/2024
Growth, Scale or Coast?
https://fitness-entrepreneur.com/the-power-room/ In this episode, we get an inside look at a private coaching call from the Power Room mastermind, where six and seven-figure fitness business owners gather. The conversation delves into the importance of scaling yourself before scaling your business, offering valuable insights for those looking to grow their fitness businesses. Whether you're stuck in a plateau or seeking to blast through new levels in your business, this episode provides practical advice on thinking like a successful business owner in the fitness industry.
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The Key Traits of Successful Fitness Entrepreneurs
03/28/2024
The Key Traits of Successful Fitness Entrepreneurs
https://fitnessindustrywealthandfinance.com/ - If you want to finally organise your finances, grow your profits and pay less tax speak with the industry’s leading accountancy team. Exclusively for established and fast-growing fitness businesses. On this episode of the Fitness Entrepreneur Podcast, host Phil Graham shares a powerful story about a martial arts coach's experience in a UFC warm-up room. The coach witnessed the transformation of a fighter's hands into formidable weapons through professional hand wrapping. The fighter felt invincible with his hands wrapped, ready for battle. Tune in to learn how attention to detail and preparation can make a significant impact on your fitness business success.
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Unveiling the Marketing Secrets to Attract High-Quality Coaching Clients
03/21/2024
Unveiling the Marketing Secrets to Attract High-Quality Coaching Clients
If you’re additced to growing your fitness business click here to identify your blind spots and map out a 90-day action plan to grow your profits, impact and peace of mind This episode of the Fitness Entrepreneur Podcast with Phil Graham discusses a key marketing strategy for fitness entrepreneurs to attract high-performing clients. Phil emphasises the importance of focusing on clients who are committed, implement strategies consistently, and achieve great results. By targeting these high flyers in their marketing efforts, fitness entrepreneurs can create a community of successful clients. Tune in to learn more about this crucial marketing secret for getting more coaching clients and building a thriving fitness business.
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An Open Letter To Semi Private Gym Owners
03/18/2024
An Open Letter To Semi Private Gym Owners
If you’re additced to growing your fitness business click here to identify your blind spots and map out a 90-day action plan to grow your profits, impact and peace of mind In this episode, Phil Graham discusses the shift in focus from working with online coaches to semi-private gym owners. He highlights the frustration some gym owners feel towards online coaches making significant profits without in-person interaction. Phil shares valuable insights and lessons learned from working with semi-private gym owners, emphasising the importance of providing a hands-on service for better results. Tune in to gain valuable knowledge on building a successful fitness business.
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Sales Strategies for Fitness Entrepreneurs
03/07/2024
Sales Strategies for Fitness Entrepreneurs
On this episode of the Fitness Entrepreneur Podcast, host Phil Graham emphasises the importance of focusing on the quality of your product or service to drive sales and retain clients. He highlights the correlation between delivering excellent results, creating jaw-dropping testimonials, and ultimately increasing revenue. Phil stresses the significance of product quality in building marketing capital and ensuring client retention, ultimately leading to higher profits and smoother sales processes. Tune in for valuable insights on optimizing your fitness business for success.
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Best Known Beats Best: How to Stand Out in the Fitness Industry
02/29/2024
Best Known Beats Best: How to Stand Out in the Fitness Industry
In this episode of the Fitness Entrepreneur Podcast, host Phil Graham shares an important lesson he learned from Grant Cardone about getting attention and growing a business. The lesson is that "best known beats best," meaning that the person who markets themselves the loudest is the one who gets seen and heard first. Phil discusses the importance of being willing to shout from the rooftops and be present online, even if it means facing criticism or discomfort. Tune in to learn how to get more clients, close more sales, and build a successful fitness business.
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The 5-Minute Rule: Transforming Your Fitness Business with Efficient Decision-Making
02/22/2024
The 5-Minute Rule: Transforming Your Fitness Business with Efficient Decision-Making
In this episode of the Fitness Entrepreneur Podcast, host Phil Graham explores the decision-making structures of successful fitness business owners. He shares that the wealthiest coaches and entrepreneurs are not necessarily smarter or more attractive, but they excel at making efficient decisions. Phil highlights the difference between the average entrepreneur, who takes months or even years to act on a decision, and high performers who take immediate action. Tune in to gain insights on improving your decision-making process and building a thriving fitness business.
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Building a Real Fitness Business: Moving Beyond Marketing Tactics
02/15/2024
Building a Real Fitness Business: Moving Beyond Marketing Tactics
In this episode of the Fitness Entrepreneur Podcast, host Phil Graham discusses the importance of quality thinking in building a successful fitness business. He emphasises the need to focus on long-term strategies rather than solely relying on tactics for immediate gratification. Phil draws on his extensive experience in coaching fitness professionals and highlights the gap between what is portrayed on social media and the reality of building a real business. He encourages listeners to think critically and avoid mirroring the tactics of others in the industry. Tune in for valuable insights on how to build a thriving fitness business.
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The Truth About Popularity and Success in the Fitness Industry
02/01/2024
The Truth About Popularity and Success in the Fitness Industry
https://fitnessindustrywealthandfinance.com/ In this episode of the Fitness Entrepreneur Podcast, host Phil Graham dives into the misconception that popularity and a large following equate to success in the fitness business industry. Drawing from his experience working with top influencers and celebrities, Phil reveals that having a massive following does not necessarily translate into revenue or client bookings. He highlights the importance of focusing on quality over quantity and shares valuable insights on how to build a thriving fitness business without getting caught up in the pursuit of fame. Tune in to learn how to find peace, tranquility, and power in your fitness business journey.
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How to Get More Clients and Build a Unique Fitness Business
01/25/2024
How to Get More Clients and Build a Unique Fitness Business
In this episode of the Fitness Entrepreneur Podcast, host Phil Graham discusses the importance of embracing challenges and chaos as fuel for personal and business growth. He encourages listeners to approach the new year with curiosity, courage, and excitement. Whether you're ready to hit the ground running or still in cruise mode, Phil provides insights and inspiration to help you become the best business owner and leader possible. Tune in to gain valuable lessons from Phil's own experiences as CEO of the Authority Network.
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The Importance of Continuous Growth in the Fitness Industry
01/18/2024
The Importance of Continuous Growth in the Fitness Industry
In this episode, Phil delves into a prevailing trend within the fitness industry that advocates for contentment with one's current state, discouraging the pursuit of growth and increased wealth. Unraveling this notion, Phil challenges the status quo and underscores the vitality of continuous personal and financial development. He urges listeners to critically assess the perspectives discouraging progress and instead, glean insights from the experiences of those who have achieved success. Phil emphasises the need for individuals to establish clear motivations for their desire to accumulate wealth while highlighting the multi-faceted nature of success beyond mere financial gains. Throughout the episode, he explores the significance of taking responsibility, confronting fears and childhood traumas, and seeking guidance from mentors who have excelled in various aspects of life. Closing the discussion, Phil underscores the importance of growth, self-belief, trust, and the cultivation of robust relationships and connections. He encourages listeners to embrace the journey of continuous improvement, surround themselves with influential figures that challenge their perspectives, and consistently aspire to broader horizons to remain competitive in the ever-evolving marketplace. Check out:
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Daily Routines Don't Work. Do this instead!
01/11/2024
Daily Routines Don't Work. Do this instead!
In this episode, Phil, challenges the notion of daily routines and argues that they can often lead to stress and pressure. Instead, Phil suggests focusing on weekly routines that set intentions and goals for the week ahead. By adopting a flexible approach to each day based on how one feels, there is more space for creativity and productivity. Phil encourages listeners to understand that moods can vary on a daily basis, and by embracing a weekly routine mindset, they can alleviate unnecessary pressure and achieve their desired outcomes.
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